The Mazda CX-5 soars to pole position in August.
According to local association VAMA, new vehicle sales in Vietnam drop -27.2% year-on-year in August to 22,540, leading to a year-to-date volume down -29.8% to 184,554. These figures climb to 25,685 (-31.5%) and 234,425 (-28.7%) when adding Hyundai and VinFast EV who report separately from VAMA. Note VinFast has not reported August 2023 sales and will from now on only report quarterly.
Thaco-Kia (-25.3%) is strong this month with 17.9% share, three percentage points above its YTD level of 14.9%. It overtakes Toyota (-41.5%) to now rank #2 year-to-date. Hyundai (-42.3%) is hit hard but holds onto the YTD pole position. Mazda (-1.9%) resists very well at #4 and 11.8% share vs. 8.6% so far this year but Ford (+112.5%) does much better at #5.
Model-wise, the Mazda CX-5 (+56.8%) surges to the pole position, selling 24 units more than the Mitsubishi Xpander (-40.1%), leader last month. The Toyota Corolla Cross (+8.2%) is up three spots on July to #3 ahead of the Ford Ranger (+532.4%) once again boosted by the new generation. The Ranger now ranks #2 year-to-date below the Xpander. The Kia Sonet (+41.6%), Seltos (+52.8%) and Honda CR-V (+17.4%) also make themselves noticed with fantastic gains.
Previous month: Vietnam July 2023: Mitsubishi Xpander and Mazda CX-5 on top, VinFast VF 5 Plus in Top 10
One year ago: Vietnam August 2022: Market surges 180.5% on weak year-ago volume, Xpander #1, Hyundai Creta up to #4
Full August 2023 Top 17 All brands and Top 63 All models below.
Note: The brands ranking includes medium and heavy commercial vehicles, the models ranking does not. Some brands such as Peugeot, BMW, Mini and Lexus don’t share model detail.
Vietnam August 2023 – brands:
| Pos | Brand | Aug-23 | % | /22 | Jul | 2023 | % | /22 | Pos | FY22 |
| 1 | Thaco-Kia | 4,585 | 17.9% | -25.3% | 1 | 34,881 | 14.9% | -41.5% | 2 | 2 |
| 2 | Toyota | 3,922 | 15.3% | -41.5% | 3 | 34,372 | 14.7% | -37.9% | 3 | 1 |
| 3 | Hyundai | 3,145 | 12.2% | -42.3% | 2 | 35,191 | 15.0% | -26.1% | 1 | 3 |
| 4 | Mazda | 3,032 | 11.8% | -1.9% | 6 | 20,256 | 8.6% | -17.9% | 5 | 5 |
| 5 | Ford | 2,795 | 10.9% | 112.5% | 5 | 23,368 | 10.0% | 85.4% | 4 | 7 |
| 6 | Mitsubishi | 2,418 | 9.4% | -40.1% | 4 | 18,783 | 8.0% | -28.9% | 6 | 4 |
| 7 | Honda | 1,431 | 5.6% | -4.3% | 8 | 12,516 | 5.3% | -46.0% | 8 | 6 |
| 8 | Suzuki | 894 | 3.5% | 3.5% | 9 | 9,945 | 4.2% | -10.2% | 9 | 9 |
| 9 | Isuzu | 687 | 2.7% | -32.3% | 10 | 5,395 | 2.3% | -26.3% | 10 | 10 |
| 10 | BMW+Mini | 197 | 0.8% | 515.6% | 12 | 1,289 | 0.5% | 57.0% | 13 | 15 |
| 11 | Peugeot | 193 | 0.8% | -78.2% | 11 | 1,616 | 0.7% | -80.3% | 11 | 11 |
| 12 | Lexus | 160 | 0.6% | 68.4% | 13 | 1,065 | 0.5% | -6.4% | 14 | 14 |
| 13 | Hino | 127 | 0.5% | -70.7% | 14 | 1,504 | 0.6% | -60.3% | 12 | 12 |
| 14 | Hyundai Trucks | 81 | 0.3% | -19.0% | 15 | 718 | 0.3% | -49.2% | 15 | 13 |
