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Cupra (+366.7%) breaks information, gross sales up 12.6% – Greatest Promoting Vehicles Weblog


Cupra sales are up 4-fold year-on-year in February.

4,177 new cars hit Luxembourg roads in February, that’s a 12.6% year-on-year improvement. The year-to-date tally is up similarly at +12.8% to 7,903 units. Volkswagen (+11%) trails the market slightly but easily retains the top spot with a strong 12.8% share. It is followed by BMW (+44.4%) and Mercedes (+17.6%) both in great shape. In contrast Audi (-5.9%) and Peugeot (+0.8%) underperform and round out the Top 5. Fiat (+46.5%) and Skoda (+27.8%) also shine in the remainder of the Top 10. Below Hyundai (+44%) up nine spots on January to #11, Cupra (+366.7%) shatters its ranking and share records at #12 and 3% vs. a previous best of #16 and 2% last September.

Previous month: Luxembourg January 2023: BMW (+63%), Renault (+66.9%), Kia (+67.2%) shine in market up 12.9%

One year ago: Luxembourg February 2022: Opel (+206.5%) stuns in market edging down -0.9%

Full February 2023 Top 50 all brands ranking below.

Luxembourg February 2023 – brands:

Pos Brand Feb-23 % /22 Jan 2023 % /22 Pos FY22
1 Volkswagen 535 12.8% 11.0% 1 1,035 13.1% 14.9% 1 1
2 BMW   384 9.2% 44.4% 2 780 9.9% 53.2% 2 4
3 Mercedes 381 9.1% 17.6% 3 761 9.6% 6.0% 3 2
4 Audi   273 6.5% -5.9% 4 531 6.7% -8.0% 4 3
5 Peugeot   258 6.2% 0.8% 5 509 6.4% 2.2% 5 5
6 Skoda 202 4.8% 27.8% 7 428 5.4% 36.3% 6 6
7 Fiat 186 4.5% 46.5% 13 279 3.5% 4.5% 9 9
8 Opel 183 4.4% -35.8% 8 341 4.3% -21.1% 8 7
9 Renault 155 3.7% -13.9% 6 387 4.9% 21.3% 7 8
10 Ford   133 3.2% 8.1% 11 233 2.9% 13.7% 10 14
11 Hyundai 131 3.1% 44.0% 20 187 2.4% 23.8% 14 10
12 Cupra 126 3.0% 366.7% 21 178 2.3% 278.7% 16 23
13 Kia 110 2.6% 46.7% 9 217 2.7% 56.1% 11 17
14 Volvo 109 2.6% -7.6% 14 183 2.3% -22.5% 15 12
15 Porsche 104 2.5% 30.0% 10 205 2.6% 6.2% 12 13
16 Tesla 96 2.3% 41.2% 12 190 2.4% 171.4% 13 20
17 Toyota 90 2.2% 3.4% 16 160 2.0% 12.7% 17 16
18 Citroen 81 1.9% -43.8% 18 145 1.8% -43.4% 18 11
19 Seat 81 1.9% -4.7% 19 138 1.7% -4.8% 21 18
20 Dacia 73 1.7% 82.5% 17 138 1.7% 34.0% 19 19
21 Nissan 72 1.7% 28.6% 22 116 1.5% 20.8% 22 22
22 Mini 68 1.6% 3.0% 15 138 1.7% -27.7% 20 15
23 Land Rover 43 1.0% 48.3% 23 86 1.1% 43.3% 23 21
24 Mazda 42 1.0% 61.5% 25 68 0.9% 58.1% 25 27
25 DS 34 0.8% 30.8% 24 75 0.9% 66.7% 24 24
26 Jeep 26 0.6% 0.0% 26 49 0.6% -18.3% 26 28
27 Suzuki 23 0.6% -4.2% 30 40 0.5% 0.0% 27 25
28 Alfa Romeo 21 0.5% -30.0% 31 30 0.4% -34.8% 31 26
29 Subaru 20 0.5% 150.0% 38 24 0.3% 166.7% 33 38
30 Honda 19 0.5% -24.0% 28 39 0.5% 8.3% 28 29
31 Jaguar 19 0.5% 35.7% 32 28 0.4% 3.7% 32 31
32 MG 17 0.4% 750.0% 35 22 0.3% 633.3% 35 39
33 Smart 14 0.3% 100.0% 33 23 0.3% 35.3% 34 34
34 Lexus 13 0.3% 116.7% 29 31 0.4% 210.0% 29 32
35 Ferrari 10 0.2% 25.0% 39 13 0.2% -18.8% 36 33
36 Polestar 9 0.2% 12.5% 27 31 0.4% 121.4% 30 30
37 Maserati 7 0.2% 40.0% 37 11 0.1% 10.0% 37 37
38 Aston Martin 6 0.1% 50.0% 40 8 0.1% 33.3% 38 36
39 Lamborghini 4 0.1% -20.0% 36 8 0.1% -27.3% 40 35
40 Chevrolet 3 0.1% 50.0% 34 8 0.1% 166.7% 39 41
41 Bentley 3 0.1% 0.0% 41 5 0.1% -16.7% 41 43
42 SsangYong 2 0.0% 0.0% 44 4 0.1% -33.3% 42 44
43 Alpina 2 0.0% 100.0% 45 3 0.0% 0.0% 43 47
44 Alpine 2 0.0% 0.0% 46 3 0.0% -50.0% 44 40
45 Cadillac 2 0.0% -60.0%  – 2 0.0% -66.7% 48 42
46 Ford (USA) 1 0.0% -66.7% 42 3 0.0% -40.0% 45 45
47 DFSK 1 0.0% new 48 2 0.0% new 46 51
48 Dethleffs 1 0.0% n/a  – 1 0.0% n/a 52 64
49 Genesis 1 0.0% 0.0%  – 1 0.0% 0.0% 53 65
50 BYD 1 0.0% n/a  – 1 0.0% n/a 54  –

Source: Statistiques Luxembourg

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