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VW Polo and Chevrolet Montana robust in market up 38.3% – Finest Promoting Vehicles Weblog

OffRoadingBlog
By OffRoadingBlog
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The new Chevrolet Montana ranks #20 in March.

The new light vehicle market in Brazil is up a splendid 38.3% year-on-year in March to 186,583 units, leading to a first quarter volume up 16.6% to 436,802 sales. We are however still below pre-pandemic March 2019 (199.550). Fiat (+43%) maintains itself atop the brands charts with 22.2% share, distancing Chevrolet (+56.1%) and Volkswagen (+83.4%) which complete a podium entirely outpacing the market. Toyota (+1.7%) is very shy at #4 but its year-ago base was high with a record market share (12.6%). Hyundai (+14.3%) is up one spot on February to #5, swapping ranks with Jeep (+37.4%). In fact, the rest of the Top 10 entirely beats the market with Citroen (+140.9%) the most dynamic above Nissan (+63.9%), Honda (+43.4%) and Renault (+39.3%). Ford (+102.2%) is just outside the Top 10 while Ram (+1246%) posts a surreal year-on-year gain at #16.

Over in the models aisle, the Fiat Strada (+31.3%) holds onto the top spot while the Hyundai HB20 (+21.1%) rallies back up 14 spots on February to return to the 2nd place it held over the Full Year 2022. The Chevrolet Onix (+52.8%) is knocked down to #3 while the VW Polo (+1569.5%) posts a surreal gain potentially due to the availability of the new generation combined with the discontinuation of the Gol. The Chevrolet Onix Plus (+70%) rounds out the Top 5 but stays #3 year-to-date, it is followed by the Jeep Compass (+47.9%) and Renault Kwid (+87%) both in outstanding shape. The Fiat Argo (+100.5%) and Hyundai Creta (+38.1%) also shine in the remainder of the Top 10. Notice also the Honda HR-V up 771.9% to #19 and the new Chevrolet Montana up 31 ranks on February to #20.

Previous month: Brazil February 2023: Market down -2.7%, VW (+41.6%), Nissan (+54.5%) impress, Fiat Strada #1

One year ago: Brazil March 2022: Toyota breaks share record, sales sink another -23.8%

Full March 2023 Top 23 brands and Top 125 models below.

Brazil March 2023 – brands:

Pos Brand Mar-23 % /22 Feb 2023 % /22 Pos FY22
1 Fiat   41,450 22.2% 43.0% 1 96,643 22.1% 22.2% 1 1
2 Chevrolet 29,993 16.1% 56.1% 2 71,262 16.3% 42.0% 2 2
3 Volkswagen 23,394 12.5% 83.4% 3 59,716 13.7% 58.7% 3 3
4 Toyota   17,290 9.3% 1.7% 4 42,066 9.6% 3.9% 4 4
5 Hyundai   16,261 8.7% 14.3% 6 36,501 8.4% -9.6% 5 5
6 Jeep 14,220 7.6% 37.4% 5 31,791 7.3% 4.9% 6 6
7 Renault   11,674 6.3% 39.3% 7 26,312 6.0% -1.2% 7 7
8 Honda 6,729 3.6% 43.4% 9 14,185 3.2% 5.0% 9 8
9 Nissan 6,617 3.5% 63.9% 8 14,961 3.4% 44.2% 8 9
10 Citroen  2,835 1.5% 140.9% 10 6,608 1.5% 20.3% 10 12
11 Ford   2,624 1.4% 102.2% 11 5,616 1.3% 48.1% 12 14
12 Peugeot 2,581 1.4% -16.7% 12 5,757 1.3% -41.6% 11 10
13 Chery 1,679 0.9% -47.1% 13 4,303 1.0% -55.2% 13 11
14 Mitsubishi 1,369 0.7% -20.9% 14 3,652 0.8% -17.2% 14 13
15 BMW 1,354 0.7% 9.7% 15 2,883 0.7% 4.3% 15 15
16 Ram 1,171 0.6% 1246.0% 16 2,433 0.6% 518.8% 16 20
17 Volvo 768 0.4% 160.3% 17 2,111 0.5% 92.6% 17 19
18 Mercedes 745 0.4% 29.1% 18 1,741 0.4% 15.4% 18 16
19 Porsche 613 0.3% 61.3% 21 1,222 0.3% 74.8% 21 22
20 Audi 590 0.3% 112.2% 19 1,364 0.3% 31.0% 19 17
21 Land Rover 525 0.3% 55.8% 23 923 0.2% -11.0% 22 21
22 Kia 506 0.3% 21.3% 20 1,280 0.3% 18.5% 20 18
23 BYD 320 0.2% new 22 695 0.2% new 23 n/a