| 15 | Daewoo Bus | 80 | 0.3% | 370.6% | 18 | 152 | 0.1% | 300.0% | 16 | 18 |
| 16 | Samco | 24 | 0.1% | -11.1% | 16 | 137 | 0.1% | -6.8% | 18 | 17 |
| 17 | VEAM | 17 | 0.1% | -10.5% | 17 | 142 | 0.1% | -65.2% | 17 | 16 |
| 18 | VinFast | n/a | n/a | n/a | 7 | 14,680 | 6.3% | -18.7% | 7 | 8 |
Vietnam August 2023 – models:
| Pos | Model | Aug-23 | % | /22 | Jul | 2023 | % | /22 | Pos | FY22 |
| 1 | Mazda CX-5 | 1,725 | 6.7% | 56.8% | 2 | 8,813 | 3.8% | -7.3% | 5 | 8 |
| 2 | Mitsubishi Xpander | 1,701 | 6.6% | -40.1% | 1 | 12,269 | 5.2% | -10.4% | 1 | 3 |
| 3 | Toyota Corolla Cross | 1,694 | 6.6% | 8.2% | 6 | 9,160 | 3.9% | -31.5% | 4 | 4 |
| 4 | Ford Ranger | 1,113 | 4.3% | 532.4% | 5 | 9,888 | 4.2% | 24.9% | 2 | 5 |
| 5 | Kia Sonet | 1,065 | 4.1% | 41.6% | 7 | 6,531 | 2.8% | 2.1% | 6 | 16 |
| 6 | Hyundai Accent | 1,002 | 3.9% | -14.5% | 3 | 9,829 | 4.2% | -23.4% | 3 | 2 |
| 7 | Kia Seltos | 969 | 3.8% | 52.8% | 9 | 5,178 | 2.2% | -42.8% | 13 | 9 |
| 8 | Ford Everest | 668 | 2.6% | -2.3% | 10 | 5,930 | 2.5% | 118.6% | 10 | 21 |
| 9 | Mazda3 | 560 | 2.2% | -37.3% | 14 | 3,696 | 1.6% | -44.1% | 18 | 14 |
| 10 | Honda CR-V | 519 | 2.0% | 17.4% | 18 | 3,010 | 1.3% | -56.0% | 23 | 15 |
| 11 | Ford Territory | 507 | 2.0% | new | 12 | 4,666 | 2.0% | new | 17 | 41 |
| 12 | Ford Transit | 507 | 2.0% | 33.4% | 21 | 2,714 | 1.2% | 105.6% | 24 | 39 |
| 13 | Toyota Veloz | 504 | 2.0% | new | 15 | 5,538 | 2.4% | new | 11 | 7 |
| 14 | Suzuki Super Carry | 405 | 1.6% | 84.1% | 11 | 5,107 | 2.2% | 114.9% | 14 | 34 |
| 15 | Honda City | 389 | 1.5% | -47.4% | 19 | 6,037 | 2.6% | -44.9% | 8 | 6 |
| 16 | Hyundai Grand i10 | 385 | 1.5% | -11.7% | 16 | 4,758 | 2.0% | -29.4% | 16 | 12 |
| 17 | Kia Carnival | 378 | 1.5% | -54.6% | 17 | 3,364 | 1.4% | -54.2% | 20 | 17 |
| 18 | Hyundai Creta | 366 | 1.4% | -74.2% | 13 | 5,354 | 2.3% | 1.6% | 12 | 10 |
| 19 | Mitsubishi Attrage | 317 | 1.2% | -27.6% | 23 | 3,141 | 1.3% | -36.1% | 21 | 20 |
| 20 | Kia Carens | 300 | 1.2% | new | 25 | 2,199 | 0.9% | new | 29 | 51 |
| 21 | Toyota Avanza | 296 | 1.2% | -83.4% | 33 | 2,092 | 0.9% | -76.5% | 30 | 35 |
| 22 | Toyota Vios | 288 | 1.1% | -74.6% | 32 | 5,984 | 2.6% | -57.8% | 9 | 1 |
| 23 | Mazda2 | 286 | 1.1% | -8.3% | 37 | 2,575 | 1.1% | 24.3% | 25 | 30 |
| 24 | Toyota Raize | 258 | 1.0% | -62.6% | 26 | 3,470 | 1.5% | -24.4% | 19 | 22 |
| 25 | Honda BR-V | 253 | 1.0% | new | 30 | 536 | 0.2% | new | 56 | – |
| 26 | Mazda CX-8 | 249 | 1.0% | -32.3% | 27 | 1,880 | 0.8% | -29.1% | 35 | 32 |
| 27 | Toyota Fortuner | 232 | 0.9% | -57.9% | 24 | 2,417 | 1.0% | -52.0% | 26 | 19 |
| 28 | Hyundai Santa Fe | 225 | 0.9% | -73.2% | 29 | 3,075 | 1.3% | -54.2% | 22 | 13 |
| 29 | Toyota Wigo | 225 | 0.9% | #DIV/0! | 28 | 822 | 0.4% | 68.4% | 50 | 58 |
| 30 | Honda HR-V | 206 | 0.8% | 46.1% | 31 | 2,060 | 0.9% | 19.6% | 31 | 40 |
| 31 | Kia K3 | 200 | 0.8% | -66.1% | 35 | 1,945 | 0.8% | -77.2% | 34 | 11 |
