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Ford Ranger as much as document #2 – Finest Promoting Vehicles Weblog


Ford Ranger sales more than double year-on-year in August.

New light vehicle sales in Argentina gain 2.1% year-on-year in August to 36,614 units. That means the year-to-date volume is now up 12.4% to 301,468. Toyota (+11%) and Renault (+10.7%) are in good shape atop the brands ranking, whereas Fiat (-5.2%) and Volkswagen (-10.8%) are both a little tired. Mercedes (+50.8%), Ford (+38.2%) and Chevrolet (+37.7%) sign the largest upticks inside the Top 10, with Nissan (+22.9%) also very solid. In contrast Citroen (-66.5%) and Peugeot (-18.8%) both freefall. 

Model-wise, the Fiat Cronos (+30.8%) continues to dominate at 11.4% share vs. 7.7% for the #2, the Ford Ranger delivering a superb result at +105.3% year-on-year. This is an all-time ranking record for the Ranger. It beats its competitors the Toyota Hilux (#3 at +32.5%) and VW Amarok (#5 at +31%). The Peugeot 208 (-9.2%) skids to 4th place vs. #2 year-to-date. The Chevrolet Tracker (+332%), Toyota Etios (+43.2%) and VW Taos (+13.9%) also beat the market in the remainder of the Top 10. For the Taos it is the 2nd consecutive – and ever – Top 10 finish The Chevrolet Montana is the best-selling recent launch at #43.

Previous month: Argentina July 2023: Fiat Cronos back to #1, VW Taos in Top 10

One year ago: Argentina August 2022: Toyota, Renault, Peugeot shine, sales up 19.3%

Full August 2023 Top 40 brands and Top 173 All models below.

Argentina August 2023 – brands:

Pos Brand Aug-23 % /22 Jul 2023 % /22 Pos FY22
1 Toyota 8,973 21.6% 11.0% 1 67,833 22.5% 18.0% 1 1
2 Renault   4,868 11.7% 10.7% 3 35,015 11.6% 21.2% 4 4
3 Fiat 4,496 10.8% -5.2% 4 40,907 13.6% -3.8% 2 2
4 Volkswagen 4,451 10.7% -10.8% 2 36,549 12.1% 11.1% 3 3
5 Ford 3,368 8.1% 38.2% 6 25,445 8.4% 35.5% 6 7
6 Chevrolet 3,277 7.9% 37.7% 7 22,986 7.6% 8.3% 7 6
7 Peugeot 3,170 7.6% -18.8% 5 32,945 10.9% 24.3% 5 5
8 Nissan 1,602 3.9% 22.9% 8 12,910 4.3% 23.2% 8 8
9 Mercedes 807 1.9% 50.8% 10 4,885 1.6% 22.7% 11 10
10 Citroen 495 1.2% -66.5% 9 8,817 2.9% -17.8% 9 9
11 Jeep 223 0.5% -71.3% 11 6,594 2.2% -6.2% 10 11
12 Iveco 140 0.3% -3.4% 15 720 0.2% -28.6% 14 12
13 Audi 131 0.3% 40.9% 13 808 0.3% 151.7% 12 23
14 Hyundai 69 0.2% 56.8% 16 357 0.1% -33.4% 18 21
15 Honda 58 0.1% -43.7% 14 771 0.3% -3.0% 13 14
16 DS 58 0.1% 75.8% 17 427 0.1% -15.3% 16 20
17 Chery 47 0.1% -20.3% 21 308 0.1% -55.6% 19 17
18 Kia 46 0.1% 2.2% 18 370 0.1% -23.4% 17 22
19 BAIC 42 0.1% 740.0% 24 171 0.1% 72.7% 23 31
20 Foton  30 0.1% -48.3% 19 287 0.1% 56.0% 20 24
21 BMW 29 0.1% -40.8% 12 554 0.2% -9.3% 15 18
22 Lexus 29 0.1% 70.6% 23 236 0.1% 73.5% 21 29
23 Coradir 29 0.1% 38.1% 20 204 0.1% 137.2% 22 28
24 Shineray 27 0.1% 42.1% 25 132 0.0% -27.1% 25 26
25 Volvo 23 0.1% 35.3% 31 113 0.0% 4.6% 27 15
26 Haval  20 0.0% 1900.0% 22 116 0.0% 52.6% 26 37
27 Mitsubishi 12 0.0% 140.0% 28 83 0.0% 16.9% 30 36
28 Zanella 12 0.0% -7.7% 29 81 0.0% -40.0% 31 30
29 Great Wall 12 0.0% 140.0% 33 73 0.0% 247.6% 32 43
30 Kyc 9 0.0% -71.0% 26 91 0.0% -62.7% 28 25
31 Ram 7 0.0% -41.7% 27 164 0.1% -75.0% 24 19
32 Changan 7 0.0% -30.0% 32 86 0.0% 1.2% 29 32
33 Mini 7 0.0% 16.7% 30 70 0.0% -15.7% 33 35
34 Alfa Romeo 6 0.0% 200.0% 34 54 0.0% 35.0% 35 41
35 JAC 5 0.0% -28.6% 35 29 0.0% -65.1% 38 34
36 Jetour 4 0.0% 0.0% 39 29 0.0% -59.7% 39 39
37 Porsche 4 0.0% n/a  – 13 0.0% 8.3% 42 47
38 Subaru 3 0.0% -66.7% 36 64 0.0% -19.0% 34 33
39 DFSK 3 0.0% -78.6%  – 42 0.0% -75.1% 36 27
 – Others 15 0.0% -28.6%  – 129 0.0% -25.9%  –  –

