The Nissan Qashqai is inside the Italian Top 10 for the first time since August 2014.
139,278 new cars found a buyer in Italy in November, that’s a 16.2% year-on-year surge. As a result the year-to-date tally is up 20.1% to 1,455,271. Private sales advance 17.7% for the month to 80,342 and 56.7% share vs. 56.2% a year ago, self registrations soar 60.7% to 15,105 and 10.7% vs. 7.7% in November 2022, long term leases edge up 4.6% to 34,626 and 24.4% share vs. 27.2%, short-term rentals skid -27.2% to 2,298 and 1.6% vs. 2.6% and company sales climb 21.1% to 9,265. Year-to-date, private sales are up 13.4% to 818,519 and 55.4% share vs. 58.8% over the first 11 months of 2022, self-registrations are up 42.9% to 148,307 and 10% share vs. 8.4%, long term leases shoot up 29.2% to 361,091 and 24.4% share vs. 22.8%, short term rentals climb 23.6% to 61,411 and 4.2% share vs. 4% and company sales match the market at +19.9% to 87,743 and 5.9% share vs. 6%.
Petrol sales gain 20.5% to 39,387 units and 27.8% share vs. 26.9% in November 2022, Diesel is down -5.7% to 20,793 and 14.7% share vs. 18.1%, LPG edges up 1.1% to 13,776 and 9.7% share vs. 11.2%, HEVs advance 31.3% to 53,727 and 37.9% share vs. 33.7% a year ago, that includes 16,188 full hybrids (+45.3%) and 37,539 mild hybrids (+26%). PHEVs are down -13.9% to 5,770 and 4.1% share vs. 5.5% last year and BEVs shoot up 54.2% to 7,960 and 5.6% share vs. 4.2%. Over the first 11 months of the year, petrol is up 22.4% to 415,435 and 28.1% share vs. 27.6% over the same period in 2022, diesel is up 8.5% to 265,114 and 17.9% share vs. 19.9%, that’s still a very strong result compared with other main European markets. LPG is up 23.1% to 133,755 and 9.1% vs. 8.8%, HEVs are up 28.1% to 535,582 and 36.3% share vs. 34%, including 145,846 full hybrids (+32.1%) and 389,736 mild hybrids (+26.7%). PHEVs are up just 5.1% to 65,677 and 4.4% share vs. 5.1% and BEVs gain 33.1% to 59,839 and 4.1% share vs. 3.7% a year ago, still extremely low in the European context.
Over in the brands ranking, Fiat (+7.3%) trails its home market, falling to its lowest share since last August at 10.8%. In fact the entire podium underperforms with Toyota up 10.4% yet scoring a strong 7.2% share vs. 6.3% year-to-date, and Volkswagen (-6.4%) enduring the only year-on-year loss in the Top 8. Dacia (+24.5%) is once again very solid, confirming it is now the #4 brand in Italy. Renault (+41.4%) is in even better shape at #5 while Ford (+13.8%) ensures the Top 6 order is unchanged on October. BMW (+40.3%) and Jeep (+26.9%) are also strong in the remainder of the Top 10 whereas Peugeot (-11.6%) and Audi (-6.4%) both suffer. Below, MG (+185.7%), Tesla (+144.6%) and Nissan (+134.9%) stand out.
The Top 5 models are unchanged on October: the Fiat Panda (+26.4%) for once improves its share year-on-year to 8.1% vs. 6.6% so far in 2023. It is followed by the Dacia Sandero (+19.1%) and Lancia Ypsilon (+11.1%) replicating the YTD podium. The Jeep Avenger repeats at a record 4th place with 7.5% of its November volume going to the BEV variant. The Toyota Yaris Cross (+56.5%) completes the November Top 5 and advances to the 4th place YTD as a result. All further models in the Top 13 outrace the market. The Nissan Qashqai (+273.5%) is the most dynamic at #9, returning to the Italian Top 10 for the first time in almost 10 years: since August 2014 (#10). The nameplate’s highest ranking remains #6 hit in March 2013. The MG ZS (+183.3%), Renault Clio (+47%) and Captur (+33.8%) also shine while the Toyota Aygo X (+34.9%) scores its second ever Top 10 finish at #10 alongside the #8 spot it held in September 2022. Below, the BMW X1 (+160.2%) surges to #15, a new ranking record for the nameplate, edging past the #16 spot it held in December 2021. Finally the Tesla Model 3 (+1875.8%!) breaks into the Italian Top 20 for the 2nd time only at #19, with its best remaining #15 hit in pandemic-plagued April 2020.
