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Dacia (+33.5%) smiles, VW (-5.3%) cries, market up 14.1% – Greatest Promoting Vehicles Weblog


Dacia scores the largest year-on-year gain in the Top 15

Preliminary data by ACEA shows a European market (EU+EFTA+UK) up a solid 14.1% year-on-year in October to 1,039,253 units. This is however still down -14.5% on the 1.214.989 sales from pre-pandemic October 2019. Year-to-date volumes are up 16.7% or over 1.5 million to 10,722.930. BEV sales are up 30.1% year-on-year to 158,439 and 15.2% share. This ratio is at 17.1% in Germany, 16.7% in France, 15.6% in the UK, 6.5% in Spain and 4.1% in Italy. France (+21.9%) is the most dynamic Top 5 market in October followed by Italy (+20%), Spain (+18.1%), the UK (+14.3%) and Germany (+4.9%). Other great performers include Greece (+44.8%), Cyprus (+41.4%), Poland (+27.8%), Belgium (+26.6%) and Croatia (+22.7%).

In the groups ranking, both the VW Group (+10.4%) and Stellantis (+10.8%) trail the market but still climb by double-digits. Renault-Nissan-Mitsubishi rallies back up 21.2% ahead of Hyundai-Kia (+9.3%), the BMW Group (+17%) and Toyota Group (+10%). SAIC Motor (+59.7%) makes its first appearance in the Top 10 thanks to MG. Brand-wise, Volkswagen (-5.3%) endures the only year-on-year drop in the Top 10 while Toyota (+7.6%) is catching up but remains below the market growth rate. Audi (+19.2%), BMW (+18.8%) and Renault (+17.8%) shine below with Skoda (+18.8%) and most strikingly Dacia (+33.5%) also strong in the remainder of the Top 10. Further down, Tesla (+209.9%), Suzuki (+68.2%), MG (+59.7%), Jeep (+59%) and Cupra (+42%) stand out.

Previous month: Europe September 2023: MG, Jeep euphoric in market up 11.1%

One year ago: Europe October 2022: Audi, Toyota, VW shine in market up 14.1%

Full Europe 2023 Top 10 groups and Top 25 brands below.

Europe October 2023 – groups (Source ACEA):

Pos Group Oct-23 /22 Sep 2023 /22 Pos FY22
1 Volkswagen Group 257,526 + 10.4% 1 2,769,887 + 21.7% 1 1
2 Stellantis 180,327 + 10.8% 2 1,831,653 + 6.0% 2 2
3 Renault-Nissan-Mitsubishi 128,993 + 21.2% 3 1,303,975 + 19.8% 3 3
4 Hyundai-Kia 89,551 + 9.3% 4 940,543 + 4.0% 4 4
5 BMW Group 75,979 + 17.0% 6 736,058 + 12.4% 6 5
6 Toyota Group 74,964 + 10.0% 5 742,072 + 11.8% 5 6
7 Mercedes 56,377 + 11.8% 7 577,955 + 9.3% 7 7
8 Ford Motor 41,263 – 12.2% 8 443,979 + 3.4% 8 8
9 Volvo 24,742 + 11.2% 10 230,062 + 22.6% 10 9
10 SAIC Motor (est) 19,184 + 59.7% n/a 182,214 + 112.4% n/a n/a

Europe October 2023 – brands (Source ACEA):

Pos Brand Oct-23 /22 Sep 2023 /22 Pos FY22
1 Volkswagen 97,132 – 5.3% 1 1,128,251 + 15.8% 1 1
2 Toyota 70,026 + 7.6% 2 692,702 + 9.4% 2 2
3 Audi 62,754 + 19.2% 4 615,232 + 24.7% 3 6
4 BMW 60,920 + 18.8% 5 586,526 + 12.9% 4 3
5 Renault   56,629 + 17.8% 6 561,012 + 20.9% 6 7
6 Mercedes 53,872 + 9.9% 3 555,712 + 8.5% 7 4
7 Skoda 53,850 + 18.8% 7 562,576 + 26.2% 5 9
8 Peugeot 52,017 + 5.3% 8 555,343 + 5.9% 8 5
9 Kia 46,328 + 9.2% 9 494,207 + 5.5% 9 8
10 Dacia 46,222 + 33.5% 13 464,902 + 21.2% 10 12
11 Hyundai 43,223 + 9.4% 11 446,336 + 2.5% 11 10
12 Ford   41,263 – 12.2% 10 443,979 + 3.4% 12 11
13 Opel/Vauxhall 36,516 + 14.2% 12 392,276 + 8.2% 13 13
14 Fiat 34,105 + 10.3% 15 326,982 – 1.0% 14 14
15 Citroën 33,193 + 8.1% 14 319,738 – 0.5% 15 15
16 Volvo 24,742 + 11.2% 19 230,062 + 22.6% 18 17
17 Nissan 22,100 + 13.3% 17 241,337 + 25.4% 17 16
18 MG (est) 19,184 + 59.7% 18 182,214 + 112.4% 20 24
19 Tesla 18,023 + 209.9% 16 291,012 + 100.0% 16 18
20 Cupra  17,613 + 42.0% 22 163,803 + 44.5% 21 22
21 Suzuki 16,162 + 68.2% 20 156,183 + 45.3% 22 23
22 Seat 15,989 + 18.1% 23 207,747 + 19.8% 19 19
23 Mini 15,059 + 10.5% 24 149,532 + 10.3% 24 20
24 Mazda 14,207 + 7.6% 21 152,903 + 34.3% 23 21
25 Jeep 12,075 + 59.0% n/a 106,663 + 29.0% 25 25

Source: ACEA

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