Argentina August 2023 – models:

Pos Model Aug-23 % /22 Jul 2023 % /22 Pos FY22
1 Fiat Cronos 4,159 11.4% 30.8% 1 34,773 11.5% 20.7% 1 1
2 Ford Ranger 2,805 7.7% 105.3% 6 16,167 5.4% 93.9% 6 10
3 Toyota Hilux 2,751 7.5% 32.5% 3 20,939 6.9% 25.9% 3 3
4 Peugeot 208 2,689 7.3% -9.2% 2 28,377 9.4% 55.3% 2 2
5 VW Amarok 2,591 7.1% 31.0% 4 19,310 6.4% 32.9% 4 4
6 Toyota Etios 2,444 6.7% 43.2% 5 17,948 6.0% 48.3% 5 5
7 Chevrolet Tracker 1,525 4.2% 332.0% 14 8,370 2.8% 190.8% 10 26
8 Renault Kangoo 1,366 3.7% 2.7% 7 12,018 4.0% 31.3% 7 9
9 VW Taos 1,154 3.2% 13.9% 9 7,300 2.4% 25.6% 14 13
10 Toyota Yaris 1,104 3.0% -33.5% 12 8,061 2.7% -13.0% 11 8
11 Toyota Corolla Cross 1,075 2.9% -13.7% 8 8,765 2.9% 10.1% 8 11
12 Renault Sandero 1,060 2.9% 14.5% 13 7,699 2.6% 20.2% 12 6
13 Nissan Frontier 1,045 2.9% 66.1% 11 8,441 2.8% 68.7% 9 15
14 Renault Stepway 998 2.7% 16.5% 16 5,277 1.8% 31.0% 16 n/a
15 Toyota Corolla 967 2.6% -9.9% 15 6,424 2.1% -14.8% 15 12
16 Chevrolet Cruze 879 2.4% -18.6% 10 7,636 2.5% -34.7% 13 7
17 Renault Logan 761 2.1% 5.0% 18 4,970 1.6% 11.5% 18 16
18 Mercedes Sprinter 647 1.8% 38.5% 23 3,983 1.3% 23.0% 22 21
19 Chevrolet Onix 541 1.5% -25.3% 27 4,363 1.4% 10.1% 20 18
20 Toyota SW4 522 1.4% 147.4% 20 4,619 1.5% 57.6% 19 30
21 Nissan Kicks 450 1.2% 11.7% 22 3,287 1.1% 4.4% 25 23
22 VW Polo 412 1.1% -59.6% 17 5,236 1.7% 37.8% 17 17
23 Peugeot Partner 409 1.1% -2.9% 24 3,305 1.1% -9.5% 24 20
24 Renault Alaskan 395 1.1% 0.3% 29 2,285 0.8% -25.7% 28 24
25 Citroen Berlingo 285 0.8% -35.4% 26 3,648 1.2% 17.1% 23 27
26 Ford Transit 220 0.6% 86.4% 37 1,610 0.5% 54.1% 34 40
27 Renault Oroch 207 0.6% 1280.0% 30 1,508 0.5% 9953.3% 37 58
28 Ford Territory 189 0.5% 103.2% 19 2,566 0.9% 9.0% 27 32
29 Fiat Strada 166 0.5% -42.0% 33 1,707 0.6% -43.8% 32 28
30 Chevrolet S10 142 0.4% -18.9% 34 1,579 0.5% -17.4% 35 34
31 Iveco Daily 140 0.4% -3.4% 47 711 0.2% -29.5% 44 43
32 VW Nivus 106 0.3% -78.3% 31 2,165 0.7% -23.4% 30 25
