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Dacia (+53.6%), Alfa Romeo (+127.9%) impress in seventh raise in a row (+12.2%) – Greatest Promoting Vehicles Weblog


The new Tonale triggers a spectacular sales lift for Alfa Romeo.

New car sales in Europe continue their recovery with preliminary data by ACEA showing the market (EU+EFTA+UK) up for the 7th month in a row at +12.2% to 902,775 units. The year-to-date cumulative volume after two months stands at 1,814,048, up 11.5% over the same period in 2022. Among the Top 5 markets, the UK (+26.2%) fares best ahead of Spain (+19.2%) and Italy (+17.4%). France (+9.4%) and Germany (+2.8%) are below the market growth rate. Other countries in frank positive include Romania (+44.5%), Portugal (+38.4%), Bulgaria (+34.1%), Croatia (+26.6%) and Latvia (+26%). At the other end of the scale, Sweden (-12.7%), Norway (-8.7%), Cyprus (-8.2%), Finland (-3%) and Slovenia (-1.1%) are the only countries in negative this month. 

Germany leads the BEV volumes at 32,475 (+14.7%) ahead of France at 19,595 (+45.7%), the UK at 12,310 (+18.2%), the Netherlands at 6,892 (+88.9%), Norway at 6,183 (+0.4%), Sweden at 6,123 (+13.1%) and Belgium at 5,624 (+83.3%). Across the EU, BEV soar 39.7% to 97,300 and 12.1% share and HEV are up 22.3% to 204,883 and 25.5% share. Petrol is up 11.1% to 36.9% share, however PHEV are down -7.4% to 7.2% share and diesel off -8.4% to 15% share. Looking at market shares by Top 5 market, Germany has 15.7% for BEV, 5.8% for PHEV and 22.8% for HEV for a 44.4% share for electrified vehicles. BEV account for 16.5% share in the UK, PHEV for 6.3% and HEV for 29.2% to a total electrified share of 52.1%. In France, BEV are at 15.5%, PHEV at 8.3% and HEV at 23.1% for a total of 46.9%. Italy sees BEV at 3.7%, PHEV at 4.2% and HEV at 36.5% for a total of 44.5% and Spain has 4.5% for BEV, 6.5% for PHEV and 30.6% for HEV for a total of 45.8%.

The Volkswagen Group (+21.2%) posts a splendid year-on-year gain atop the Groups ranking. It distances an underperforming Stellantis edging up just 2%. Renault-Nissan-Mitsubishi is in great shape at +26.1%, the largest uptick in the Top 8. Hyundai-Kia (+1.4%) is very timid at #4 ahead of a solid Toyota Group (+14.4%). The BMW Group (-5.7%) hits reverse ahead of Mercedes (+4.2%) and Ford Motor (+3.6%) both shy. Tesla (+47.2%) returns to the Top 10 at #9.

In the brands aisle, Volkswagen (+22.6%) is very solid in the top spot ahead of Toyota (+14.8%) also strong. In the space of a year, Toyota has managed to settle in the 2nd European place – it has ranked there every single month since January 2022. This coincides with the launch of the Yaris Cross, which seems to attract new customers into the brand. Peugeot (+6.3%) closes the podium in relatively weak fashion, above Skoda (+21.3%) posting another great result. Audi (+19.3%) closes the Top 5 in outstanding manner. Once again Dacia (+53.6%) manages the biggest lift in the Top 10 but returns below Renault (+11.6%) at #8. Further down, Alfa Romeo (+127.9%), MG (+118.6%), Cupra (+66.4%), Land Rover (+63.9%), Tesla (+47.2%), Nissan (+38.2%), Porsche (+33.7%) and Mazda (+28.3%) make themselves noticed.

Previous month: Europe January 2023: Market up 10.7%, Dacia (+40.2%) #6, outsells Renault for 1st time, places Sandero at #1

One year ago: Europe February 2022: Market down -6.7%, Hyundai (+25.1%), Kia (+21.8%) shine, VW Golf back to #1

Full February 2023 Top 10 groups and Top 30 brands below.

Europe February 2023 – groups (Source ACEA):

Pos Group Feb-23 /22 Pos 2023 /21 Pos FY22
1 Volkswagen Group 235,404 21.2% 1 473,314 18.1% 1 1
2 Stellantis 167,097 2.0% 2 323,838 1.0% 2 2
3 Renault-Nissan-Mitsubishi 113,126 26.1% 3 229,851 23.7% 3 3
4 Hyundai-Kia 77,375 1.4% 4 162,835 1.1% 4 4
5 Toyota Group 65,059 14.4% 5 141,322 15.2% 5 6
6 BMW Group 56,092 -5.7% 6 111,718 -8.2% 6 5
7 Mercedes 50,017 4.2% 8 102,821 7.9% 7 7
8 Ford Motor 39,209 3.6% 7 77,001 1.0% 8 8
9 Tesla 23,449 47.2% n/a 32,835 95.8% 10 10
10 Geely Group 19,996 3.6% 9 40,803 4.7% 9 9

Europe February 2023 – brands (Source ACEA):

Pos Brand Feb-23 /22 Jan 2023 /22 Pos FY22
1 Volkswagen 96,864 22.6% 1 196,725 19.0% 1 1
2 Toyota 62,067 14.8% 2 134,462 15.4% 2 2
3 Peugeot 53,527 6.3% 6 100,327 -2.1% 4 5
4 Skoda 50,851 21.3% 3 102,037 18.5% 3 9
5 Audi 49,456 19.3% 4 97,645 14.7% 6 6
6 Mercedes 48,565 5.4% 12 99,959 9.2% 5 4
7 Renault   46,482 11.6% 7 93,149 11.1% 7 7
8 Dacia 44,760 53.6% 5 92,745 46.6% 8 12
9 BMW 44,667 -2.2% 9 89,984 -2.9% 9 3
10 Kia 39,424 0.7% 8 85,518 -1.0% 10 8
11 Ford   39,209 3.6% 11 77,001 1.0% 12 11
12 Hyundai 37,951 2.2% 10 77,317 3.4% 11 10
13 Opel/Vauxhall 33,807 1.7% 14 62,844 -4.7% 13 13
14 Fiat 30,590 0.5% 13 62,454 7.6% 14 14
15 Citroën 28,925 -7.1% 15 56,071 -3.0% 15 15
16 Tesla 23,449 47.2% 24 32,835 95.8% 19 18
17 Seat 20,671 -21.5% 16 40,751 -18.8% 17 19
18 Volvo 19,996 3.6% 17 40,803 4.7% 16 17
19 Nissan 19,377 38.2% 18 38,776 29.3% 18 16
20 Mazda 12,487 28.3% 19 27,438 35.5% 20 21
21 Suzuki 12,051 12.8% 21 24,646 16.7% 21 23
22 Mini 11,425 -17.1% 22 21,734 -24.9% 22 20
23 Cupra  10,588 66.4% 26 19,632 59.5% 25 22
24 Jeep 9,726 1.4% 23 19,677 5.0% 24 25
25 MG (est) 7,450 118.6% 20 20,473 157.3% 23 24
26 Porsche 6,557 33.7% 25 15,614 21.0% 26 27
27 Land Rover 5,893 63.9% 27 13,914 41.9% 27 26
28 DS 4,102 21.2% 29 8,053 21.8% 29 30
29 Honda 3,681 -35.5% 28 8,371 -25.1% 28 28
30 Alfa Romeo 3,384 127.9% 31 6,858 118.6% 31 33

Source: ACEA

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