Omoda breaks into the Top 10 brands for its first full year in market.
Discover over 50 years of Russian Historical Data here.
According to data by PPK JSC, the Russian new passenger car market is up 69% year-on-year in 2023 to 1,058,708 sales but remains 36% below the 1,666,780 units of 2021. Local behemoth Lada (+88.9%) improves its market share from 27.9% to 30.6% at almost 325,000 units. 2023 is the year Chinese carmakers took control of Russian sales, with their market share estimated to be 47% of all passenger cars sold in the country at around 498,000 sales. After most Western manufacturers left the country in the aftermath of Ukraine’s invasion, the Chinese have filled the void in spectacular fashion as they place six brands in the Top 7. Chery (+203%) is the most popular at 11.2% share followed by Haval (+227.4%), Geely (+250.5%), Changan (+1773.1%), Exeed (+247.6%) and Omoda (+3288.5%). Kia (-49%), Hyundai (-54.4%) and Toyota (-18.5%) round out the Top 10. Notice also Jetour up to #10 in October, Tank up to #10 in November and Lixiang (aka Li) up to #10 in December. A resurrected Moskvich, rebadging JAC models, ranked #9 in November and December.
In the models ranking, the Lada Granta (+122.7%) scores its 7th ever win at home after 2013, 2014, 2015, 2019, 2020 and 2022, advancing to a record 18.5% share. The Haval Jolion (+218.4%) is up four spots to #2 while the Lada Niva Travel (+141.9%) is up one to #3. Having had its production interrupted this year, the Lada Vesta (+25.3%) drops two ranks to #4. The Chery Tiggo 7 Pro Max lands directly in 5th place for its first appearance in an annual ranking. It distances the Lada Niva Legend (+142%) which sees its market share jump from 2.6% to 3.7% despite its old age. The Geely Coolray (+194%) is up to #7 just as the Omoda C5 (+2792.7%) and Chery Tiggo 4 Pro (+1469.9%) break into the Top 10 for their first full year of sales, having launched in late 2022. The Geely Monjaro (#10) is the second 2023 launch in the Top 10 at #10.
Previous year: Russia 2022: Market collapses -58.8%, Russian and Chinese carmakers stronger
Two years ago: Russia 2021: Lada Vesta reclaims top spot, Chinese up 102.3%, market up 4.3%
Full December 2023 Top 10 brands and models below.
Full Year 2023 Top 10 brands and models vs. Full Year 2022 figures below.
Russia December 2023 – brands:
Pos | Brand | Dec-23 | % | /22 | Nov |
1 | Lada | 31,694 | 26.5% | + 61.1% | 1 |
2 | Haval | 15,339 | 12.8% | + 248.1% | 2 |
3 | Geely | 13,618 | 11.4% | + 203.8% | 4 |
4 | Chery | 13,350 | 11.2% | + 70.8% | 3 |
5 | Changan | 7,782 | 6.5% | + 2195.6% | 5 |
6 | Exeed | 3,978 | 3.3% | + 100.5% | 7 |
7 | Omoda | 3,519 | 2.9% | + 224.3% | 6 |
8 | Tank | 2,539 | 2.1% | new | 10 |
9 | Moskvich | 2,414 | 2.0% | new | 9 |
10 | Lixiang | 1,968 | 1.6% | new | n/a |
Russia December 2023 – models:
Pos | Model | Dec-23 | % | /22 | Nov |
1 | Lada Granta | 15,491 | 13.0% | + 28.0% | 1 |
2 | Haval Jolion | 7,441 | 6.2% | + 519.6% | 2 |
3 | Lada Vesta | 7,007 | 5.9% | + 702.6% | 3 |
4 | Geely Monjaro | 5,070 | 4.2% | new | 10 |
5 | Chery Tiggo 7 Pro Max | 5,034 | 4.2% | new | 6 |
6 | Lada Niva Travel | 4,617 | 3.9% | + 29.3% | 4 |
7 | Lada Niva Legend | 4,433 | 3.7% | + 72.0% | 5 |
8 | Chery Tiggo 4 Pro | 4,166 | 3.5% | + 337.6% | 7 |
9 | Geely Coolray | 4,145 | 3.5% | + 69.0% | 8 |
10 | Omoda C5 | 2,929 | 2.5% | + 170.0% | 9 |
Russia Full Year 2023 – brands:
Pos | Brand | 2023 | % | /22 | 2022 | % | Pos |
1 | Lada | 324,446 | 30.6% | + 88.9% | 174,688 | 27.9% | 1 |
2 | Chery | 118,950 | 11.2% | + 203.0% | 39,256 | 6.3% | 5 |
3 | Haval | 111,720 | 10.6% | + 227.4% | 34,128 | 5.4% | 6 |
4 | Geely | 93,553 | 8.8% | + 250.5% | 26,693 | 4.3% | 8 |
5 | Changan | 47,765 | 4.5% | + 1773.1% | 2,550 | 0.4% | 20 |
6 | Exeed | 42,152 | 4.0% | + 247.6% | 12,127 | 1.9% | 12 |
7 | Omoda | 41,983 | 4.0% | + 3288.5% | 1,239 | 0.2% | 31 |
8 | Kia | 33,580 | 3.2% | – 49.0% | 65,691 | 10.5% | 2 |
9 | Hyundai | 24,658 | 2.3% | – 54.4% | 54,017 | 8.6% | 3 |
10 | Toyota | 23,318 | 2.2% | – 18.5% | 28,596 | 4.6% | 7 |
Russia Full Year 2023 – models:
Pos | Model | 2023 | % | /22 | 2022 | % | Pos |
1 | Lada Granta | 195,910 | 18.5% | + 122.7% | 87,987 | 14.0% | 1 |
2 | Haval Jolion | 55,550 | 5.2% | + 218.4% | 17,447 | 2.8% | 6 |
3 | Lada Niva Travel | 46,896 | 4.4% | + 141.9% | 19,389 | 3.1% | 4 |
4 | Lada Vesta | 41,070 | 3.9% | + 25.3% | 32,790 | 5.2% | 2 |
5 | Chery Tiggo 7 Pro Max | 41,057 | 3.9% | new | 0 | 0.0% | – |
6 | Lada Niva Legend | 39,008 | 3.7% | + 142.0% | 16,117 | 2.6% | 8 |
7 | Geely Coolray | 38,220 | 3.6% | + 194.0% | 12,999 | 2.1% | 9 |
8 | Omoda C5 | 35,841 | 3.4% | + 2792.7% | 1,239 | 0.2% | n/a |
9 | Chery Tiggo 4 Pro | 32,936 | 3.1% | + 1469.9% | 2,098 | 0.3% | n/a |
10 | Geely Monjaro | 20,423 | 1.9% | new | 0 | 0.0% | – |
Source: PPK JSC