33 Citroen C4 Cactus 100 0.3% -88.6% 28 1,675 0.6% -72.9% 33 14
34 Jeep Compass 97 0.3% -75.7% 36 1,916 0.6% -24.5% 31 33
35 Toyota Hiace 94 0.3% 54.1% 42 810 0.3% 26.4% 42 50
36 Jeep Renegade 93 0.3% -65.8% 25 4,320 1.4% 12.3% 21 19
37 Citroen C3 93 0.3% 9200.0% 21 3,020 1.0% 3822.1% 26 64
38 Chevrolet Spin 89 0.2% 535.7% 45 559 0.2% 43.3% 47 62
39 VW T-Cross 87 0.2% -57.4% 35 1,145 0.4% -36.4% 40 39
40 Fiat Toro 78 0.2% -77.3% 39 1,501 0.5% -55.2% 38 29
41 Ford Maverick 76 0.2% -78.4% 32 2,189 0.7% 7.5% 29 38
42 Hyundai Creta 64 0.2% 48.8% 55 325 0.1% -37.4% 56 56
43 Chevrolet Montana 64 0.2% new 58 109 0.0% new 83  –
44 Renault Duster 61 0.2% -30.7% 38 980 0.3% 117.3% 41 55
45 Mercedes A Class 54 0.1% 370.0% 70 157 0.1% 175.4% 69 87
46 Audi Q3 47 0.1% 104.3% 54 243 0.1% 179.3% 64 95
47 Mercedes GLA 45 0.1% 650.0% 57 122 0.0% 50.6% 79 100
48 VW Saveiro 44 0.1% -52.2% 41 439 0.1% -9.1% 54 53
49 Chery Tiggo 4 44 0.1% 15.8% 81 275 0.1% -32.9% 62 61
50 Fiat Pulse 43 0.1% -90.0% 43 1,237 0.4% -55.0% 39 31
51 Fiat Fiorino 40 0.1% -78.8% 49 556 0.2% -28.1% 48 46
52 Nissan Sentra 40 0.1% -64.0% 51 510 0.2% -30.8% 49 48
53 Peugeot 3008 40 0.1% -49.4% 44 370 0.1% -14.0% 55 57
54 Ford F-150 39 0.1% 178.6% 52 451 0.1% 61.1% 53 72
55 VW Vento 39 0.1% 77.3% 60 308 0.1% 193.3% 59 86
56 Nissan X-Trail 37 0.1% 146.7% 50 153 0.1% 9.3% 71 89
57 Honda HR-V 36 0.1% -60.0% 48 580 0.2% -9.9% 46 49
58 DS 4 33 0.1% 1000.0% 65 171 0.1% 4175.0% 67 137
59 Jeep Commander 31 0.1% -67.4% 73 303 0.1% -42.7% 60 51
60 Chevrolet Equinox 31 0.1% 29.2% 56 295 0.1% 31.7% 61 73
61 Nissan Versa 30 0.1% -72.0% 40 502 0.2% -58.3% 50 41
62 Foton Tm1 29 0.1% -48.2% 63 268 0.1% 74.0% 63 77
63 Audi A4 29 0.1% 314.3% 62 140 0.0% 145.6% 73 109
64 BAIC X55 28 0.1% 833.3% 126 85 0.0% 325.0% 95 133
65 Shineray T30 25 0.1% 66.7% 85 120 0.0% -10.4% 80 80
66 Coradir Tito  22 0.1% new 64 167 0.1% new 68 85
67 Ford Bronco  21 0.1% -86.3% 53 734 0.2% -20.8% 43 44
