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BOA Will get to Work: Enhanced Match and Efficiency for the Jobsite


BOA Technology is stepping up in the workwear industry, and it’s doing it in style — partnering with Timberland PRO to revolutionize work boots with its award-winning BOA Fit System.

With a fresh collection of boots that integrate the BOA Fit System, BOA and Timberland PRO are focusing on optimizing fit and performance for long, grueling days on the job site.

From stability in hazardous conditions to reducing foot fatigue, this collaboration signals a significant upgrade in how workers experience their daily grind — starting with the boots on their feet.

Learn More About BOA WORK BOOTS

The Timberland PRO Collection: BOA-Powered Innovation

Launching in fall 2024, Timberland PRO’s new work boot lineup — featuring models like the Boondock 6” BOA, True Grit BOA, Magnitude BOA, and Boondock 8” BOA — is laser-focused on improving your workday. Here’s a quick breakdown of the lineup:

  • Boondock 6” BOA: A CSA-rated, waterproof, composite safety toe boot, this model is built to withstand the harshest work conditions. The single-dial BOA system evenly distributes pressure, providing a snug fit that reduces hotspots and improves confidence.
  • True Grit BOA: A pull-on, waterproof boot that leverages the BOA PerformFit Wrap system, providing superior heel lock and allowing for greater freedom in the forefoot. This boot is tailored for workers who need maximum ankle stability but also demand flexibility and efficiency for long hours on their feet.
  • Magnitude BOA & Boondock 8” BOA: With dual-dial BOA systems, these CSA-rated, waterproof boots offer fine-tuned adjustments at both the ankle and forefoot, ensuring a custom, pressure-point-free fit.

Each of these models is designed with one goal in mind: to help workers stay secure and agile, regardless of the challenges they face on-site.

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Fit for the Job: The Benefits of BOA in Workwear

So, what exactly sets BOA-equipped boots apart from traditional laced or slip-on models? It’s all in the details — and according to Dan Feeney, Ph.D., BOA’s Senior Director of Partner Product Innovation and Development, it’s a game-changer.

“Our focus is ensuring that in the toughest weather and industrial conditions, BOA delivers superior stability, energy efficiency, and durability, which reduce fatigue and improve a worker’s ability to navigate often hazardous on-site situations,” Feeney explained. This is critical in workwear footwear, where professionals face dangerous environments and long hours that take a toll on both body and mind.

The Science: Performance You Can Measure

The BOA Fit System isn’t just about security — it’s about improving performance through science. BOA’s PerformFit Wrap, a key feature seen in models across workwear, trail running, cycling, and training utilizes panels and or an internal harness to wrap the foot securely — enhancing midsole connection and boosting both heel lock and overall stability. This snug fit ensures that the wearer’s foot stays firmly planted, even on uneven terrain or during strenuous activities.

The science backs it up: according to data from the BOA Performance Fit Lab, the system increases ankle stability by up to 7% and provides up to 9% more efficient changes in direction, which translates to quicker reactions and less energy spent on footwork. In essence, the BOA Fit System helps workers conserve energy, which can make a significant difference over a long shift.

Additionally, BOA technology offers workers immediate micro-adjustments that save time and boost confidence. Workers can quickly adjust their boots without needing to stop and retie laces — an often overlooked but valuable time saver. And when you’re dealing with hazardous conditions or unexpected terrain, that quick fit adjustment can make all the difference.

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Why Timberland PRO and BOA Make Sense Together

Timberland PRO and BOA Technology share a vision for innovation. Timberland PRO’s reputation for producing durable, reliable workwear made them an ideal partner for BOA, whose focus on high-performance fit has already proven its value across industries. Both brands are committed to pushing the envelope, offering gear that meets and exceeds the evolving needs of workers.

While BOA’s Fit System has been more commonly seen in high-performance sports gear, its expansion into workwear is long overdue. The demands of a job site are often just as intense — if not more — than those faced by athletes. And that’s one of the core reasons why BOA is offering more models and dual-dial designs to workers.

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The Future of BOA in Workwear

This Timberland PRO collaboration is just the beginning for BOA in the world of workwear. As U.S. safety standards continue to align more closely with European guidelines, which already favor BOA-equipped models, the demand for these innovative boots is expected to grow.

In fact, BOA has seen rapid expansion in North America in recent years, and more brands are expected to join the fold as the advantages of BOA technology become impossible to ignore.

For workers who demand the best in their gear, BOA-powered boots are set to be the new standard. Whether you’re trekking through mud, operating heavy machinery, managing tough terrain, or just trying to stay on your feet during a 12-hour shift, the BOA Fit System is engineered for security, efficiency, and confidence on the job.

With Timberland PRO and BOA teaming up, it’s clear — the future of workwear footwear is dialed in for success.


This post is sponsored by BOA Workwear.



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