Tuesday, November 19, 2024
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Disney sprinkles some fairy mud on the Hyundai Ioniq 5


Hyundai has revealed a special Ioniq 5 that’s fit for a Disney Princess, celebrating 100 years of the entertainment company.

The D100 Platinum Edition Ioniq 5 is filled with Disney-inspired design elements.

Usually when a manufacturer reveals a concept it will never see the production line, however the D100 Platinum Edition will go on sale in limited numbers later this year according to the manufacturer.

It’s finished in Gravity Gold Matte paint and wears Mickey Mouse-inspired wheels, Disney100 Platinum Edition badging, as well as “lamp screens” that cast sparkle animations on the headlights and tail lights.

Hyundai has customised the start-up sequence inside the car to feature iconic Disney music, with the Disney100 logo and a pixie dust animation appearing on its 12.3-inch infotainment display.

The Disney100 logo is embossed into the front seat headrests, centre console and floor mats, with other Disney-inspired accents on the doors.

An etched moon-roof features with a “touch of pixie dust”, and has a synchronised light show.

It’s not clear what the production vehicle will look like as Hyundai has said that there may be some changes between the concept and the production model.

“This is the first time that Disney has opened the doors to their design studio and granted access to Disney’s iconic characters for an artistic collaboration with an automaker,” said Angela Zepeda, chief marketing officer for Hyundai Motor America.

The vehicle is set to go on sale in the US later this year with a limited production run.

Hyundai says it will release more information throughout the year in the lead up to production.

The carmaker announced its partnership with Disney earlier this year with a one-minute commercial at the 95th Academy Awards to commemorate Disney’s 100th year anniversary.

The clip teased there may be more coming from the partnership later this year.

MORE: Everything Hyundai Ioniq 5



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