68 DS 7 21 0.1% 5.0% 84 126 0.0% -59.6% 78 67
69 Honda CR-V 20 0.1% 566.7% 75 173 0.1% 276.1% 66 106
70 Volvo XC40 19 0.1% 850.0% 117 63 0.0% 110.0% 110 128
71 Peugeot 2008 17 0.0% -93.8% 46 498 0.2% -73.6% 51 36
72 Lexus NX 17 0.0% 466.7% 98 85 0.0% 226.9% 96 138
73 Audi A3 17 0.0% n/a 76 67 0.0% 6600.0% 104 231
74 Renault Master 16 0.0% 300.0% 101 113 0.0% 28.4% 82 93
75 Kia Carnival 16 0.0% 433.3% 97 104 0.0% 60.0% 86 108
76 Mercedes Vito 15 0.0% 50.0% 87 154 0.1% -14.9% 70 79
77 Audi A1 15 0.0% -16.7% 90 106 0.0% 32.5% 84 97
78 Mercedes GLB 15 0.0% 50.0% 78 89 0.0% -17.6% 92 81
79 VW Tiguan 14 0.0% -73.6% 61 316 0.1% 95.1% 57 76
80 BAIC X35 13 0.0% 550.0% 88 77 0.0% 13.2% 100 104
81 Mitsubishi L200 12 0.0% 140.0% 94 78 0.0% 16.4% 99 102
82 Kia K2500 12 0.0% 50.0% 104 69 0.0% -59.9% 103 83
83 Ford Mustang  11 0.0% 1000.0% 95 139 0.0% 183.7% 75 124
84 Kia Rio 11 0.0% -15.4% 82 87 0.0% -28.7% 94 94
85 Haval Jolion 11 0.0% new 107 38 0.0% new 122  –
86 Mercedes GLC 10 0.0% -9.1% 69 101 0.0% 5.2% 87 98
87 Kyc Mamut 9 0.0% -67.9% 86 88 0.0% -61.9% 93 75
88 Mercedes C Class 9 0.0% 0.0% 103 75 0.0% 31.6% 101 112
89 Citroen C5 Aircross 8 0.0% -72.4% 92 74 0.0% -44.8% 102 82
90 Haval H6 8 0.0% 700.0% 93 65 0.0% 124.1% 105 142
91 Peugeot 5008 8 0.0% -20.0% 111 49 0.0% 4.3% 118 119
92 Ram 1500 7 0.0% -30.0% 91 140 0.0% -76.4% 74 54
93 Changan MD201  7 0.0% -12.5% 109 78 0.0% 11.4% 97 99
94 Audi Q2 7 0.0% -68.2% 105 63 0.0% 80.0% 107 110
95 BMW 2 Series 7 0.0% 40.0% 66 62 0.0% -6.1% 111 107
96 Mini Cooper 7 0.0% 75.0% 110 48 0.0% 4.3% 119 115
97 Coradir Tita 7 0.0% n/a 136 35 0.0% n/a 124  –
98 Fiat Argo 6 0.0% -92.4% 77 472 0.2% -61.5% 52 42
99 Toyota RAV4 6 0.0% -80.6% 96 130 0.0% -50.2% 77 69
100 BMW 3 Series 6 0.0% -45.5% 68 105 0.0% 2.9% 85 84
101 Audi Q5 6 0.0% -71.4% 108 96 0.0% 209.7% 89 132
102 Zanella Z Truck  6 0.0% -53.8% 100 61 0.0% -52.7% 113 92
103 Kia Seltos 6 0.0% -33.3% 106 59 0.0% 43.9% 114 120
