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Ford Puma and Tesla Mannequin Y prime market up 24.4% – Greatest Promoting Vehicles Weblog


The Ford Puma is the most popular vehicle in the UK in August.

New car sales in the UK soar 24.4% year-on-year in July to 85,657 units, the highest July volume since 2020. The year-to-date tally is now up a robust 20% to 1,179,298 sales. Private sales go completely against the market at -8.1% to 32,071 and 37.4% share vs. 50.7% in August 2022 whereas fleet sales surge 58.4% to 51,951 and 60.7% share vs. 47.6% a year ago. Business sales are up 39.4% to 1,635. Year-to-date, the trend is similar with private sales up just 0.9% to 527,442 and 44.7% share vs. 53.2% over the same period last year while fleet sales shoot up 42.6% to 623,637 units and 52.9% share vs. 44.5% a year ago. Business sales are up 22.8% to 28,219 and 2.4% share.

Looking at fuel/propulsion type, diesel is off -18.1% to just 3,647 sales and 4.3% share vs. 6.5% in August 2022, petrol is up 9.8% to 34,756 and 40.6% share vs. 46% a year ago, mild hybrids (MHEVs) are up 36.9% to 14,859 and 17.3% share vs. 15.8%, BEVs are up 72.3% to 17,243 and 20.1% share (its highest so far this year) vs. 14.5% last year, PHEV gain 70% to 6,601 and 7.7% share vs. 5.6% and HEVs edge up 6.8% to 8,551 and 10% share vs. 11.6% a year ago. Year-to-date, diesel is down -17.5% To 46,790 and 4% share vs. 5.8% over the first 8 months of 2022, petrol is up 13% to 490,483 and 41.6% share vs. 44.2%, MHEVs ar euphorias 24.5% to 223,804 and 19% share vs. 18.3%, BEVs skyrocket 40.5% to 193,221 and 16.4% share vs. 14%, PHEVs are up 30.4% to 80,458 and 6.8% share vs. 6.3% and HEVs are up 27.5% to 144,542 and 12.3% share vs. 11.5% over the same period in 2022.

Source: SMMT

In the brands ranking, Volkswagen (+17.4%) easily holds onto the top spot with 9.7% share vs. 8.6% year-to-date, distancing Ford (+23.8%) at 8.7% share vs. 7.7% YTD. Audi (+32.8%) beats the market in third place above Vauxhall (+19.9%) back up three spots on July to #4. Tesla (+325.1%) is up 8 ranks on last month to #9, with Skoda (+46.3%) and Kia (+26.8%) also performing very well in the remainder of the Top 10. Below, Polestar (+593.2%), Renault (+158.5%), Suzuki (+156.3%), Porsche (+146.3%), MG (+138.6%), Lexus (+135.8%), Volvo (+118.9%) and Seat (+95.7%) all impress by doubling their year-ago volumes or more.

Model-wise, the Ford Puma (+24.6%) cements its lead by lodging a third pole position in the past 4 months. However this month the Tesla Model Y is only 23 units below and climbs 8 spots on July to #2. It ranks #3 year-to-date. The Vauxhall Corsa (+20.7%) trails the market but ranks at a solid third place above the Ford Kuga (+38.9%) and Vauxhall Mokka (+43.6%), The Tesla Model 3 makes a return into the UK Top 10 for the first time since December 2022 at #6. The Hyundai Tucson (-8.2%) and VW T-Roc (+7.7%) wobble just as the Ford Fiesta and Audi A3 round out the Top 10.

Previous month: UK July 2023: Ford Puma affirms domination, 5 SUVs in Top 5

One year ago: UK August 2022: Market edges up 1.2%, Hyundai breaks share record again, VW Polo #1, first Top 10 for Citroen C3

Full August 2023 Top 45 All brands and Top 10 models below.

UK August 2023 – brands:

