The MG HS is up to #5 in Taiwan in July.
The Taiwanese new light vehicle market edges up 2.9% year-on-year in August to 35,421 sales, leading to a year-to-date tally up 13.4% to 312,637. Toyota (+8.5%) remains by far the most successful brand in the country with 27.9% share. Honda (+5.3%) rallies back up five spots on July to #2 while Ford (-5.4%) stays in 3rd place. Lexus (+60%) continues to soar year-on-year but falls two ranks on last month to #4. Hyundai (+34%) rounds out the Top 5 while Volvo (+51.1%) makes a rare entry inside the Top 10 at #8.
Over in the models aisle, Toyota monopolises the Top 4 again. The Corolla Cross (-4.3%) stays ultra dominant at 8.7% share vs. 7.8% so far this year. It is followed by the RAV4 (+137%), Town Ace (+74.9%) and Corolla Altis (-9.5%). The new MG HS breaks its monthly ranking record at #5, the Honda CR-V (+12.9%) is back up to #6 with the Ford Focus (+11.3%) and CMC Veryca (-14.3%) in tow. Spectacular score by the Toyota Vios (+95.6%) doubling its YTD level of 1.2% share. The Lexus NX (+158.6%) does even better at #10 but drops 5 ranks on July to #10.
Previous month: Taiwan July 2023: Toyota monopolises Top 4
One year ago: Taiwan August 2022: Tesla Model 3 up to #2 in market up 3.8%
Full August 2023 Top 10 brands and Top 60 models below.
Taiwan August 2023 – brands:
| Pos | Brand | Aug-23 | % | /22 | Jul | 2023 | % | /22 | Pos | FY22 |
| 1 | Toyota | 9,876 | 27.9% | 8.5% | 1 | 82,720 | 26.5% | 1.8% | 1 | 1 |
| 2 | Honda | 2,170 | 6.1% | 5.3% | 7 | 18,062 | 5.8% | -1.7% | 3 | 2 |
| 3 | Ford | 1,945 | 5.5% | -5.4% | 3 | 16,023 | 5.1% | -2.9% | 5 | 3 |
| 4 | Lexus | 1,834 | 5.2% | 60.0% | 2 | 22,281 | 7.1% | 71.3% | 2 | 8 |
| 5 | Hyundai | 1,616 | 4.6% | 34.0% | 4 | 15,024 | 4.8% | 60.6% | 6 | n/a |
| 6 | Volkswagen | 1,510 | 4.3% | -16.3% | 6 | 11,190 | 3.6% | 49.7% | 10 | 11 |
| 7 | BMW | 1,293 | 3.7% | -22.6% | 9 | 12,625 | 4.0% | 5.7% | 8 | 9 |
| 8 | Volvo | 1,230 | 3.5% | 51.1% | n/a | n/a | n/a | n/a | n/a | n/a |
| 9 | Mazda | 1,121 | 3.2% | -12.1% | n/a | n/a | n/a | n/a | n/a | 10 |
| 10 | Mercedes | 1,086 | 3.1% | -32.0% | 5 | 16,358 | 5.2% | 10.8% | 4 | 5 |
Taiwan August 2023 – models:
| Pos | Model | Aug-23 | % | /22 | Jul | 2023 | % | /22 | Pos | FY22 |
| 1 | Toyota Corolla Cross | 3,079 | 8.7% | -4.3% | 1 | 24,267 | 7.8% | -6.2% | 1 | 1 |