104 Chevrolet Trailblazer 6 0.0% 20.0% 116 55 0.0% -53.8% 115 88
105 Great Wall Poer 6 0.0% new 112 46 0.0% new 120 202
106 Great Wall Wingle 7 6 0.0% new 148 22 0.0% new 134 143
107 Zanella Z Truck Duo  6 0.0% n/a 139 17 0.0% 1600.0% 141 251
108 Mercedes EQA 6 0.0% new 165 9 0.0% new 161  –
109 BMW X3 5 0.0% 25.0% 71 96 0.0% 231.0% 90 114
110 BMW 4 Series 5 0.0% 66.7% 83 52 0.0% 10.6% 116 122
111 Lexus RX 5 0.0% 66.7% 121 33 0.0% 65.0% 126 148
112 Hyundai Staria 5 0.0% new 149 20 0.0% new 136 170
113 Ford Ecosport 4 0.0% -98.4% 79 1,539 0.5% -50.7% 36 22
114 VW Virtus 4 0.0% -95.8% 67 313 0.1% -64.3% 58 47
115 Peugeot Expert 4 0.0% -92.0% 89 138 0.0% -66.5% 76 59
116 Citroen Jumper 4 0.0% -93.2% 114 114 0.0% -59.4% 81 65
117 BMW 1 Series 4 0.0% -60.0% 59 98 0.0% -21.6% 88 90
118 Toyota C-HR 4 0.0% -71.4% 102 91 0.0% 7.1% 91 96
119 Renault Koleos 4 0.0% -75.0% 99 63 0.0% -13.7% 109 101
120 Jetour X70 4 0.0% 0.0% 128 27 0.0% -61.4% 131 111
121 Fiat Mobi 3 0.0% -98.2% 80 618 0.2% -67.4% 45 35
122 Citroen Jumpy 3 0.0% -93.3% 74 189 0.1% -52.4% 65 60
123 Peugeot Boxer 3 0.0% -92.1% 125 147 0.0% -45.8% 72 68
124 Subaru Forester 3 0.0% 0.0% 127 31 0.0% -24.4% 127 118
125 Alfa Romeo Stelvio 3 0.0% 200.0% 122 30 0.0% 150.0% 128 144
126 Audi A5 3 0.0% n/a 129 23 0.0% 2200.0% 133 249
127 Alfa Romeo Giulia 3 0.0% n/a 132 17 0.0% -37.0% 140 141
128 Lexus LX 3 0.0% 200.0% 155 13 0.0% 550.0% 150 220
129 DS 9 3 0.0% n/a 157 11 0.0% 450.0% 154 221
130 Audi E-tron 3 0.0% n/a 134 9 0.0% 200.0% 159 200
131 JAC S2 3 0.0% 200.0% 164 6 0.0% -83.3% 170 126
132 Toyota GR86 3 0.0% new  – 5 0.0% new 176 228
133 Mercedes GLE  2 0.0% n/a 115 63 0.0% 1475.0% 108 189
134 BMW X2 2 0.0% 100.0% 72 62 0.0% -12.7% 112 105
135 Lexus UX 2 0.0% -60.0% 120 52 0.0% 6.1% 117 125
136 Lexus IS 2 0.0% -33.3% 145 39 0.0% 95.0% 121 145
137 Volvo XC60 2 0.0% -50.0% 135 37 0.0% -21.3% 123 121
138 Agrale Ma 8.7 2 0.0% -33.3% 118 34 0.0% 142.9% 125 129
