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Audi (+51.5%), Volvo (+49.6%) shine in gradual market – Greatest Promoting Vehicles Weblog


The Audi Q7 is inside the Polish Top 40 in July.

35,548 new cars found a home in Poland in July, a slim 5% year-on-year increase. The year-to-date tally is now up 11.3% to 268,453 units. Toyota (+3.7%) remains easily on top with 16.7% share, albeit below its YTD level of 18.1%. Skoda (+15.6%) is solid at #2 with 11.8% of the market, distancing Kia (+31.3%) even more impressive. In fact the entire Top 6 replicates the June and YTD order, with Volkswagen (-17.7%), Hyundai (-1.3%) and a roaring Audi (+51.5%) in tow. Volvo (+49.6%) also stuns at #9 with 3.2% share, while Suzuki (#13) and Nissan (#14) invite themselves inside the Top 15. A Top 15 closed once again by Cupra.

Model-wise, the Toyota Corolla (+15.1%) continues to dominate with 5.4% share vs. 4.6% so far this year. It is followed by the Skoda Octavia (+54.6%) and Toyota Yaris (+41.1%). The Top 6 models are identical to June, with the Kia Sportage (+10.4%), Hyundai Tucson (+33.2%) and VW T-Roc (+3.3%) below. The Toyota Yaris Cross (-15.8%) sinks at #7 whereas the Kia Ceed (+29.6%) is very strong at #8. The performer of the month is once again the Cupra Formentor (+239.5%) up to a record 9th place. 

Previous month: Poland June 2023: Cupra Formentor repeats inside Top 10

One year ago: Poland July 2022: Toyota Yaris Cross up to record #5, sales down -11%

Full July 2023 Top 15 brands and Top 50 models below.

Poland July 2023 – brands:

Pos Brand Jul-23 % /22 Jun 2023 % /22 Pos FY22
1 Toyota 5,933 16.7% 3.7% 1 48,609 18.1% 13.3% 1 1
2 Skoda 4,183 11.8% 15.6% 2 30,093 11.2% 37.1% 2 2
3 Kia 3,316 9.3% 31.3% 3 21,965 8.2% 6.4% 3 3
4 Volkswagen 2,754 7.7% -17.7% 4 19,724 7.3% 10.6% 4 4
5 Hyundai 2,428 6.8% -1.3% 5 15,139 5.6% -11.2% 5 5
6 Audi 2,259 6.4% 51.5% 6 15,037 5.6% 38.4% 6 9
7 Mercedes 1,622 4.6% 0.9% 9 10,144 3.8% -17.5% 9 8
8 BMW 1,494 4.2% -11.8% 7 13,155 4.9% -6.4% 7 6
9 Volvo 1,155 3.2% 49.6% 13 7,838 2.9% 17.3% 11 12
10 Dacia 1,068 3.0% -47.4% 10 10,959 4.1% -8.0% 8 7
11 Renault 1,060 3.0% 74.3% 8 8,222 3.1% 29.9% 10 11
12 Mazda 823 2.3% n/a 11 6,685 2.5% n/a 12 15
13 Suzuki 809 2.3% n/a n/a n/a n/a n/a n/a 20
14 Nissan 736 2.1% n/a n/a n/a n/a n/a n/a 19
15 Cupra 713 2.0% n/a 15 n/a n/a n/a n/a n/a
n/a Ford 679 1.9% -10.5% 14 6,433 2.4% -32.9% 13 10
n/a Lexus 602 1.7% n/a 12 6,218 2.3% n/a 14 n/a
n/a Opel 530 1.5% -45.8% n/a 5,869 2.2% -6.1% 15 14

Poland July 2023 – models:

