Lexus is the best performer in the Top 10 again.
42,478 new light vehicles hit Taiwanese roads in May, a splendid 37.4% year-on-year improvement. This means the year-to-date tally is now up 12.9% to 192,477. Brand leader Toyota (+15.1%) trails the market to 23.4% share vs. 26.2% year-to-date. Like it has been the case over the past few months, Lexus (+131.9%) is in outstanding shape again at 7.1% share, well above followers Honda (+39.1%) and Mercedes (+34.6%). BMW (+85.9%), Volkswagen (+74.9%) and Hyundai (+67.3%) also post stellar upticks.
Model-wise, the Toyota Corolla Cross (+15.9%) remains by far the most popular, selling more than twice any other nameplate in the country. The Honda CR-V (+19%) is up one spot on April to #2 as is the Toyota Town Ace (+63.8%) at #3. The Ford Focus (+50.4%) for its part is up three to #4, distancing the Lexus NX (+148.8%) at #5 again and the Tesla Model Y up twelve o #6. The Toyota Yaris (+43.5%) also beats the market at #7 while the Toyota RAV4 (-7.9%), #2 over the Full Year 2022 but down to #8 year-to-date, can’t capitalise on the market growth.
Previous month: Taiwan April 2023: Lexus (+93.2%), Hyundai (+86.6%) shine, market up 8.4%
One year ago: Taiwan May 2022: Toyota (+9.2%), Tesla (+67.8%) resist in market off -10.1%
Full May 2023 Top 10 brands and Top 60 models below.
Taiwan May 2023 – brands:
| Pos | Brand | May-23 | % | /22 | Apr | 2023 | % | /22 | Pos | FY22 |
| 1 | Toyota | 9,937 | 23.4% | 15.1% | 1 | 50,449 | 26.2% | -2.1% | 1 | 1 |
| 2 | Lexus | 3,013 | 7.1% | 131.9% | 2 | 13,943 | 7.2% | 60.6% | 2 | 8 |
| 3 | Honda | 2,474 | 5.8% | 39.1% | 7 | 11,290 | 5.9% | 0.0% | 3 | 2 |
| 4 | Mercedes | 2,253 | 5.3% | 34.6% | 3 | 10,931 | 5.7% | 9.3% | 4 | 5 |
| 5 | Ford | 2,131 | 5.0% | 26.2% | 5 | 9,950 | 5.2% | -1.4% | 5 | 3 |
| 6 | Hyundai | 2,043 | 4.8% | 67.3% | 4 | 9,251 | 4.8% | 79.7% | 7 | n/a |
| 7 | BMW | 1,887 | 4.4% | 85.9% | 11 | 7,608 | 4.0% | 13.5% | 9 | 9 |
| 8 | Nissan | 1,811 | 4.3% | 19.9% | 6 | 9,292 | 4.8% | -8.6% | 6 | 4 |
| 9 | Mitsubishi | 1,698 | 4.0% | 21.3% | n/a | 6,722 | 3.5% | -1.1% | 10 | 7 |
| 10 | CMC | 1,621 | 3.8% | -4.1% | 9 | 7,910 | 4.1% | -16.4% | 8 | 6 |
| 11 | Volkswagen | 1,583 | 3.7% | 74.9% | 8 | 6,335 | 3.3% | 63.1% | 11 | 11 |
Taiwan May 2023 – models:
| Pos | Model | May-23 | % | /22 | Apr | 2023 | % | /22 | Pos | FY22 |
| 1 | Toyota Corolla Cross | 2,927 | 6.9% | 15.9% | 1 | 14,665 | 7.6% | -5.6% | 1 | 1 |
