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Skoda Enyaq celebrates first win, gross sales up 17.5% – Finest Promoting Automobiles Weblog


The Skoda Enyaq is the best-selling vehicle in Austria in October.

18,867 new cars found a buyer in Austria in October, that’s a solid 17.5% year-on-year improvement. The year-to-date volume is now up 12.5% to 201,753. Volkswagen (-5.4%) underperforms again but comfortably remains in the brands pole position above Skoda (+17%) matching the market. BMW (+20.2%) and most strikingly Audi (+84.2%) post strong gains below unlike Mercedes (+6.3%). Dacia (+71.5%) is also in outstanding shape at #6 as is Cupra (+110.2%) at #10. Below, notice Tesla (+494.7%), Suzuki (+107.1%), MG (+64.7%), Opel (+62.2%) and Porsche (+55.3%).

Model-wise, the Skoda Enyaq (+91.1%) storms to its first ever win in Austria with 2.7% share, eclipsing its previous ranking record of #3 hit in September 2021. As a result it goes from #16 to #8 in the year-to-date order. The Dacia Sandero (+214.4%) is even more dynamic at #2, its best result since August 2022 when it finished #1. Leader year-to-date and last month, the Skoda Octavia (-3.3%) recedes to #3 for the month. It’s a great month for the BMW X1 (+129.1%) back up 9 spots on last month to #4 while the VW Golf (-1.1%) is down two ranks to #5. The VW ID.3 (+25%) shoots from outside the September Top 20 directly into 6th place, distancing the Toyota Yaris/Cross (-4.1%). The BMW i4 (+351.6%) scores its first Top 20 and Top 10 finish at #8.

Previous month: Austria September 2023: Audi up 78.6%, Tesla down -59.4%, market off -4.3%

One year ago: Austria October 2022: VW ID.4 teases Skoda Octavia for #1, market up 8.9%

Full October 2023 Top 46 All brands and Top 20 models below.

Austria October 2023 – brands:

Pos Brand Oct-23 % /22 Sep 2023 % /22 Pos FY22
1 Volkswagen 2,444 13.0% – 5.4% 1 28,569 14.2% + 9.1% 1 1
2 Skoda 1,878 10.0% + 17.0% 2 20,016 9.9% + 24.5% 2 2
3 BMW 1,642 8.7% + 20.2% 4 14,517 7.2% + 13.4% 3 3
4 Audi 1,398 7.4% + 84.2% 3 13,792 6.8% + 30.7% 4 4
5 Mercedes 1,124 6.0% + 6.3% 6 10,389 5.1% + 5.9% 6 5
6 Dacia 931 4.9% + 71.5% 8 7,991 4.0% + 22.9% 9 12
7 Hyundai 878 4.7% – 4.0% 5 8,148 4.0% – 8.2% 8 6
8 Toyota 820 4.3% + 25.0% 11 8,417 4.2% + 15.9% 7 9
9 Kia 810 4.3% + 22.9% 7 7,787 3.9% + 5.3% 10 10
10 Cupra 681 3.6% + 110.2% 9 6,573 3.3% + 39.7% 14 16
11 Seat 660 3.5% – 24.2% 12 10,460 5.2% + 17.8% 5 8
12 Renault 652 3.5% + 5.0% 10 7,372 3.7% + 16.2% 12 11
13 Ford 584 3.1% – 34.1% 13 7,497 3.7% – 20.5% 11 7
14 Mazda 565 3.0% + 21.5% 14 5,598 2.8% + 15.4% 15 14
15 Opel 438 2.3% + 62.2% 16 4,767 2.4% + 4.4% 16 17
16 Tesla 339 1.8% + 494.7% 15 7,078 3.5% + 66.3% 13 15
17 Suzuki 323 1.7% + 107.1% 17 3,524 1.7% + 27.1% 18 20
18 Peugeot 302 1.6% + 1.3% 18 4,276 2.1% – 27.6% 17 13
19 Volvo 294 1.6% – 0.7% 19 2,615 1.3% + 12.9% 21 21
20 Fiat 283 1.5% – 14.5% 20 3,374 1.7% – 14.8% 19 18
21 MG 191 1.0% + 64.7% 24 2,124 1.1% + 173.0% 22 27
22 Mini 190 1.0% + 19.5% 26 1,766 0.9% – 5.4% 25 22
23 Nissan 186 1.0% + 24.0% 25 1,968 1.0% + 25.0% 23 23
24 Mitsubishi 185 1.0% + 18.6% 23 1,792 0.9% + 11.5% 24 24
25 Citroen 183 1.0% – 6.6% 21 3,120 1.5% – 6.7% 20 19
26 Porsche 160 0.8% + 55.3% 30 1,416 0.7% + 21.1% 26 25
27 BYD 124 0.7% new 28 722 0.4% new 31  –
28 Honda 117 0.6% + 37.6% 27 800 0.4% – 17.7% 30 28
29 Jeep 110 0.6% + 26.4% 22 1,031 0.5% – 10.8% 27 26
30 Land Rover 73 0.4% + 37.7% 29 982 0.5% + 16.9% 28 29
31 Alfa Romeo 64 0.3% – 28.1% 34 937 0.5% + 41.8% 29 30
32 Polestar 52 0.3% + 8.3% 33 628 0.3% + 30.3% 32 31
33 Subaru 47 0.2% + 147.4% 40 301 0.1% + 8.3% 33 33
34 Fisker 42 0.2% new 32 160 0.1% new 37  –
35 DS 21 0.1% + 40.0% 31 257 0.1% + 26.6% 35 34
36 Lexus 19 0.1% + 46.2% 35 233 0.1% + 18.9% 36 35
37 Smart 14 0.1% + 100.0% 38 79 0.0% + 23.4% 39 37
38 Jaguar 12 0.1% – 47.8% 36 300 0.1% – 5.7% 34 32
39 Ineos 8 0.0% new 39 34 0.0% new 41  –
40 Ferrari 7 0.0% + 16.7% 37 105 0.1% + 18.0% 38 36
41 Maserati 4 0.0% + 100.0% 45 40 0.0% + 42.9% 40 38
42 Lamborghini 3 0.0% + 50.0% 42 24 0.0% – 17.2% 45 39
43 Chevrolet 3 0.0% n/a 44 22 0.0% + 340.0% 46 47
44 Chrysler  3 0.0% + 50.0%  – 14 0.0% – 12.5% 47 43
45 McLaren 2 0.0% n/a  – 28 0.0% + 833.3% 43 51
46 KTM 1 0.0% n/a  – 6 0.0% – 66.7% 51 42