| 32 | Hyundai Tucson | 185 | 0.7% | -75.8% | 34 | 2,013 | 0.9% | -61.7% | 32 | 18 |
| 33 | Suzuki XL7 | 171 | 0.7% | -51.3% | 38 | 1,871 | 0.8% | -59.3% | 36 | 23 |
| 34 | Mitsubishi Triton | 164 | 0.6% | -59.2% | 36 | 1,367 | 0.6% | -61.8% | 42 | 24 |
| 35 | Suzuki Carry | 162 | 0.6% | -41.5% | 42 | 2,265 | 1.0% | -25.0% | 27 | 27 |
| 36 | Hyundai Elantra | 154 | 0.6% | n/a | 41 | 1,634 | 0.7% | 19.9% | 38 | 38 |
| 37 | Toyota Camry | 138 | 0.5% | -33.7% | 40 | 1,719 | 0.7% | -46.6% | 37 | 26 |
| 38 | Mitsubishi Outlander | 136 | 0.5% | -61.4% | 39 | 1,344 | 0.6% | -59.8% | 43 | 25 |
| 39 | Suzuki Ertiga | 129 | 0.5% | 6350.0% | 58 | 430 | 0.2% | -31.3% | 57 | 52 |
| 40 | Toyota Innova | 121 | 0.5% | -64.2% | 43 | 1,373 | 0.6% | -23.4% | 41 | 36 |
| 41 | Kia Sportage | 105 | 0.4% | -84.0% | 46 | 1,547 | 0.7% | 10.6% | 39 | 37 |
| 42 | Mitsubishi Pajero Sport | 100 | 0.4% | 1900.0% | 47 | 662 | 0.3% | -24.0% | 53 | 49 |
| 43 | Hyundai Stargazer | 93 | 0.4% | new | 44 | 2,200 | 0.9% | new | 28 | 50 |
| 44 | Kia Soluto | 80 | 0.3% | -73.8% | 55 | 677 | 0.3% | -77.8% | 52 | 33 |
| 45 | Kia K5 | 80 | 0.3% | -23.1% | 54 | 642 | 0.3% | -50.7% | 54 | 46 |
| 46 | Kia Morning | 72 | 0.3% | -66.0% | 53 | 1,043 | 0.4% | -69.8% | 45 | 29 |
| 47 | Toyota Corolla | 70 | 0.3% | -78.6% | 45 | 1,057 | 0.5% | -53.3% | 44 | 31 |
| 48 | Honda Civic | 62 | 0.2% | -61.3% | 48 | 842 | 0.4% | -44.6% | 49 | 44 |
| 49 | Mazda CX-3 | 60 | 0.2% | -42.9% | 50 | 1,003 | 0.4% | -26.0% | 46 | 43 |
| 50 | Kia Sorento | 60 | 0.2% | -81.3% | 49 | 994 | 0.4% | -70.8% | 47 | 28 |
| 51 | Toyota Land Cruiser | 53 | 0.2% | 82.8% | 57 | 333 | 0.1% | 93.6% | 59 | 63 |
| 52 | Mazda CX-30 | 52 | 0.2% | -56.7% | 52 | 940 | 0.4% | -19.3% | 48 | 45 |
| 53 | Mazda6 | 50 | 0.2% | -51.0% | 51 | 764 | 0.3% | -2.9% | 51 | 47 |
| 54 | Mazda BT-50 | 50 | 0.2% | -44.4% | 56 | 585 | 0.2% | 14.5% | 55 | 54 |
| 55 | Suzuki Swift | 22 | 0.1% | 120.0% | 59 | 252 | 0.1% | -41.4% | 60 | 56 |
| 56 | Isuzu D-Max | 21 | 0.1% | -25.0% | 60 | 364 | 0.2% | -40.0% | 58 | 55 |
| 57 | Toyota Prado | 19 | 0.1% | -48.6% | 61 | 135 | 0.1% | -56.6% | 62 | 61 |
| 58 | Toyota Hilux | 14 | 0.1% | n/a | 64 | 86 | 0.0% | 681.8% | 65 | 69 |
| 59 | Isuzu MU-X | 13 | 0.1% | -53.6% | 62 | 120 | 0.1% | -53.8% | 63 | 60 |
| 60 | Toyota Yaris | 6 | 0.0% | -78.6% | 63 | 114 | 0.0% | -75.4% | 64 | 57 |
| 61 | Suzuki Ciaz | 5 | 0.0% | 25.0% | 68 | 20 | 0.0% | -4.8% | 68 | 66 |
| 62 | Toyota Alphard | 4 | 0.0% | -50.0% | 66 | 72 | 0.0% | 30.9% | 66 | 65 |
| 63 | Honda Accord | 2 | 0.0% | -77.8% | 67 | 31 | 0.0% | -83.1% | 67 | 62 |
| 64 | VinFast VF e34 | n/a | n/a | n/a | 4 | 6,253 | 2.7% | 183.2% | 7 | n/a |
| 65 | VinFast VF 8 | n/a | n/a | n/a | 20 | 4,998 | 2.1% | new | 15 | n/a |
| 66 | VinFast VF 5 Plus | n/a | n/a | n/a | 8 | 1,977 | 0.8% | new | 33 | – |
| 67 | VinFast VF 9 | n/a | n/a | n/a | 22 | 1,452 | 0.6% | new | 40 | – |
Source: VAMA, Hyundai