| 2 | Toyota RAV4 | 1,825 | 5.2% | 137.0% | 2 | 11,318 | 3.6% | -1.5% | 4 | 2 |
| 3 | Toyota Town Ace | 1,354 | 3.8% | 74.9% | 4 | 11,462 | 3.7% | 85.3% | 2 | 10 |
| 4 | Toyota Corolla Altis | 1,196 | 3.4% | -9.5% | 3 | 10,412 | 3.3% | -8.3% | 5 | 3 |
| 5 | MG HS | 1,077 | 3.0% | new | 7 | 7,251 | 2.3% | new | 10 | n/a |
| 6 | Honda CR-V | 1,052 | 3.0% | 12.9% | n/a | 11,375 | 3.6% | 19.5% | 3 | 5 |
| 7 | Ford Focus | 997 | 2.8% | 11.3% | 9 | 9,005 | 2.9% | 9.5% | 8 | 7 |
| 8 | CMC Veryca | 983 | 2.8% | -14.3% | 8 | 9,097 | 2.9% | -14.5% | 7 | 4 |
| 9 | Toyota Vios | 835 | 2.4% | 95.6% | 10 | 3,842 | 1.2% | -13.6% | 19 | 16 |
| 10 | Lexus NX | 750 | 2.1% | 158.6% | 5 | 10,004 | 3.2% | 100.0% | 6 | 13 |
| 11 | Mitsubishi Delica | 663 | 1.9% | -26.2% | 16 | 5,615 | 1.8% | -7.2% | 13 | 11 |
| 12 | Ford Kuga | 645 | 1.8% | -25.0% | 15 | 4,908 | 1.6% | -27.5% | 14 | 9 |
| 13 | Nissan Kicks | 639 | 1.8% | -36.4% | 12 | 6,502 | 2.1% | -21.5% | 12 | 6 |
| 14 | Honda HR-V | 605 | 1.7% | -20.4% | 17 | 4,477 | 1.4% | 41.1% | 16 | 21 |
| 15 | Volvo XC40 | 578 | 1.6% | 75.7% | n/a | n/a | n/a | n/a | n/a | 32 |
| 16 | Tesla Model Y | 554 | 1.6% | n/a | 34 | 6,530 | 2.1% | n/a | 11 | 28 |
| 17 | Hyundai Custin | 551 | 1.6% | new | 22 | 4,433 | 1.4% | new | 17 | n/a |
| 18 | Toyota Sienta | 549 | 1.5% | -5.5% | 14 | 3,661 | 1.2% | -24.5% | 20 | 15 |
| 19 | Honda Fit | 477 | 1.3% | 33.2% | 13 | 3,457 | 1.1% | -32.4% | 23 | 14 |
| 20 | Lexus RX | 442 | 1.2% | 52.4% | 11 | 4,615 | 1.5% | 63.0% | 15 | 30 |
| 21 | VW Tiguan | 438 | 1.2% | -36.8% | 19 | n/a | n/a | n/a | n/a | 38 |
| 22 | Mazda CX-5 | 406 | 1.1% | -12.5% | 24 | 3,227 | 1.0% | 2.3% | 25 | 17 |
| 23 | Lexus UX | 371 | 1.0% | 35.4% | 18 | 3,854 | 1.2% | 73.5% | 18 | 27 |
| 24 | Kia Sportage | 369 | 1.0% | 40.3% | 31 | 1,876 | 0.6% | n/a | 37 | n/a |
| 25 | Volvo XC60 | 365 | 1.0% | 97.3% | 41 | 1,471 | 0.5% | 1.2% | 40 | 37 |
| 26 | Hyundai Tucson | 360 | 1.0% | 102.2% | 20 | 3,509 | 1.1% | 25.8% | 22 | 26 |
| 27 | VW Golf | 357 | 1.0% | -16.2% | 33 | 1,762 | 0.6% | 29.9% | 38 | n/a |
| 28 | Suzuki Swift | 353 | 1.0% | 47.1% | 30 | 2,326 | 0.7% | n/a | 32 | n/a |
| 29 | Mazda3 | 347 | 1.0% | 77.9% | 28 | 2,791 | 0.9% | 36.5% | 28 | 31 |
| 30 | Mitsubishi Colt Plus | 332 | 0.9% | 3.8% | 32 | 2,558 | 0.8% | -4.8% | 30 | 23 |
| 31 | VW T-Roc | 294 | 0.8% | n/a | 35 | 2,216 | 0.7% | n/a | 34 | n/a |