Previous month: Italy October 2023: Jeep Avenger up to #4, market up 20%
One year ago: Italy November 2022: Dacia Sandero up to #2, sales up 14.7%
Full November 2023 Top 46 All brands and Top 50 models below.
Italy November 2023 – brands:
| Pos | Brand | Nov-23 | % | /22 | Oct | 2023 | % | /22 | Pos | FY22 |
| 1 | Fiat | 15,092 | 10.8% | + 7.3% | 1 | 164,055 | 11.3% | – 1.4% | 1 | 1 |
| 2 | Toyota | 10,081 | 7.2% | + 10.4% | 2 | 91,518 | 6.3% | + 9.0% | 3 | 3 |
| 3 | Volkswagen | 9,099 | 6.5% | – 6.4% | 3 | 112,040 | 7.7% | + 16.8% | 2 | 2 |
| 4 | Dacia | 8,977 | 6.4% | + 24.5% | 4 | 81,544 | 5.6% | + 30.6% | 4 | 6 |
| 5 | Renault | 7,355 | 5.3% | + 41.4% | 5 | 72,609 | 5.0% | + 33.4% | 7 | 7 |
| 6 | Ford | 6,360 | 4.6% | + 13.8% | 6 | 76,399 | 5.2% | + 10.2% | 5 | 4 |
| 7 | BMW | 6,184 | 4.4% | + 40.3% | 10 | 55,378 | 3.8% | + 27.6% | 10 | 11 |
| 8 | Jeep | 5,837 | 4.2% | + 26.9% | 7 | 67,524 | 4.6% | + 44.2% | 8 | 10 |
| 9 | Audi | 5,664 | 4.1% | – 6.4% | 8 | 62,845 | 4.3% | + 23.3% | 9 | 9 |
| 10 | Peugeot | 5,383 | 3.9% | – 11.6% | 9 | 75,020 | 5.2% | + 15.7% | 6 | 5 |
| 11 | Mercedes | 4,947 | 3.6% | + 20.4% | 12 | 47,512 | 3.3% | + 14.2% | 12 | 12 |
| 12 | Hyundai | 4,646 | 3.3% | + 12.7% | 13 | 44,832 | 3.1% | + 18.5% | 13 | 15 |
| 13 | Nissan | 4,367 | 3.1% | + 134.9% | 17 | 34,407 | 2.4% | + 47.5% | 17 | 17 |
| 14 | Citroen | 4,300 | 3.1% | + 13.2% | 11 | 49,250 | 3.4% | – 6.2% | 11 | 8 |
| 15 | Lancia | 3,998 | 2.9% | + 11.1% | 15 | 41,878 | 2.9% | + 9.1% | 16 | 16 |
| 16 | Kia | 3,844 | 2.8% | – 15.1% | 14 | 44,092 | 3.0% | + 11.2% | 14 | 14 |
| 17 | Skoda | 3,254 | 2.3% | + 42.0% | 20 | 31,304 | 2.2% | + 36.6% | 19 | 18 |
| 18 | MG | 3,080 | 2.2% | + 185.7% | 19 | 26,945 | 1.9% | + 307.5% | 20 | 30 |
| 19 | Opel | 3,025 | 2.2% | + 20.2% | 18 | 42,159 | 2.9% | + 2.2% | 15 | 13 |
| 20 | Suzuki | 2,954 | 2.1% | + 35.5% | 16 | 32,767 | 2.3% | + 69.2% | 18 | 20 |
| 21 | Alfa Romeo | 2,728 | 2.0% | + 72.0% | 21 | 25,275 | 1.7% | + 98.5% | 21 | 23 |
| 22 | Tesla | 2,710 | 1.9% | + 144.6% | 32 | 15,650 | 1.1% | + 210.9% | 24 | 32 |
| 23 | DR Motor | 2,428 | 1.7% | – 14.6% | 24 | 23,487 | 1.6% | + 25.7% | 22 | 19 |
| 24 | Mini | 1,638 | 1.2% | – 32.8% | 26 | 17,406 | 1.2% | + 8.1% | 23 | 21 |
| 25 | Seat | 1,459 | 1.0% | + 39.2% | 28 | 12,099 | 0.8% | – 2.4% | 28 | 24 |
