The Cupra Ateca is slightly more expensive for 2023, even as the upstart brand cuts prices elsewhere in its range.
While it recently reduced prices of certain Leon variants by up to $1500, the lone Ateca VZx is now $66,750 drive-away – an increase of $760.
The company is also offering the Ateca at $197.69 per week through Cupra Official Finance.
MORE: 2023 Cupra Ateca price and specs
Cupra says the Ateca VZx, along with VZ and VZx versions of the Formentor, can be delivered “within a few weeks” of someone making an online order.
Like the supply-constrained Volkswagen Tiguan R – of which orders have been paused – the Formentor and Ateca VZx are powered by a turbocharged 2.0-litre four-cylinder petrol engine.
In the Ateca it makes 221kW of power and 400Nm of torque; the Formentor has the same torque output but packs 228kW of power.
Both are all-wheel drive, and send their power to the road through a seven-speed dual-clutch transmission.
Although supply of VZ and VZx models is solid, the Formentor VZe plug-in hybrid is currently not available.
The brand is “in discussion with its factory as to further production”, according to a media release.
The Ateca is the oldest Cupra model, entering production with SEAT badging in 2016, but was launched locally at the same time as the Leon and Formentor.
Cupra sold 234 Atecas against 186 examples of the newer, more affordable Leon. The Formentor comfortably outsold both, however, with 690 units.
The Ateca has a boxier look than the Formentor, but the difference in their external dimensions isn’t vast.
The Formentor is slightly longer, and is lower thanks to its sleeker roofline. It measures 4450mm long, 1839mm wide and 1510-1520mm tall on a 2680mm wheelbase.
The Ateca, in contrast, is 4386mm long, 1841mm wide, and 1599mm tall on a 2630mm wheelbase.
Its future is uncertain. Cupra teased facelifted versions of the newer Leon and Formentor at a brand event last June, ahead of a 2024 or 2025 introduction for both.
No such Ateca update was previewed, though Cupra did preview a new SUV – the Terramar – which could replace it.
The new SUV will offer a choice of petrol or plug-in hybrid powertrains and will measure 4.5m long, compared to 4.38m for the Ateca and 4.45m for the Formentor.
MORE: Everything Cupra Ateca