| 2 | Honda CR-V | 1,378 | 3.2% | 19.0% | 3 | 6,979 | 3.6% | 10.7% | 3 | 5 |
| 3 | Toyota Town Ace | 1,369 | 3.2% | 63.8% | 4 | 7,298 | 3.8% | 110.5% | 2 | 10 |
| 4 | Ford Focus | 1,352 | 3.2% | 50.4% | 7 | 5,928 | 3.1% | 20.2% | 6 | 7 |
| 5 | Lexus NX | 1,351 | 3.2% | 148.8% | 5 | 6,267 | 3.3% | 80.6% | 5 | 13 |
| 6 | Tesla Model Y | 1,284 | 3.0% | n/a | 18 | 4,511 | 2.3% | n/a | 10 | 28 |
| 7 | Toyota Yaris | 1,230 | 2.9% | 43.5% | 6 | 5,579 | 2.9% | 3.6% | 9 | 8 |
| 8 | Toyota Corolla Altis | 1,211 | 2.9% | 2.6% | 2 | 6,729 | 3.5% | -10.0% | 4 | 3 |
| 9 | Toyota RAV4 | 1,155 | 2.7% | -7.9% | 8 | 5,678 | 2.9% | -34.6% | 8 | 2 |
| 10 | CMC Veryca | 1,154 | 2.7% | -2.9% | 9 | 5,746 | 3.0% | -14.4% | 7 | 4 |
| 11 | MG HS | 1,032 | 2.4% | n/a | 11 | 3,883 | 2.0% | n/a | 12 | n/a |
| 12 | VW Tiguan | 927 | 2.2% | 445.3% | 24 | n/a | n/a | n/a | n/a | 38 |
| 13 | Nissan Kicks | 810 | 1.9% | 10.2% | 10 | 4,330 | 2.2% | -16.8% | 11 | 6 |
| 14 | Honda HR-V | 758 | 1.8% | 12533.3% | n/a | 2,556 | 1.3% | 374.2% | 17 | 21 |
| 15 | Mitsubishi Delica | 737 | 1.7% | 6.3% | 12 | 3,604 | 1.9% | -0.4% | 13 | 11 |
| 16 | Hyundai Custin | 684 | 1.6% | new | 15 | 2,626 | 1.4% | new | 16 | n/a |
| 17 | Lexus RX | 584 | 1.4% | 135.5% | 13 | 2,685 | 1.4% | 34.5% | 15 | 30 |
| 18 | Ford Kuga | 579 | 1.4% | -3.8% | 17 | 3,112 | 1.6% | -28.9% | 14 | 9 |
| 19 | Lexus UX | 548 | 1.3% | 162.2% | 14 | 2,479 | 1.3% | 93.5% | 18 | 27 |
| 20 | Mazda CX-5 | 534 | 1.3% | 327.2% | 31 | 1,870 | 1.0% | -2.9% | 26 | 17 |
| 21 | Hyundai Tucson | 516 | 1.2% | 113.2% | 16 | 2,220 | 1.2% | 13.9% | 21 | 26 |
| 22 | Nissan Sentra | 497 | 1.2% | 13.7% | 23 | 2,232 | 1.2% | -14.4% | 20 | 19 |
| 23 | Kia Carnival | 483 | 1.1% | n/a | 32 | n/a | n/a | n/a | n/a | n/a |
| 24 | CMC Zinger | 467 | 1.1% | -7.2% | 26 | 2,164 | 1.1% | -19.0% | 22 | 18 |
| 25 | Mitsubishi Colt Plus | 429 | 1.0% | 33.6% | 35 | 1,558 | 0.8% | 0.5% | 31 | 23 |
| 26 | Mercedes GLC Class | 427 | 1.0% | 18.6% | 21 | 2,320 | 1.2% | 2.9% | 19 | 20 |
| 27 | Toyota Sienta | 401 | 0.9% | -18.5% | 25 | 2,039 | 1.1% | -33.3% | 23 | 15 |
| 28 | Mazda3 | 384 | 0.9% | 60.7% | 20 | 1,748 | 0.9% | 19.5% | 28 | 31 |
| 29 | Hyundai Porter | 383 | 0.9% | -5.9% | 28 | 1,790 | 0.9% | 11.9% | 27 | 24 |
| 30 | Mercedes A Class | 326 | 0.8% | 526.9% | n/a | 717 | 0.4% | 23.8% | 53 | n/a |