Brazil March 2023 – models:

Pos Model Mar-23 % /22 Feb 2023 % /21 Pos FY22
1 Fiat Strada 9,935 5.3% 31.3% 1 23,772 5.4% 9.6% 1 1
2 Hyundai HB20 8,363 4.5% 21.1% 16 16,194 3.7% -13.7% 4 2
3 Chevrolet Onix 8,283 4.4% 52.8% 2 21,528 4.9% 24.1% 2 3
4 VW Polo  8,197 4.4% 1569.5% 11 14,074 3.2% 1254.6% 11 52
5 Chevrolet Onix Plus 7,104 3.8% 70.0% 3 18,392 4.2% 51.0% 3 4
6 Jeep Compass 6,988 3.7% 47.9% 6 15,556 3.6% 9.3% 5 10
7 Renault Kwid 6,704 3.6% 87.0% 9 13,838 3.2% 21.4% 12 12
8 Fiat Mobi 6,384 3.4% -3.0% 8 14,666 3.4% 10.1% 8 5
9 Fiat Argo 6,171 3.3% 100.5% 5 14,988 3.4% 48.0% 7 9
10 Hyundai Creta 5,851 3.1% 38.1% 4 15,424 3.5% 21.8% 6 11
11 Fiat Toro 5,607 3.0% 26.2% 14 12,079 2.8% 9.9% 13 15
12 Chevrolet Tracker 5,431 2.9% 14.4% 10 14,496 3.3% 35.7% 9 7
13 VW T-Cross 5,420 2.9% -17.2% 7 14,168 3.2% -9.1% 10 8
14 Nissan Kicks 4,844 2.6% 88.6% 12 11,322 2.6% 109.4% 14 21
15 Jeep Renegade 4,674 2.5% 23.4% 15 10,742 2.5% -3.3% 15 13
16 Toyota Corolla Cross 4,511 2.4% 4.5% 13 10,449 2.4% -1.3% 17 18
17 Toyota Hilux 4,362 2.3% 9.8% 18 10,611 2.4% 11.8% 16 16
18 Fiat Pulse 4,276 2.3% 17.2% 20 10,050 2.3% 15.1% 18 14
19 Honda HR-V 4,063 2.2% 771.9% 24 6,470 1.5% 108.2% 24 37
20 Chevrolet Montana 3,988 2.1% n/a 51 4,428 1.0% n/a 34 n/a
21 Toyota Corolla 3,865 2.1% -7.9% 17 8,950 2.0% -1.8% 20 17
22 Fiat Fastback 3,605 1.9% new 21 8,705 2.0% new 21 47
23 Fiat Cronos 3,442 1.8% 338.5% 25 7,576 1.7% 124.9% 22 19
24 VW Nivus 3,210 1.7% 1.8% 19 9,084 2.1% 29.5% 19 20
25 Chevrolet S10 2,701 1.4% 5.4% 28 6,252 1.4% 12.4% 25 24
26 VW Saveiro 2,637 1.4% 2590.8% 23 7,442 1.7% 387.0% 23 27
27 Jeep Commander 2,522 1.4% 37.4% 26 5,386 1.2% 9.2% 28 29
28 Peugeot 208 2,101 1.1% -8.9% 33 4,464 1.0% -27.8% 33 23
29 Citroen C3 2,035 1.1% new 29 4,836 1.1% new 30 42
30 Renault Duster 2,031 1.1% 6.4% 22 5,678 1.3% 13.9% 26 28
31 Hyundai HB20S 2,025 1.1% -12.1% 34 4,807 1.1% -28.9% 31 26
32 Toyota Yaris Hatch 2,016 1.1% -3.3% 27 5,664 1.3% 10.0% 27 25
33 Ford Ranger 1,978 1.1% 97.6% 36 3,980 0.9% 32.2% 36 38
34 Chevrolet Spin 1,781 1.0% 45.5% 30 4,505 1.0% 146.6% 32 33
35 Fiat Fiorino 1,634 0.9% -19.0% 39 3,848 0.9% -22.5% 37 31
36 VW Virtus 1,562 0.8% 264.1% 43 2,666 0.6% 97.9% 42 55
37 Toyota Hilux SW4 1,412 0.8% 17.6% 38 3,264 0.7% 5.1% 39 39
38 Honda City Hatch 1,340 0.7% -30.7% 31 4,014 0.9% 82.9% 35 34
39 Honda City 1,249 0.7% -37.3% 35 3,424 0.8% -36.1% 38 30
40 Renault Oroch 1,208 0.6% 451.6% 42 2,642 0.6% 19.0% 43 40