| 26 | Cupra | 1,369 | 1.0% | + 82.8% | 22 | 15,566 | 1.1% | + 48.0% | 26 | 25 |
| 27 | Mazda | 1,290 | 0.9% | + 49.0% | 23 | 14,268 | 1.0% | + 69.4% | 27 | 26 |
| 28 | Volvo | 1,225 | 0.9% | – 19.7% | 25 | 15,576 | 1.1% | + 19.2% | 25 | 22 |
| 29 | Land Rover | 942 | 0.7% | + 44.9% | 27 | 9,813 | 0.7% | + 30.9% | 29 | 27 |
| 30 | EVO | 889 | 0.6% | + 153.3% | 29 | 6,512 | 0.4% | + 79.5% | 32 | 35 |
| 31 | Honda | 872 | 0.6% | + 61.5% | 31 | 6,435 | 0.4% | – 10.5% | 33 | 28 |
| 32 | Porsche | 616 | 0.4% | – 24.0% | 30 | 7,113 | 0.5% | + 14.5% | 30 | 29 |
| 33 | Smart | 600 | 0.4% | + 27.1% | 33 | 4,751 | 0.3% | + 9.7% | 34 | 33 |
| 34 | DS | 456 | 0.3% | – 25.9% | 34 | 6,680 | 0.5% | + 24.3% | 31 | 31 |
| 35 | Lexus | 334 | 0.2% | + 11.0% | 35 | 3,487 | 0.2% | + 17.1% | 37 | 36 |
| 36 | Maserati | 273 | 0.2% | – 33.9% | 36 | 3,645 | 0.3% | + 42.7% | 35 | 37 |
| 37 | Subaru | 251 | 0.2% | + 26.1% | 37 | 2,457 | 0.2% | + 54.7% | 38 | 40 |
| 38 | Lynk & Co | 180 | 0.1% | – 73.4% | 39 | 3,541 | 0.2% | – 12.7% | 36 | 34 |
| 39 | Jaguar | 113 | 0.1% | + 0.9% | 38 | 1,712 | 0.1% | – 19.4% | 39 | 39 |
| 40 | Mitsubishi | 40 | 0.0% | – 40.3% | 41 | 1,022 | 0.1% | – 49.6% | 40 | 38 |
| 41 | Ferrari | 32 | 0.0% | – 57.3% | 40 | 617 | 0.0% | – 7.4% | 43 | 42 |
| 42 | Mahindra | 29 | 0.0% | – 38.3% | 43 | 633 | 0.0% | – 15.8% | 42 | 41 |
| 43 | Polestar | 28 | 0.0% | + 40.0% | 42 | 833 | 0.1% | + 2213.9% | 41 | n/a |
| 44 | Lamborghini | 25 | 0.0% | – 3.8% | 45 | 354 | 0.0% | + 10.6% | 44 | 44 |
| 45 | SsangYong | 25 | 0.0% | + 78.6% | 44 | 305 | 0.0% | – 13.8% | 45 | 43 |
| 46 | Aston Martin | 12 | 0.0% | + 100.0% | 46 | 99 | 0.0% | + 90.4% | 46 | 45 |
| – | Others | 267 | 0.2% | + 65.8% | – | 1,857 | 0.1% | + 66.4% | – | – |
Italy November 2023 – models:
| Pos | Model | Nov-23 | % | /22 | Oct | 2023 | % | /22 | Pos | FY22 |
| 1 | Fiat Panda | 11,237 | 8.1% | + 26.4% | 1 | 95,633 | 6.6% | – 1.1% | 1 | 1 |
| 2 | Dacia Sandero | 4,865 | 3.5% | + 19.1% | 2 | 46,138 | 3.2% | + 46.7% | 2 | 4 |
| 3 | Lancia Ypsilon | 4,002 | 2.9% | + 11.1% | 3 | 41,884 | 2.9% | + 9.1% | 3 | 2 |
| 4 | Jeep Avenger | 3,289 | 2.4% | new | 4 | 20,526 | 1.4% | new | 19 | – |
| 5 | Toyota Yaris Cross | 3,182 | 2.3% | + 56.5% | 5 | 32,400 | 2.2% | + 35.6% | 4 | 9 |