| 31 | Honda Fit | 324 | 0.8% | -46.4% | 48 | 1,575 | 0.8% | -59.7% | 30 | 14 |
| 32 | Lexus ES | 299 | 0.7% | 48.8% | 43 | 1,534 | 0.8% | 6.8% | 32 | 29 |
| 33 | Toyota Camry | 297 | 0.7% | -17.0% | 29 | 1,736 | 0.9% | 39.7% | 29 | 25 |
| 34 | Hyundai Venue | 294 | 0.7% | -27.0% | 27 | 1,890 | 1.0% | 27.7% | 24 | 22 |
| 35 | Volvo XC40 | 275 | 0.6% | 62.7% | 52 | n/a | n/a | n/a | n/a | 32 |
| 36 | BMW iX | 272 | 0.6% | 1331.6% | n/a | 630 | 0.3% | 728.9% | 56 | n/a |
| 37 | Toyota Vios | 266 | 0.6% | -32.3% | 30 | 1,890 | 1.0% | -37.6% | 25 | 16 |
| 38 | Land Rover Defender | 253 | 0.6% | n/a | 34 | n/a | n/a | n/a | n/a | n/a |
| 39 | Toyota Granvia/Hiace | 252 | 0.6% | n/a | 56 | n/a | n/a | n/a | n/a | n/a |
| 40 | Mercedes GLA Class | 245 | 0.6% | 157.9% | 33 | 1,008 | 0.5% | -4.9% | 37 | 39 |
| 41 | Nissan Tiida | 244 | 0.6% | 31.9% | 38 | 1,371 | 0.7% | 18.5% | 34 | 35 |
| 42 | Skoda Kodiaq | 233 | 0.5% | 4.0% | 40 | 721 | 0.4% | #VALUE! | 52 | n/a |
| 43 | BMW iX1 | 231 | 0.5% | new | n/a | n/a | n/a | n/a | n/a | |
| 44 | VW Golf | 229 | 0.5% | 129.0% | 47 | 882 | 0.5% | 43.9% | 39 | n/a |
| 45 | Suzuki Swift | 226 | 0.5% | 172.3% | 37 | 1,311 | 0.7% | #VALUE! | 35 | n/a |
| 46 | Porsche Macan | 223 | 0.5% | 64.0% | n/a | 730 | 0.4% | #VALUE! | 50 | n/a |
| 47 | Subaru WRX/STI | 219 | 0.5% | n/a | n/a | n/a | n/a | n/a | n/a | n/a |
| 48 | Kia K2500 | 216 | 0.5% | -13.3% | 50 | n/a | n/a | n/a | n/a | n/a |
| 49 | Mitsubishi Outlander | 212 | 0.5% | 9.8% | 51 | n/a | n/a | n/a | n/a | n/a |
| 50 | Toyota Prius PHEV | 196 | 0.5% | 512.5% | n/a | n/a | n/a | n/a | n/a | n/a |
| 51 | Mercedes V Class | 194 | 0.5% | 128.2% | n/a | n/a | n/a | n/a | n/a | n/a |
| 52 | Lexus LM | 189 | 0.4% | n/a | n/a | n/a | n/a | n/a | n/a | n/a |
| 53 | Kia Sportage | 189 | 0.4% | n/a | 54 | 741 | 0.4% | n/a | 48 | n/a |
| 54 | Skoda Kamiq | 188 | 0.4% | 48.0% | 44 | 818 | 0.4% | 17.7% | 42 | n/a |
| 55 | Mercedes C Class | 180 | 0.4% | -37.7% | 22 | 1,443 | 0.7% | -10.8% | 33 | 34 |
| 56 | Mazda CX-30 | 176 | 0.4% | n/a | 36 | n/a | n/a | n/a | n/a | 33 |
| 57 | Skoda Octavia | 174 | 0.4% | n/a | n/a | 563 | 0.3% | 247.5% | 59 | n/a |
| 58 | Subaru Forester | 173 | 0.4% | n/a | 57 | 967 | 0.5% | n/a | 38 | n/a |
| 59 | BMW X3 | 165 | 0.4% | -14.9% | 59 | 747 | 0.4% | -39.3% | 46 | 40 |
| 60 | Skoda Karoq | 162 | 0.4% | n/a | n/a | n/a | n/a | n/a | n/a | n/a |
Source: u-car
