Volkswagen sales triple year-on-year in Turkey this month.
The Turkish new light vehicle market soars 33.5% year-on-year in January to hit a new record for the month at 50,894 units. It beats the previous best of 43,728 established in 2021. Fiat (+43.7%) advances faster than the market to a solid 19.4% share. But it’s Volkswagen (+211.4%), up to 10% share vs. 7.7% over the Full Year 2022, and Dacia (+84.6%), up to 10% of the market also vs. 4.6% over FY2022, that impress the most. Hyundai (+13.6%) retreats at #4 while Ford (-15.8%) and Renault (-38.6%) are in complete freefall given the dynamism of the market this month. Skoda (+196.9%) more than doubles its FY2022 share from 2.5% to 5.4% with Peugeot (+51.4%) also in great shape. Below, Mercedes (+101.5%), Nissan (+92.6%) and MG (+1650%!) stun.
Previous post: Turkey 2022: Fiat (+20.8%), Renault (+22.6%) top market up 6.2%, Fiat Egea scores 6th straight win
One year ago: Turkey January 2022: Hyundai (+163.6%) shows off in market down -12.8%
Full January 2023 Top 40 all brands ranking below.
Turkey January 2023 – brands:
| Pos | Brand | Jan-23 | % | /22 | Dec | FY22 |
| 1 | Fiat | 9,872 | 19.4% | 43.7% | 1 | 1 |
| 2 | Volkswagen | 5,076 | 10.0% | 211.4% | 6 | 4 |
| 3 | Dacia | 5,074 | 10.0% | 84.6% | 11 | 8 |
| 4 | Hyundai | 4,205 | 8.3% | 13.6% | 8 | 6 |
| 5 | Ford | 3,661 | 7.2% | -15.8% | 3 | 3 |
| 6 | Renault | 2,877 | 5.7% | -38.6% | 2 | 2 |
| 7 | Peugeot | 2,785 | 5.5% | 51.4% | 7 | 9 |
| 8 | Skoda | 2,740 | 5.4% | 196.9% | 15 | 14 |
| 9 | Citroen | 2,369 | 4.7% | 26.3% | 9 | 10 |
| 10 | Toyota | 2,257 | 4.4% | 2.3% | 4 | 5 |
| 11 | Opel | 1,884 | 3.7% | 2.1% | 5 | 7 |
| 12 | Honda | 1,196 | 2.3% | -9.0% | 16 | 12 |
| 13 | Mercedes | 1,171 | 2.3% | 101.5% | 10 | 11 |
| 14 | Audi | 848 | 1.7% | 14.0% | 13 | 16 |
| 15 | Kia | 733 | 1.4% | 7.5% | 14 | 13 |
| 16 | Nissan | 728 | 1.4% | 92.6% | 17 | 17 |
| 17 | BMW | 580 | 1.1% | 40.1% | 12 | 15 |
| 18 | MG | 420 | 0.8% | 1650.0% | 21 | 27 |
| 19 | Seat | 368 | 0.7% | 35.3% | 19 | 19 |
| 20 | Volvo | 368 | 0.7% | 63.6% | 18 | 18 |
| 21 | Land Rover | 187 | 0.4% | 133.8% | 29 | 28 |
| 22 | Porsche | 184 | 0.4% | 982.4% | 31 | 32 |
| 23 | Jeep | 150 | 0.3% | -3.8% | 22 | 23 |
| 24 | Alfa Romeo | 138 | 0.3% | 13700.0% | 27 | 31 |
| 25 | Suzuki | 137 | 0.3% | 585.0% | 20 | 20 |
| 26 | SsangYong | 131 | 0.3% | 81.9% | 24 | 30 |
| 27 | Isuzu | 115 | 0.2% | 228.6% | 25 | 25 |
| 28 | Cupra | 112 | 0.2% | 286.2% | 23 | 22 |
| 29 | DS | 106 | 0.2% | 241.9% | 28 | 26 |
| 30 | Mitsubishi | 95 | 0.2% | -18.8% | 34 | 24 |
| 31 | Iveco | 80 | 0.2% | -32.2% | 26 | 21 |
| 32 | Subaru | 72 | 0.1% | 140.0% | 32 | 33 |
| 33 | Mini | 61 | 0.1% | -3.2% | 30 | 29 |
| 34 | DFSK | 48 | 0.1% | n/a | 35 | 34 |
| 35 | Karsan | 27 | 0.1% | 58.8% | 38 | 36 |
| 36 | Lexus | 15 | 0.0% | -11.8% | 36 | 35 |
| 37 | Mazda | 10 | 0.0% | 66.7% | 37 | 38 |
| 38 | Maserati | 7 | 0.0% | 40.0% | 33 | 37 |
| 39 | Aston Martin | 3 | 0.0% | 0.0% | 39 | 40 |
| 40 | Bentley | 3 | 0.0% | 200.0% | 42 | 42 |
| 41 | Jaguar | 1 | 0.0% | n/a | – | 39 |
Source: ODMD