41 Mitsubishi L200 952 0.5% -13.1% 40 2,522 0.6% -7.1% 44 35
42 Toyota Yaris Sedan 932 0.5% -23.7% 41 2,804 0.6% -7.6% 41 36
43 VW Taos 855 0.5% 92.1% 37 3,034 0.7% 46.3% 40 41
44 Renault Master 789 0.4% 19.4% 45 1,935 0.4% 9.2% 46 46
45 VW Gol 741 0.4% -37.9% 32 5,300 1.2% -16.6% 29 6
46 Nissan Versa 741 0.4% -13.4% 50 1,424 0.3% -47.6% 51 54
47 Renault Sandero 658 0.4% 8.4% 48 1,538 0.4% -11.0% 50 43
48 Chery Tiggo 8 653 0.3% 20.3% 44 1,818 0.4% -13.4% 47 44
49 VW Amarok 601 0.3% 147.3% 46 1,621 0.4% -5.3% 49 53
50 Nissan Frontier 571 0.3% -7.6% 47 1,661 0.4% -22.7% 48 50
51 Citroen C4 Cactus 564 0.3% -36.1% 54 1,106 0.3% -76.9% 55 32
52 Ram 3500 553 0.3% new 57 1,062 0.2% new 57 68
53 BMW 320i 551 0.3% 1.1% 52 1,135 0.3% -10.7% 54 57
54 Volvo XC60 504 0.3% 389.3% 62 1,279 0.3% 154.8% 52 75
55 Chery Tiggo 5X 479 0.3% -55.7% 53 1,065 0.2% -54.6% 56 48
56 Chery Tiggo 7 475 0.3% -26.5% 49 1,222 0.3% -36.0% 53 49
57 Nissan Sentra 453 0.2% n/a n/a 459 0.1% n/a 67 n/a
58 Fiat Scudo 378 0.2% new 59 879 0.2% new 59 93
59 Chevrolet Equinox 342 0.2% n/a 55 927 0.2% n/a 58 77
60 Ford Transit 337 0.2% 4112.5% 60 819 0.2% 7345.5% 60 71
61 Kia K2500 286 0.2% 58.0% 61 708 0.2% 45.4% 61 66
62 Mitsubishi Eclipse Cross 258 0.1% 87.0% 58 707 0.2% 67.9% 62 59
63 Ram Classic 251 0.1% new 64 578 0.1% new 65 108
64 BMW X1 245 0.1% -38.0% n/a 292 0.1% -55.6% 84 62
65 Renault Logan 240 0.1% -69.9% 94 580 0.1% -79.2% 64 45
66 Citroen Jumpy 231 0.1% -18.7% 56 652 0.1% -3.8% 63 65
67 Porsche Macan 228 0.1% 29.5% 78 405 0.1% 45.7% 74 91
68 VW/MAN Express 224 0.1% 3.7% 75 461 0.1% -29.9% 66 70
69 Chevrolet Trailblazer 210 0.1% 162.5% 83 361 0.1% -33.1% 78 63
70 BYD Song Plus 205 0.1% new 67 383 0.1% new 76 n/a
71 Land Rover Discovery 202 0.1% 53.0% n/a 312 0.1% -12.6% 81 82
72 Audi Q5 201 0.1% 87.9% 69 425 0.1% 6.0% 71 80
73 Porsche Cayenne 195 0.1% n/a 76 384 0.1% n/a 75 n/a
74 Ram 2500 191 0.1% 223.7% 66 444 0.1% 24.4% 69 92
75 Peugeot 2008 182 0.1% -53.7% 79 431 0.1% -82.6% 70 56
76 Ram 1500 176 0.1% 528.6% 71 348 0.1% 923.5% 80 86
77 Toyota RAV4 176 0.1% n/a n/a 285 0.1% n/a 86 90
78 Mercedes Sprinter 315 157 0.1% new 81 306 0.1% new 82 115
79 Mitsubishi Pajero 155 0.1% -46.6% 68 417 0.1% -34.9% 72 73
80 Peugeot Expert 154 0.1% -50.2% 73 416 0.1% -58.2% 73 61
81 Audi Q3 150 0.1% n/a 72 348 0.1% n/a 79 78
82 Mercedes GLB 147 0.1% -44.3% 84 301 0.1% -47.9% 83 103
83 VW Jetta 145 0.1% 2800.0% 96 213 0.0% 419.5% 98 109