Austria October 2023 – models:

Pos Model Oct-23 % /22 Sep 2023 % /22 Pos FY22
1 Skoda Enyaq 516 2.7% + 91.1% 4 2,998 1.5% + 78.6% 8 20
2 Dacia Sandero 481 2.5% + 214.4% 6 3,251 1.6% – 9.4% 6 5
3 Skoda Octavia 433 2.3% – 3.3% 1 5,913 2.9% + 48.3% 1 1
4 BMW X1 362 1.9% + 129.1% 13 3,158 1.6% + 143.5% 7 n/a
5 VW Golf 360 1.9% – 1.1% 3 4,377 2.2% + 33.2% 3 4
6 VW ID.3 340 1.8% + 25.0% n/a 1,542 0.8% + 30.7% n/a n/a
7 Toyota Yaris/Cross 326 1.7% – 4.1% 7 3,608 1.8% + 8.3% 4 2
8 BMW i4 280 1.5% + 351.6% n/a 1,347 0.7% + 217.7% n/a n/a
9 Hyundai Tucson 266 1.4% + 83.4% 5 n/a n/a n/a n/a n/a
10 VW Tiguan 265 1.4% – 37.4% 16 3,259 1.6% + 8.9% 5 8
11 Mercedes GLC 253 1.3% + 78.2% n/a n/a n/a n/a n/a 79
12 Hyundai Kona 251 1.3% + 148.5% n/a n/a n/a n/a n/a n/a
13 BMW X3 248 1.3% + 29.2% 9 2,314 1.1% + 8.6% 20 13
14 Kia Ceed 238 1.3% + 72.5% 17 n/a n/a n/a n/a 58
15 Seat Ateca 237 1.3% + 29.5% 15 2,892 1.4% + 60.5% 9 n/a
16 Audi Q8 234 1.2% + 568.6% n/a n/a n/a n/a n/a 134
17 Seat Ibiza 229 1.2% + 11.2% n/a 2,663 1.3% + 23.7% 11 15
18 Skoda Karoq 222 1.2% + 37.0% n/a 2,605 1.3% + 89.5% 12 17
19 VW Bus 219 1.2% + 36.9% 14 2,514 1.2% – 25.0% 14 7
20 VW ID.4 219 1.2% – 51.0% n/a 1,948 1.0% + 0.8% n/a 10
n/a Tesla Model Y 206 1.1% + 261.4% 2 5,275 2.6% + 41.3% 2 3
n/a Cupra Born 205 1.1% + 83.0% 8 2,454 1.2% + 17.4% 16 16
n/a VW Polo 195 1.0% + 33.6% n/a 2,391 1.2% – 25.0% 18 9
n/a Skoda Fabia 189 1.0% – 44.1% n/a 2,490 1.2% – 27.2% 15 6
n/a Dacia Duster 172 0.9% – 35.8% 19 2,340 1.2% + 11.7% 19 14
n/a VW Caddy 156 0.8% – 5.5% n/a 2,753 1.4% + 42.7% 10 18
n/a Tesla Model 3 118 0.6% n/a n/a 1,438 0.7% + 175.5% n/a n/a
n/a VW T-Roc 92 0.5% – 30.3% n/a 2,542 1.3% + 2.7% 13 11
n/a Seat Arona 83 0.4% – 41.1% n/a 2,419 1.2% + 37.6% 17 n/a

Source: Statistik Austria

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