139 Ford Kuga 2 0.0% -96.4% 147 21 0.0% -91.0% 135 70
140 Suzuki Jimny 2 0.0% 100.0% 137 18 0.0% -66.7% 139 116
141 Citroen C4 Lounge 2 0.0% -33.3% 152 14 0.0% -96.2% 146 66
142 Toyota Land Cruiser Prado 2 0.0% n/a 154 14 0.0% 40.0% 148 151
143 Audi Q8 2 0.0% n/a 124 12 0.0% 100.0% 152 178
144 Faw Actis 2 0.0% -33.3% 156 11 0.0% 83.3% 155 175
145 Volvo XC90 2 0.0% -80.0% 159 10 0.0% -44.4% 158 150
146 Porsche Cayenne 2 0.0% n/a  – 8 0.0% 700.0% 163 238
147 Chery Tiggo 8 2 0.0% n/a 141 7 0.0% 250.0% 164 253
148 Honda Pilot 2 0.0% n/a 144 5 0.0% 0.0% 173 190
149 Jeep Grand Cherokee 2 0.0% n/a  – 3 0.0% -80.0% 188 153
150 Mercedes S Class 2 0.0% n/a 172 3 0.0% n/a 190  –
151 DS 3 Crossback 1 0.0% -87.5%  – 78 0.0% -45.8% 98 78
152 Fiat Ducato 1 0.0% -97.7% 146 30 0.0% -87.3% 130 71
153 Chery Tiggo 2 1 0.0% -95.2%  – 25 0.0% -90.2% 132 74
154 DFSK C35 1 0.0% -75.0%  – 16 0.0% -61.0% 142 127
155 Audi Q7 1 0.0% n/a 151 14 0.0% 180.0% 145 192
156 JAC T6 1 0.0% -80.0% 133 14 0.0% -22.2% 147 140
157 DFSK C32 1 0.0% -80.0% 153 13 0.0% -73.5% 149 117
158 Audi A6 1 0.0% n/a 138 12 0.0% 71.4% 151 182
159 DFSK C31 1 0.0% -75.0%  – 9 0.0% -86.8% 160 103
160 Toyota Camry  1 0.0% n/a 158 9 0.0% 0.0% 162 168
161 Haval H2 1 0.0% n/a 160 7 0.0% -84.1% 165 131
162 Kia Sportage 1 0.0% -66.7%  – 7 0.0% -82.1% 167 130
163 Mercedes E Class 1 0.0% 0.0% 161 7 0.0% -12.5% 168 174
164 Sero Cargo Bajo  1 0.0% n/a  – 5 0.0% 66.7% 175 183
165 JAC X200 1 0.0% n/a  – 3 0.0% 50.0% 187 224
166 Mercedes AMG GT 1 0.0% n/a  – 3 0.0% -83.3% 189 236
167 Foton Gratour T3 1 0.0% 0.0%  – 2 0.0% -88.9% 195 155
168 Shineray G01 1 0.0% n/a  – 2 0.0% -80.0% 199 173
169 Shineray X30 1 0.0% 0.0%  – 2 0.0% -81.8% 200 158
170 Porsche Taycan 1 0.0% new  – 1 0.0% new 222  –
171 BAIC BJ80 1 0.0% new  – 1 0.0% new 223  –
172 Skywell ET5 1 0.0% new  – 1 0.0% new 224  –
173 Porsche Cayman 1 0.0% n/a  – 1 0.0% n/a 225  –

Source: ACARA

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