Fiat sales are up 150% year-on-year in August.
The Uruguayan new light vehicle market is up 21.7% year-on-year in August to 5,074 sales, bringing the year-to-date tally up 7.6% to 35,985. Atop the brands ranking, Chevrolet (+67.8%) and Fiat (+150%) vastly outpace the market to 17.8% and 15.2% share respectively vs. 16.9% and 10.7% year-to-date. Note Fiat is now #2 year-to-date, displacing Suzuki down -58.6% to #9 this month. Four of the next five models completely underperform: Toyota (-14.4%), Renault (-15.1%) and Hyundai (-19%) are all down while Nissan (+3.7%) is soft. The only bright light is Peugeot, up 73.3% year-on-year and up 91% year-to-date. Below, Citroen (+243.5%), BYD (+942.9%) and Chery (+100%) stand out.
Previous month: Uruguay July 2023: Chevrolet clear leader, Suzuki up spectacularly
One year ago: Uruguay August 2022: Suzuki topples Volkswagen in market up 8.6%
Full August 2023 Top 57 All brands ranking below.
Uruguay August 2023 – brands:
| Pos | Brand | Aug-23 | % | /22 | Jul | 2023 | % | /22 | Pos | FY22 |
| 1 | Chevrolet | 903 | 17.8% | 67.8% | 1 | 5,919 | 16.9% | 25.1% | 1 | 1 |
| 2 | Fiat | 770 | 15.2% | 150.0% | 4 | 3,761 | 10.7% | 6.0% | 2 | 5 |
| 3 | Volkswagen | 463 | 9.1% | -7.8% | 6 | 3,386 | 9.7% | -15.0% | 4 | 2 |
| 4 | Renault | 355 | 7.0% | -15.1% | 5 | 2,818 | 8.0% | -25.8% | 5 | 3 |
| 5 | Hyundai | 337 | 6.6% | -19.0% | 3 | 2,272 | 6.5% | -40.2% | 7 | 4 |
| 6 | Peugeot | 312 | 6.1% | 73.3% | 7 | 2,448 | 7.0% | 91.0% | 6 | 8 |
| 7 | Toyota | 256 | 5.0% | -14.4% | 10 | 1,639 | 4.7% | -8.1% | 10 | 7 |
| 8 | Nissan | 227 | 4.5% | 3.7% | 9 | 1,659 | 4.7% | 0.3% | 9 | 9 |
| 9 | Suzuki | 226 | 4.5% | -58.6% | 2 | 3,636 | 10.4% | 31.3% | 3 | 6 |
| 10 | Citroen | 213 | 4.2% | 243.5% | 8 | 2,140 | 6.1% | 149.4% | 8 | 10 |
| 11 | BYD | 146 | 2.9% | 942.9% | 25 | 546 | 1.6% | 117.5% | 12 | 12 |
| 12 | Chery | 102 | 2.0% | 100.0% | 11 | 582 | 1.7% | 18.3% | 11 | 11 |
| 13 | Ford | 54 | 1.1% | 25.6% | 12 | 441 | 1.3% | 67.7% | 14 | 13 |
| 14 | Jetour | 53 | 1.0% | 1.9% | 13 | 511 | 1.5% | 53.5% | 13 | 14 |
| 15 | BMW | 50 | 1.0% | 42.9% | 15 | 327 | 0.9% | 30.8% | 16 | 21 |
| 16 | Jeep | 45 | 0.9% | 73.1% | 21 | 256 | 0.7% | 2.4% | 20 | 20 |
| 17 | LMI | 44 | 0.9% | n/a | – | 44 | 0.1% | 76.0% | 35 | 38 |
| 18 | Kia | 40 | 0.8% | 400.0% | 19 | 147 | 0.4% | 119.4% | 27 | 31 |
| 19 | Victory | 37 | 0.7% | 54.2% | 28 | 313 | 0.9% | 58.9% | 17 | 24 |
| 20 | Mercedes | 36 | 0.7% | -20.0% | 20 | 284 | 0.8% | 0.0% | 19 | 18 |
| 21 | Honda | 32 | 0.6% | -52.2% | 17 | 231 | 0.7% | -24.3% | 22 | 15 |