84 Ford Territory 144 0.1% 80.0% n/a 279 0.1% 5.3% 88 95
85 Mercedes GLA 139 0.1% n/a 91 289 0.1% n/a 85 n/a
86 Iveco Daily   125 0.1% 635.3% 74 371 0.1% 930.6% 77 96
87 BMW 330E 120 0.1% 823.1% 86 268 0.1% 495.6% 92 107
88 Volvo XC90 120 0.1% n/a 80 263 0.1% n/a 93 n/a
89 Volvo XC40 117 0.1% -8.6% 63 453 0.1% 3.4% 68 74
90 Kia Stonic 116 0.1% -15.3% 89 272 0.1% 8.8% 90 111
91 Suzuki Jimny Sierra 105 0.1% n/a 77 270 0.1% n/a 91 n/a
92 Porsche 911 92 0.0% 130.0% 88 240 0.1% 200.0% 95 105
93 Peugeot Partner 85 0.0% 347.4% 90 252 0.1% 200.0% 94 69
94 Chevrolet Cruze Sedan 83 0.0% -88.9% 97 218 0.0% -87.1% 97 51
95 Mini Cooper 82 0.0% 10.8% 101 169 0.0% -20.7% 101 100
96 Ford Maverick 80 0.0% 142.4% 70 282 0.1% 302.9% 87 85
97 Honda Civic 76 0.0% -69.6% 65 275 0.1% -85.2% 89 72
98 Audi A4 73 0.0% 563.6% 105 130 0.0% 233.3% 107 124
99 Effa V21 70 0.0% 18.6% 111 148 0.0% 26.5% 103 101
100 Chery Arrizo 6 61 0.0% -66.3% 98 169 0.0% -72.8% 100 81
101 Mercedes CLA250 56 0.0% n/a 100 123 0.0% n/a 108 114
102 Audi A5 48 0.0% 242.9% 99 139 0.0% 189.6% 106 119
103 BMW M3 47 0.0% 487.5% 103 111 0.0% 428.6% 110 134
104 Effa V22 46 0.0% 170.6% 112 85 0.0% 102.4% 115 125
105 Porsche Panamera 44 0.0% 175.0% 116 76 0.0% 43.4% 117 131
106 Audi A3 Sedan 41 0.0% -35.9% 104 117 0.0% -35.7% 109 110
107 Chevrolet Cruze Hatch 40 0.0% -79.4% 109 85 0.0% -68.3% 114 84
108 Ford Mustang 39 0.0% 116.7% 102 101 0.0% 16.1% 111 122
109 JAC E-JS1 39 0.0% -45.8% 106 91 0.0% -39.3% 113 106
110 Mercedes C Class 36 0.0% -59.1% 82 225 0.1% -42.6% 96 88
111 Porsche Taycan 24 0.0% -7.7% 108 70 0.0% 1.4% 119 127
112 Porsche Boxster 21 0.0% 75.0% n/a 23 0.0% -48.9% 132 146
113 Audi A3 20 0.0% 25.0% 107 78 0.0% -15.2% 116 135
114 Mercedes CLA45 15 0.0% n/a 114 44 0.0% n/a 122 147
115 Iveco Daily 30-130 15 0.0% -74.6% 110 42 0.0% -75.0% 123 113
116 VW Fusca 15 0.0% 275.0% n/a 28 0.0% 64.7% 128 n/a
117 Chevrolet Bolt 14 0.0% n/a n/a 22 0.0% 2100.0% 135 n/a
118 BYD Han 12 0.0% new n/a 35 0.0% new 124 n/a
119 Peugeot Boxer 11 0.0% -8.3% 113 26 0.0% -13.3% 129 144
120 Jeep Gladiator 9 0.0% new n/a 31 0.0% new 125 140
121 Mercedes CLA35 9 0.0% 0.0% n/a 22 0.0% 37.5% 134 148
122 Toyota Camry 9 0.0% n/a n/a 16 0.0% n/a 141 n/a
123 Mercedes A Class 9 0.0% 12.5% n/a 15 0.0% 15.4% 142 n/a
124 Nissan Leaf 8 0.0% -33.3% n/a 94 0.0% -7.8% 112 117
125 Porsche Cayman 8 0.0% 14.3% n/a 21 0.0% -4.5% 137 n/a

Source: Fenabrave

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