| 6 | Dacia Duster | 3,117 | 2.2% | + 43.5% | 14 | 28,755 | 2.0% | + 22.9% | 7 | 12 |
| 7 | Ford Puma | 2,970 | 2.1% | + 23.0% | 8 | 28,560 | 2.0% | + 2.8% | 8 | 7 |
| 8 | Citroen C3 | 2,931 | 2.1% | + 31.4% | 6 | 28,335 | 1.9% | – 5.6% | 9 | 5 |
| 9 | Nissan Qashqai | 2,902 | 2.1% | + 273.5% | 24 | 19,575 | 1.3% | + 69.5% | 21 | 29 |
| 10 | Toyota Aygo X | 2,584 | 1.9% | + 34.9% | 21 | 14,383 | 1.0% | + 7.1% | 31 | 21 |
| 11 | Renault Clio | 2,502 | 1.8% | + 47.0% | 10 | 22,462 | 1.5% | + 42.1% | 14 | 18 |
| 12 | Renault Captur | 2,352 | 1.7% | + 33.8% | 7 | 27,931 | 1.9% | + 18.6% | 11 | 11 |
| 13 | MG ZS | 2,337 | 1.7% | + 183.3% | 12 | 18,022 | 1.2% | n/a | 24 | n/a |
| 14 | VW T-Roc | 2,241 | 1.6% | + 2.6% | 11 | 29,479 | 2.0% | + 27.0% | 6 | 13 |
| 15 | BMW X1 | 2,136 | 1.5% | + 160.2% | 26 | 13,645 | 0.9% | + 44.7% | 32 | 38 |
| 16 | VW T-Cross | 2,119 | 1.5% | – 27.9% | 17 | 20,116 | 1.4% | + 8.6% | 20 | 16 |
| 17 | Peugeot 2008 | 2,019 | 1.4% | + 50.3% | 18 | 21,435 | 1.5% | + 37.2% | 17 | 20 |
| 18 | Alfa Romeo Tonale | 1,971 | 1.4% | + 174.9% | 25 | 17,853 | 1.2% | + 379.8% | 25 | n/a |
| 19 | Tesla Model 3 | 1,956 | 1.4% | + 1875.8% | n/a | 7,026 | 0.5% | + 501.0% | n/a | n/a |
| 20 | Peugeot 208 | 1,828 | 1.3% | – 9.3% | 13 | 22,613 | 1.6% | – 7.4% | 13 | 10 |
| 21 | Kia Sportage | 1,820 | 1.3% | + 26.3% | 20 | 18,522 | 1.3% | + 48.0% | 23 | 23 |
| 22 | Opel Corsa | 1,739 | 1.2% | + 82.7% | 22 | 21,859 | 1.5% | + 30.7% | 15 | 17 |
| 23 | Fiat 500X | 1,604 | 1.2% | + 103.3% | 9 | 26,296 | 1.8% | + 23.1% | 12 | 14 |
| 24 | Toyota Yaris | 1,553 | 1.1% | – 50.5% | 23 | 21,450 | 1.5% | – 14.2% | 16 | 8 |
| 25 | Hyundai i10 | 1,550 | 1.1% | + 29.9% | 31 | 13,274 | 0.9% | + 24.6% | 34 | 35 |
| 26 | VW Polo | 1,497 | 1.1% | + 211.2% | 19 | 16,798 | 1.2% | + 35.3% | 26 | 26 |
| 27 | Jeep Compass | 1,494 | 1.1% | – 18.6% | 30 | 20,945 | 1.4% | + 0.2% | 18 | 15 |
| 28 | Mercedes GLA | 1,411 | 1.0% | + 6.8% | 33 | 11,006 | 0.8% | + 15.2% | 38 | 37 |
| 29 | Fiat 500 | 1,407 | 1.0% | – 51.0% | 16 | 31,613 | 2.2% | – 3.6% | 5 | 3 |
| 30 | Toyota C-HR | 1,259 | 0.9% | + 177.9% | n/a | n/a | n/a | n/a | n/a | 41 |
| 31 | Jeep Renegade | 1,245 | 0.9% | – 55.2% | 15 | 27,950 | 1.9% | + 5.2% | 10 | 6 |
| 32 | Ford Kuga | 1,245 | 0.9% | + 55.4% | 29 | 16,641 | 1.1% | + 31.4% | 27 | 24 |