Pos Brand Aug-23 % /22 Jul 2023 % /22 Pos FY22
1 Volkswagen 8,335 9.7% 17.4% 1 101,020 8.6% 38.1% 1 1
2 Ford   7,449 8.7% 23.8% 2 91,125 7.7% 23.1% 2 2
3 Audi   6,084 7.1% 32.8% 3 85,285 7.2% 26.7% 3 3
4 Vauxhall   5,562 6.5% 19.9% 7 62,519 5.3% 10.9% 7 7
5 BMW   4,750 5.5% -1.7% 5 65,693 5.6% -0.8% 6 4
6 Kia 4,663 5.4% 26.8% 4 73,047 6.2% 7.2% 4 6
7 Toyota 4,099 4.8% -10.2% 6 68,690 5.8% 7.9% 5 5
8 Hyundai 4,082 4.8% -10.1% 8 56,912 4.8% 9.6% 8 9
9 Tesla 4,021 4.7% 325.1% 17 33,302 2.8% 49.7% 15 11
10 Skoda 3,737 4.4% 46.3% 9 44,565 3.8% 51.0% 12 14
11 Mercedes   3,646 4.3% 12.6% 12 52,415 4.4% -5.2% 10 8
12 MG 3,350 3.9% 138.6% 11 49,044 4.2% 66.0% 11 13
13 Peugeot   3,112 3.6% 34.8% 15 37,040 3.1% 0.6% 13 12
14 Nissan   2,366 2.8% 10.6% 10 53,762 4.6% 41.1% 9 10
15 Renault 2,042 2.4% 158.5% 18 22,040 1.9% 24.4% 18 18
16 Suzuki 1,794 2.1% 156.3% 20 16,206 1.4% 35.0% 24 26
17 Citroen 1,698 2.0% -28.9% 25 18,914 1.6% 2.0% 21 19
18 Volvo 1,648 1.9% 118.9% 14 30,550 2.6% 36.8% 16 17
19 Seat 1,644 1.9% 95.7% 19 20,274 1.7% 31.1% 19 23
20 Mini 1,374 1.6% -12.6% 16 27,507 2.3% 2.0% 17 15
21 Cupra 1,284 1.5% 50.4% 22 14,613 1.2% 88.5% 26 27
22 Land Rover 1,131 1.3% -14.6% 13 33,458 2.8% 15.1% 14 16
23 Mazda 1,110 1.3% -8.3% 21 19,352 1.6% 38.1% 20 21
24 Dacia 1,081 1.3% -36.1% 26 18,057 1.5% 4.9% 22 20
25 Porsche 1,064 1.2% 146.3% 24 15,295 1.3% 48.5% 25 25
26 Fiat 959 1.1% 53.0% 30 11,116 0.9% -17.1% 27 24
27 Honda 861 1.0% -23.3% 23 17,170 1.5% 9.4% 23 22
28 Polestar 818 1.0% 593.2% 27 8,982 0.8% 186.1% 28 30
29 Lexus 691 0.8% 135.8% 28 8,623 0.7% 53.2% 29 29
30 Jaguar 348 0.4% -43.0% 29 8,171 0.7% -4.4% 30 28
31 Ora 86 0.1% new 39 459 0.0% new 40 42
32 Jeep 77 0.1% -61.5% 31 1,880 0.2% 7.1% 31 32
33 Subaru 75 0.1% 41.5% 34 1,269 0.1% 93.4% 33 37
34 Alfa Romeo 70 0.1% 18.6% 32 940 0.1% -7.7% 35 34
35 Genesis 69 0.1% 23.2% 42 920 0.1% 120.6% 36 39
36 DS 64 0.1% -78.5% 33 1,736 0.1% -15.1% 32 31
37 Ineos 62 0.1% new 36 583 0.0% new 39  –
38 Bentley 44 0.1% 4.8% 37 915 0.1% -13.7% 37 33
39 Smart 42 0.0% -10.6% 43 248 0.0% -73.6% 42 38
40 SsangYong 35 0.0% -57.8% 35 990 0.1% 4.2% 34 36
41 BYD 33 0.0% new 38 213 0.0% new 43  –
42 Abarth 30 0.0% 328.6% 40 399 0.0% -60.1% 41 35
43 Maserati 26 0.0% 85.7% 41 638 0.1% 31.5% 38 40
44 Alpine 9 0.0% 350.0% 44 210 0.0% 5.5% 44 41
45 Maxus 0 0.0% new  – 8 0.0% new 45  –
 – Other British 78 0.1% 25.8%  – 2,002 0.2% 43.6%  –  –
 – Other Imports 54 0.1% -21.7%  – 1,141 0.1% 8.5%  –  –

UK August 2023 – models:

Pos Model Aug-23 % /22 Jul 2023 % /22 Pos FY22
1 Ford Puma 2,336 2.7% 24.6% 1 29,225 2.5% 33.6% 1 4
2 Tesla Model Y 2,313 2.7% n/a 10 24,148 2.0% n/a 3 3
3 Vauxhall Corsa 1,941 2.3% 20.7% 6 25,692 2.2% -1.0% 2 2
4 Ford Kuga 1,779 2.1% 38.9% 7 n/a n/a n/a n/a 9
5 Vauxhall Mokka 1,763 2.1% 43.6% 4 19,761 1.7% 40.3% 8 n/a
6 Tesla Model 3 1,698 2.0% n/a n/a n/a n/a n/a n/a n/a
7 Hyundai Tucson 1,597 1.9% -8.2% 5 22,883 1.9% 21.0% 5 7
8 VW T-Roc 1,572 1.8% 7.7% n/a n/a n/a n/a n/a n/a
9 Ford Fiesta  1,538 1.8% n/a n/a 19,018 1.6% n/a 9 10
10 Audi A3 1,362 1.6% n/a 8 n/a n/a n/a n/a n/a
n/a Kia Sportage 1,297 1.5% 31.3% 2 22,414 1.9% 16.8% 6 6
n/a Nissan Qashqai 1,002 1.2% 8.2% 3 24,017 2.0% 19.9% 4 1
n/a Mini 702 0.8% -28.1% n/a 18,748 1.6% -5.9% 10 5
n/a Nissan Juke 638 0.7% n/a n/a 21,136 1.8% n/a 7 n/a

Source: SMMT

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