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VW Is Seeing Pink with the 2024 Jetta GLI fortieth Anniversary Version


  • Volkswagen has revealed the 2024 Jetta GLI 40th Anniversary Edition.
  • It comes with special anniversary badging, and each model gets unique graphics on the cloth seats.
  • The special-edition GLI starts at $29,235, and VW is limiting production to 1984 examples in the U.S. as a nod to the original model year.

The Volkswagen Jetta GLI isn’t quite old enough to earn a pension, but it’s not that far off either. Originally debuting in 1984, VW is celebrating the 40th anniversary of the GLI with a special edition for the 2024 model year.

The anniversary model comes with three paint options: Pure Gray, Pure White, and Rising Blue—each of which have blackout detailing to contrast the classic GLI red. Black, ten-spoke, 18-inch wheels, along with black mirror caps, door handles, and a black grille round out the exterior styling.

Unique Details

The inside of the special Jetta puts a bigger emphasis on the anniversary aspect of the car. One cupholder features the GLI logo, while the other reads 1984. The seat tags and door sills proudly display GLI 40, and the base of the steering wheel features a 40 in lieu of the normal GLI badge. Our favorite special touch for the anniversary car comes in the form of the molecular cloth seats, which VW says are unique for each of the 1984 vehicles being produced—like a snowflake or fingerprint.

The 40th Anniversary Edition will be powered by the same turbocharged 2.0-liter four-cylinder as the current GLI Autobahn, which makes 228 horsepower and 258 pound-feet of torque. Volkswagen is limiting production to 1984 examples of the anniversary car as an homage to the original model year.

The special Jetta will be exclusive to the North American market and starts at $29,235. Volkswagen expects models will begin arriving at dealerships later this summer.

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Associate News Editor

Jack Fitzgerald’s love for cars stems from his as yet unshakable addiction to Formula 1.
After a brief stint as a detailer for a local dealership group in college, he knew he needed a more permanent way to drive all the new cars he couldn’t afford and decided to pursue a career in auto writing. By hounding his college professors at the University of Wisconsin-Milwaukee, he was able to travel Wisconsin seeking out stories in the auto world before landing his dream job at Car and Driver. His new goal is to delay the inevitable demise of his 2010 Volkswagen Golf.

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