Pos Model  Jul-23 % /22 Jun 2023 % /22 Pos FY22
1 Toyota Corolla 1,910 5.4% 15.1% 1 12,437 4.6% -0.9% 1 1
2 Skoda Octavia 1,449 4.1% 54.6% 2 9,143 3.4% 86.9% 3 5
3 Toyota Yaris 1,127 3.2% 41.1% 3 9,349 3.5% 33.3% 2 2
4 Kia Sportage 1,123 3.2% 10.4% 4 7,293 2.7% 1.5% 5 3
5 Hyundai Tucson 1,051 3.0% 33.2% 5 5,758 2.1% -7.0% 6 7
6 VW T-Roc 823 2.3% 3.3% 6 4,991 1.9% 2.7% 9 11
7 Toyota Yaris Cross 761 2.1% -15.8% 18 8,019 3.0% 83.9% 4 9
8 Kia Ceed 683 1.9% 29.6% 9 4,268 1.6% -10.0% 12 13
9 Cupra Formentor 584 1.6% 239.5% 10 3,675 1.4% 115.7% 14 42
10 Skoda Fabia 534 1.5% -10.9% 13 4,389 1.6% 13.2% 11 12
11 Hyundai i30 514 1.4% -39.7% 11 3,557 1.3% -38.8% 17 8
12 Skoda Superb 509 1.4% -1.9% 17 3,850 1.4% 27.4% 13 16
13 Skoda Karoq 506 1.4% 50.6% 14 3,379 1.3% 68.6% 18 21
14 Dacia Duster 481 1.4% -60.0% 7 5,655 2.1% -3.2% 7 4
15 Toyota Corolla Cross 474 1.3% new  n/a 3,256 1.2% new 19  n/a
16 Nissan Qashqai 462 1.3% 73.0% 15 2,689 1.0% 26.6% 25 26
17 Volvo XC60 461 1.3% 30.6% 29 3,640 1.4% 15.8% 15 17
18 Skoda Scala 446 1.3% 63.4% 16 2,691 1.0% 21.9% 24 24
19 Toyota RAV4 439 1.2% -32.1% 8 4,445 1.7% -34.7% 10 6
20 Kia Xceed 426 1.2% 39.7% 33 2,923 1.1% -7.4% 22 19
21 VW Tiguan 417 1.2% -52.2% 12 3,070 1.1% -3.1% 21 18
22 Suzuki Vitara 395 1.1% 80.4% 41 2,238 0.8% n/a 30 45
23 Volvo XC40 386 1.1% 49.0% 39 1,701 0.6% 4.4% 48 43
24 Audi Q5 383 1.1% 20.1% 48 2,215 0.8% 9.3% 32 25
25 Toyota Camry 378 1.1% 509.7% 32 1,713 0.6% 11.5% 47 47
26 Skoda Kamiq 364 1.0% -26.6% 19 3,610 1.3% 24.1% 16 15
27 Audi A3 351 1.0% 56.7% 24 2,220 0.8% 34.2% 31 41
28 Kia Stonic 347 1.0% 38.2%  n/a 2,133 0.8% 49.5% 35 34
29 Skoda Kodiaq 346 1.0% -10.1% 30 2,833 1.1% 2.8% 23 20
30 Dacia Sandero 345 1.0% -32.0% 27 3,093 1.2% -16.7% 20 14
31 Toyota C-HR 333 0.9% -61.8% 40 5,349 2.0% -16.6% 8 10
32 Mazda CX-5 330 0.9% n/a 22 1,865 0.7% n/a 41  n/a
33 VW Golf 322 0.9% -32.6% 37 2,512 0.9% 1.4% 28 23
34 Renault Captur 316 0.9% 121.0% 20 2,284 0.9% 74.0% 29 40
35 Audi Q3 314 0.9% 25.6% 34 2,178 0.8% 25.1% 33 32
36 Audi Q7 309 0.9% n/a 35 1,717 0.6% n/a 46  n/a
37 VW Passat 286 0.8% -27.2% 28 2,545 0.9% 5.4% 27 22
38 Opel Astra 283 0.8% n/a 46 1,653 0.6% n/a 49  n/a
39 BMW 3 Series 264 0.7% 7.8% 42 1,965 0.7% -10.4% 37 29
40 Hyundai Kona 263 0.7% 4.4%  n/a n/a n/a n/a n/a  n/a
41 Lexus NX 262 0.7% n/a 25 2,641 1.0% n/a 26  n/a
42 Mercedes E-Class 261 0.7% n/a 43 n/a n/a n/a  n/a  n/a
43 Renault Clio 255 0.7% 537.5% 38 2,155 0.8% 42.4% 34 31
44 Audi A4 252 0.7% 24.1%  n/a 1,940 0.7% 49.7% 39 49
45 Ford Kuga 243 0.7% 153.1%  n/a 1,584 0.6% -40.0% 50 28
46 Suzuki SX4 S-Cross 222 0.6% n/a  n/a n/a n/a n/a  n/a  n/a
47 Peugeot 208 212 0.6% -42.2%  n/a n/a n/a n/a  n/a 48
48 Toyota Aygo X 209 0.6% -39.6% 36 2,064 0.8% n/a 36 37
49 Dacia Jogger 205 0.6% n/a 21 1,901 0.7% n/a 40  n/a
50 Citroen C3 205 0.6% -3.3%  n/a n/a n/a n/a  n/a  n/a
 n/a BMW X5 202 0.6% -5.6% 31 1,864 0.7% 12.6% 42 30
 n/a Hyundai i20 189 0.5% -42.9%  n/a 1,863 0.7% 2.6% 43 35
 n/a Fiat 500 154 0.4% -59.3%  n/a 1,862 0.7% -20.4% 44 27
n/a BMW X3 143 0.4% -28.5% 49 1,964 0.7% 1.1% 38 33
 n/a Opel Corsa 135 0.4% -63.9% 45 1,835 0.7% -8.5% 45 39

Source: SAMAR

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