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Ford Ecosport best-seller, gross sales up 12.6% – Finest Promoting Vehicles Weblog


The Ford Ecosport is the best-selling vehicle in Croatia in January.

New car sales in Croatia gain 12.6% year-on-year in January to 3,346 units. Brand leader Volkswagen (+12.7%) matches the market to remain in the lead with 11.7% share. Ford (+154.4%) manages a very impressive lift and lands in 2nd place with a whopping 9.5% share vs. #11 and 3.7% over the Full Year 2022. Leader last month, Skoda (-23%) drops to #3 ahead of four carmakers outpacing the market: Renault (+87%), Dacia (+27.1%), Kia (+16.1%) and Opel (+80.5%). Audi (+35.7%) also shines at #9. Below, BMW (+35.1%) and Suzuki (+28.7%) stand out.

Over in the models ranking, the Ford Ecosport (+403.4%) delivers the surprise of the month by surging to pole position with 4.4% share, smashing its previous ranking record of #5 hit in December 2019. The Opel Corsa (+337%) also posts a surreal year-on-year gain to land at #2, whereas the Dacia Duster (-8.8%) retrogrades to #3. The VW Tiguan (+76.4%) is also in outstanding shape at #4 while the Skoda Octavia (-52.4%) completely implodes. It’s another great month for the VW Taigo (+76%) in Croatia, staying at a world best #6. The Ford Fiesta (+862.5%), Renault Clio (+33.3%) and Skoda Kamiq (+19.3%) also beat the market in the remainder of the Top 10.

Previous post: Croatia 2022: Skoda Octavia reclaims lead, sales off -2.6%

One year ago: Croatia January 2022: VW Taigo scores first Top 20 in the world, market up 1.9%

Full January 2023 Top 35 all brands and Top 20 models below.

Croatia January 2023 – brands:

Pos Brand Jan-23 % /22 Dec FY22
1 Volkswagen 391 11.7% 12.7% 2 1
2 Ford 318 9.5% 154.4% 5 11
3 Skoda 281 8.4% -23.0% 1 2
4 Renault 273 8.2% 87.0% 3 7
5 Dacia 263 7.9% 27.1% 4 5
6 Kia 260 7.8% 16.1% 9 3
7 Opel 222 6.6% 80.5% 19 4
8 Hyundai 193 5.8% -6.3% 7 8
9 Audi 152 4.5% 35.7% 11 12
10 Toyota 144 4.3% -8.9% 8 6
11 BMW 131 3.9% 35.1% 14 15
12 Suzuki 121 3.6% 28.7% 6 9
13 Mercedes 102 3.0% -9.7% 15 13
14 Mazda 86 2.6% -10.4% 17 14
15 Peugeot 68 2.0% -24.4% 10 10
16 Volvo 47 1.4% -7.8% 16 20
17 Seat 39 1.2% -38.1% 13 16
18 Citroen 37 1.1% -33.9% 12 17
19 Porsche 36 1.1% -2.7% 24 23
20 Nissan 33 1.0% -37.7% 23 18
21 MG 31 0.9% n/a 18 28
22 Cupra 24 0.7% 41.2% 27 22
23 Fiat 16 0.5% -60.0% 22 19
24 Land Rover 14 0.4% 75.0% 25 25
25 Mini 13 0.4% 8.3% 26 29
26 Tesla 12 0.4% 1100.0% 20 24
27 Jaguar 9 0.3% 80.0% 35 30
28 Subaru 6 0.2% 100.0% 28 34
29 DS 6 0.2% 500.0% 31 31
30 Alfa Romeo 4 0.1% 33.3% 33 33
31 Jeep 4 0.1% -95.7%  – 21
32 Dongfeng 3 0.1% 50.0% 34 37
33 Mitsubishi 2 0.1% -80.0% 21 26
34 Honda 2 0.1% -60.0% 29 27
35 Lexus 2 0.1% 100.0% 32 32
36 Smart 1 0.0% -75.0% 30 35

Croatia January 2023 – models:

Pos Model Jan-23 % /22 Dec FY22
1 Ford Ecosport 146 4.4% 403.4% n/a n/a
2 Opel Corsa 118 3.5% 337.0% n/a 16
3 Dacia Duster 104 3.1% -8.8% 2 2
4 VW Tiguan 97 2.9% 76.4% 8 14
5 Skoda Octavia 88 2.6% -52.4% 3 1
6 VW Taigo 88 2.6% 76.0% 6 6
7 Dacia Sandero 80 2.4% 2.6% 7 4
8 Renault Clio 80 2.4% 33.3% 4 9
9 Ford Fiesta 77 2.3% 862.5% n/a n/a
10 Skoda Kamiq 68 2.0% 19.3% 10 n/a
11 VW T-Cross 63 1.9% 173.9% 18 7
12 Kia Xceed 61 1.8% -11.6% n/a 20
13 Renault Twingo 60 1.8% 185.7% 14 n/a
14 Audi A4 58 1.7% 205.3% n/a n/a
15 Suzuki Vitara 58 1.7% 38.1% 9 18
16 Hyundai Tucson 57 1.7% 39.0% 13 11
17 Toyota Corolla 57 1.7% 26.7% n/a 17
18 Kia Sportage 54 1.6% 86.2% 15 n/a
19 Renault Megane 54 1.6% 800.0% n/a n/a
20 Kia Stonic 52 1.6% -20.0% n/a 5

Source: Promocija Plus

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