| 33 | Nissan Juke | 1,230 | 0.9% | n/a | 35 | 10,085 | 0.7% | n/a | 44 | n/a |
| 34 | Suzuki Ignis | 1,218 | 0.9% | + 232.8% | 27 | 10,179 | 0.7% | + 94.8% | 43 | n/a |
| 35 | DR 4.0 | 1,202 | 0.9% | – 4.9% | n/a | n/a | n/a | n/a | n/a | 31 |
| 36 | Audi A3 | 1,181 | 0.8% | + 5.4% | 37 | 10,622 | 0.7% | – 1.0% | 40 | 33 |
| 37 | Renault Austral | 1,164 | 0.8% | new | 46 | 8,818 | 0.6% | new | 49 | n/a |
| 38 | Ford Focus | 1,154 | 0.8% | + 45.0% | 28 | 15,196 | 1.0% | + 87.4% | 28 | 44 |
| 39 | VW Tiguan | 1,151 | 0.8% | – 24.5% | 32 | 15,119 | 1.0% | + 47.4% | 29 | 32 |
| 40 | BMW X3 | 1,144 | 0.8% | + 183.2% | n/a | 7,210 | 0.5% | + 28.8% | n/a | n/a |
| 41 | Hyundai Tucson | 1,108 | 0.8% | – 11.4% | 34 | 13,310 | 0.9% | + 19.8% | 33 | 30 |
| 42 | Citroen C3 Aircross | 1,073 | 0.8% | + 29.0% | 41 | 12,435 | 0.9% | – 6.9% | 35 | 22 |
| 43 | Audi Q3 | 1,067 | 0.8% | – 28.6% | 38 | 14,721 | 1.0% | + 21.1% | 30 | 25 |
| 44 | Peugeot 3008 | 1,041 | 0.7% | – 25.9% | n/a | 18,656 | 1.3% | + 17.7% | 22 | 19 |
| 45 | Cupra Formentor | 905 | 0.6% | + 60.5% | 36 | 11,830 | 0.8% | + 28.2% | 36 | 39 |
| 46 | Skoda Octavia | 842 | 0.6% | n/a | n/a | n/a | n/a | n/a | n/a | n/a |
| 47 | Kia Picanto | 835 | 0.6% | – 32.1% | 39 | 11,016 | 0.8% | + 5.0% | 37 | 36 |
| 48 | Skoda Kamiq | 805 | 0.6% | n/a | n/a | n/a | n/a | n/a | n/a | n/a |
| 49 | Mini Hatch | 803 | 0.6% | – 21.2% | n/a | n/a | n/a | n/a | n/a | 47 |
| 50 | Hyundai i20 | 793 | 0.6% | n/a | n/a | n/a | n/a | n/a | n/a | n/a |
| n/a | Mini Countryman | 788 | 0.6% | – 41.9% | n/a | 8,934 | 0.6% | + 23.2% | 47 | 49 |
| n/a | Ford Fiesta | 769 | 0.6% | – 3.4% | 40 | 10,923 | 0.8% | + 20.0% | 39 | 40 |
| n/a | Audi A1 | 707 | 0.5% | n/a | 43 | 9,177 | 0.6% | n/a | 46 | n/a |
| n/a | Tesla Model Y | 703 | 0.5% | – 30.3% | n/a | 8,018 | 0.6% | + 107.5% | n/a | n/a |
| n/a | VW Taigo | 701 | 0.5% | + 27.5% | n/a | 8,760 | 0.6% | + 12.2% | 50 | 48 |
| n/a | Fiat Tipo | 689 | 0.5% | – 55.5% | n/a | 10,280 | 0.7% | – 4.9% | 42 | 28 |
| n/a | Opel Mokka | 653 | 0.5% | – 14.2% | 47 | 10,300 | 0.7% | – 6.3% | 41 | 34 |
| n/a | Suzuki Vitara | 647 | 0.5% | n/a | 48 | 8,882 | 0.6% | n/a | 48 | n/a |
| n/a | VW Golf | 385 | 0.3% | – 65.1% | n/a | 9,646 | 0.7% | – 19.4% | 45 | 27 |
Source: UNRAE