| 32 | Hyundai Venue | 251 | 0.7% | -44.7% | 29 | 2,887 | 0.9% | 22.9% | 27 | 22 |
| 33 | Nissan Sentra | 240 | 0.7% | -45.2% | 26 | 3,299 | 1.1% | -18.5% | 24 | 19 |
| 34 | Nissan Tiida | 238 | 0.7% | 14.4% | 36 | 2,228 | 0.7% | 25.1% | 33 | 35 |
| 35 | Fuso Canter | 231 | 0.7% | n/a | 42 | n/a | n/a | n/a | n/a | n/a |
| 36 | Lexus ES | 209 | 0.6% | -13.3% | 27 | 2,445 | 0.8% | 11.1% | 31 | 29 |
| 37 | Mazda CX-30 | 202 | 0.6% | -39.3% | 38 | n/a | n/a | n/a | n/a | 33 |
| 38 | Land Rover Defender | 199 | 0.6% | n/a | n/a | n/a | n/a | n/a | n/a | n/a |
| 39 | Mercedes GLE Class | 193 | 0.5% | -45.0% | 60 | 1,324 | 0.4% | -35.3% | 41 | 36 |
| 40 | Skoda Kodiaq | 171 | 0.5% | 3.0% | 39 | 1,317 | 0.4% | n/a | 42 | n/a |
| 41 | Mercedes GLC Class | 169 | 0.5% | -37.2% | 23 | 3,617 | 1.2% | 15.9% | 21 | 20 |
| 42 | Subaru Forester | 169 | 0.5% | -36.0% | 44 | 1,515 | 0.5% | n/a | 39 | n/a |
| 43 | BMW X6 | 163 | 0.5% | -7.9% | n/a | n/a | n/a | n/a | n/a | n/a |
| 44 | Skoda Octavia | 155 | 0.4% | 260.5% | 48 | 1,036 | 0.3% | 212.0% | 51 | n/a |
| 45 | Mercedes C Class | 149 | 0.4% | -24.4% | 40 | 2,019 | 0.6% | -9.9% | 36 | 34 |
| 46 | Mitsubishi Outlander | 148 | 0.4% | 20.3% | 55 | n/a | n/a | n/a | n/a | n/a |
| 47 | Kia Carnival | 142 | 0.4% | n/a | 37 | n/a | n/a | n/a | n/a | n/a |
| 48 | Ford Ranger | 132 | 0.4% | n/a | 52 | n/a | n/a | n/a | n/a | n/a |
| 49 | BMW 5 Series | 130 | 0.4% | 16.1% | n/a | n/a | n/a | n/a | n/a | n/a |
| 50 | Toyota Hilux | 129 | 0.4% | -19.9% | 57 | 1,175 | 0.4% | -12.0% | 45 | n/a |
| 51 | Toyota Granvia | 127 | 0.4% | n/a | n/a | n/a | n/a | n/a | n/a | n/a |
| 52 | Suzuki Carry | 122 | 0.3% | -28.7% | n/a | n/a | n/a | n/a | n/a | n/a |
| 53 | BMW X4 | 120 | 0.3% | -51.8% | n/a | 1,070 | 0.3% | -23.1% | 49 | n/a |
| 54 | Suzuki Ignis | 116 | 0.3% | n/a | n/a | 663 | 0.2% | n/a | n/a | n/a |
| 55 | Volvo S60/V60 | 105 | 0.3% | -11.8% | n/a | 819 | 0.3% | 13.0% | 57 | n/a |
| 56 | Ford Tourneo | 103 | 0.3% | n/a | 54 | n/a | n/a | n/a | n/a | n/a |
| 57 | Porsche Macan | 103 | 0.3% | n/a | n/a | n/a | n/a | n/a | n/a | n/a |
| 58 | Skoda Kamiq | 103 | 0.3% | n/a | n/a | n/a | n/a | n/a | n/a | n/a |
| 59 | Toyota Corolla Sport | 102 | 0.3% | -28.7% | 51 | 1,162 | 0.4% | -11.8% | 46 | n/a |
| 60 | Audi Q5 | 98 | 0.3% | n/a | n/a | n/a | n/a | n/a | n/a | n/a |
Source: u-car.com.tw