| 22 | Today Sunshine | 31 | 0.6% | n/a | – | 31 | 0.1% | 121.4% | 37 | 48 |
| 23 | DongFeng (DFSK) | 30 | 0.6% | 0.0% | 16 | 291 | 0.8% | 15.0% | 18 | 19 |
| 24 | JAC | 30 | 0.6% | -9.1% | 22 | 229 | 0.7% | 1.8% | 23 | 23 |
| 25 | Changan | 25 | 0.5% | -32.4% | 14 | 349 | 1.0% | 70.2% | 15 | 22 |
| 26 | GWM | 25 | 0.5% | -19.4% | 26 | 248 | 0.7% | -22.7% | 21 | 17 |
| 27 | Audi | 24 | 0.5% | 0.0% | 23 | 174 | 0.5% | -5.9% | 25 | 26 |
| 28 | Tesla | 22 | 0.4% | n/a | – | 22 | 0.1% | 69.2% | 40 | 37 |
| 29 | Geely | 21 | 0.4% | -44.7% | 24 | 196 | 0.6% | -39.5% | 24 | 16 |
| 30 | Volvo | 17 | 0.3% | 21.4% | 27 | 120 | 0.3% | 62.2% | 29 | 30 |
| 31 | Kaiyun | 15 | 0.3% | n/a | – | 15 | 0.0% | n/a | 46 | 43 |
| 32 | Mitsubishi | 14 | 0.3% | 16.7% | 30 | 164 | 0.5% | 27.1% | 26 | 28 |
| 33 | Subaru | 12 | 0.2% | 33.3% | 34 | 77 | 0.2% | 22.2% | 31 | 32 |
| 34 | XEV | 12 | 0.2% | n/a | 32 | 43 | 0.1% | 4200.0% | 36 | 35 |
| 35 | Alfa Romeo | 12 | 0.2% | n/a | – | 12 | 0.0% | n/a | 48 | 50 |
| 36 | Mazda | 10 | 0.2% | -16.7% | – | 110 | 0.3% | -27.6% | 30 | 27 |
| 37 | Jinpeng | 8 | 0.2% | new | – | 8 | 0.0% | new | 52 | – |
| 38 | Opel | 6 | 0.1% | -62.5% | 31 | 49 | 0.1% | -58.8% | 33 | 29 |
| 39 | Furinka | 6 | 0.1% | new | – | 6 | 0.0% | new | 55 | 61 |
| 40 | Maxus | 5 | 0.1% | n/a | 29 | 64 | 0.2% | 2033.3% | 32 | 49 |
| 41 | JMC | 5 | 0.1% | -16.7% | 42 | 26 | 0.1% | -3.7% | 38 | 36 |
| 42 | Foton | 5 | 0.1% | n/a | 38 | 19 | 0.1% | 72.7% | 43 | 41 |
| 43 | Karry | 4 | 0.1% | -87.9% | 18 | 145 | 0.4% | -25.6% | 28 | 25 |
| 44 | Mini | 4 | 0.1% | -33.3% | 35 | 47 | 0.1% | 0.0% | 34 | 33 |
| 45 | Land Rover | 4 | 0.1% | 100.0% | 37 | 24 | 0.1% | 140.0% | 39 | 45 |
| 46 | Bestune | 4 | 0.1% | n/a | 39 | 20 | 0.1% | 300.0% | 42 | 54 |
| 47 | Haval | 4 | 0.1% | n/a | 36 | 16 | 0.0% | 433.3% | 45 | 52 |
| 48 | Kaiyi | 3 | 0.1% | new | – | 6 | 0.0% | new | 54 | – |
| 49 | Jinma | 3 | 0.1% | new | – | 3 | 0.0% | new | 58 | – |
| 50 | Iveco | 2 | 0.0% | -33.3% | 33 | 21 | 0.1% | 75.0% | 41 | 40 |
| 51 | Seat | 2 | 0.0% | 100.0% | 44 | 9 | 0.0% | -72.7% | 51 | 34 |
| 52 | Hozon | 2 | 0.0% | n/a | 41 | 5 | 0.0% | -44.4% | 56 | 47 |
| 53 | Letin | 2 | 0.0% | n/a | – | 2 | 0.0% | 100.0% | 61 | 67 |
| 54 | BAIC | 1 | 0.0% | n/a | – | 17 | 0.0% | n/a | 44 | 58 |
| 55 | Ram | 1 | 0.0% | 0.0% | 40 | 11 | 0.0% | -15.4% | 49 | 44 |
| 56 | Porsche | 1 | 0.0% | n/a | – | 6 | 0.0% | 100.0% | 53 | 53 |
| 57 | Maple | 1 | 0.0% | n/a | – | 3 | 0.0% | -70.0% | 60 | 51 |
Source: Autodata
