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HomeVehiclesAudi (+64.4%), Opel (+44.1%) resist in devastated market (-15.7%) – Finest Promoting...

Audi (+64.4%), Opel (+44.1%) resist in devastated market (-15.7%) – Finest Promoting Vehicles Weblog


Opel sales are up 44.1% in a market down -15.7%

Handicapped by the aftereffects of the earthquake that hit the country, the Moroccan new light vehicle market sinks -15.7% year-on-year in September to 11,713 units. This includes 10,116 Passenger Cars (-15.2%) and 1,597 Light Commercials (-18.9%). The year-to-date PC volume is down -1.5% to 106,088. In the PC brands ranking, Dacia (-18%) continues to loosen its grip on the ranking with yet another deep fall, although this month Renault (-29.4%) fares even worse. Hyundai (-15.2%) matches the market at #3. Audi (+64.4%), Opel (+44.1%), Volkswagen (+13.5%) and Kia (+4.5%) go against the market with year-on-year gains in the remainder of the Top 10. 

Previous month: Morocco August 2023: Renault Express upsets Dacia Sandero and Logan

Full September 2023 Top 35 All brands ranking below.

Morocco September 2023 – brands:

Pos Brand Sep-23 % /22 Aug 2023 % /22 Pos FY22
1 Dacia 2,460 24.3% -18.0% 1 24,944 23.5% -15.3% 1 1
2 Renault 1,747 17.3% -29.4% 2 16,936 16.0% 7.9% 2 2
3 Hyundai 911 9.0% -15.2% 3 11,902 11.2% 11.3% 3 3
4 Peugeot 646 6.4% -25.0% 4 7,991 7.5% -2.8% 4 4
5 Opel 565 5.6% 44.1% 6 5,100 4.8% -7.1% 6 5
6 Volkswagen 504 5.0% 13.5% 5 6,392 6.0% 65.2% 5 8
7 Citroen 449 4.4% -23.0% 7 4,020 3.8% -16.0% 7 6
8 Kia 396 3.9% 4.5% 11 3,651 3.4% -6.0% 8 9
9 Audi 332 3.3% 64.4% 9 3,185 3.0% 8.4% 10 n/a
10 Toyota 320 3.2% -36.1% 8 3,272 3.1% -28.1% 9 7
11 BMW 258 2.6% 2.0% 13 2,494 2.4% 17.7% 13 n/a
12 Fiat 257 2.5% -29.6% 10 2,809 2.6% -15.3% 11 10
13 Seat  235 2.3% -6.0% 14 1,969 1.9% -6.8% 14 n/a
14 Skoda 229 2.3% 27.2% 12 2,809 2.6% 58.4% 12 n/a
15 Mercedes 195 1.9% -10.6% 15 1,901 1.8% 1.4% 15 n/a
16 Volvo 75 0.7% 50.0% 17 743 0.7% 18.1% 19 n/a
17 Ford 65 0.6% -53.2% 21 830 0.8% -39.5% 16 n/a
18 Land Rover 59 0.6% -33.0% 18 698 0.7% 31.5% 20 n/a
19 Jeep 53 0.5% -41.8% 19 791 0.7% -25.2% 17 n/a
20 Nissan 50 0.5% -37.5% 16 789 0.7% -39.3% 18 n/a
21 Cupra 46 0.5% new 20 440 0.4% new 21 n/a
22 DFSK 40 0.4% -7.0% 26 405 0.4% 39.2% 22 n/a
23 MG 40 0.4% new 27 263 0.2% new 24 n/a
24 Mitsubishi   32 0.3% -23.8% 29 179 0.2% 27.0% 28 n/a
25 DS 30 0.3% -6.3% 22 235 0.2% -12.0% 25 n/a
26 Mini 29 0.3% 93.3% 25 183 0.2% 10.2% 26 n/a
27 Alfa Romeo 21 0.2% 0.0% 28 180 0.2% -9.1% 27 n/a
28 Porsche 17 0.2% 0.0% 24 282 0.3% 16.0% 23 n/a
29 Honda 16 0.2% -78.4% 33 129 0.1% -27.9% 31 n/a
30 Jaguar 11 0.1% -15.4% 32 91 0.1% -7.1% 33 n/a
31 BYD 10 0.1% new 34 17 0.0% new 35
32 Mahindra 6 0.1% -78.6% 23 146 0.1% -13.6% 30 n/a
33 Abarth 1 0.0% -66.7% 35 24 0.0% -65.7% 34 n/a
34 Suzuki 0 0.0% -100.0% 30 168 0.2% 17.5% 29 n/a
35 Lexus 0 0.0% -100.0% 31 111 0.1% 30.6% 32 n/a

Source: Manufacturers

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