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Mitsubishi Xpander and Mazda CX-5 on prime, VinFast VF 5 Plus in Prime 10 – Finest Promoting Automobiles Weblog


The VinFast VF 5 Plus is up to #8 at home in July.

New light vehicle sales in Vietnam are off -18.4% year-on-year in July 24,687 according to VAMA. The year-to-date volume is now down -30.2% to 162,014. These figures climb to 31,764 (-16.8%) and 208,740 (-28.3%) year-to-date when adding Hyundai and VinFast EV who report separately from VAMA. Thaco-Kia (-15.3%) is back on top of the brands ranking, overtaking Hyundai (-30.3%) and Toyota (-31.5%) both falling particularly hard. Mitsubishi (-17.1%) is up to 11.1% share vs. 7.8% so far this year while Ford (+97.9%) goes completely against the depleted market and doubles its sales year-on-year. Mazda (+47.5%) and local carmaker VinFast (+42.3%) also impress but only ranks #7. Now listed on the stock exchange, VinFast will have to do a lot better at home to satisfy shareholders.

Over in the models aisle, like a year ago the Mitsubishi Xpander (-6.7%) is a distant leader at 8.1% share, cementing its year-to-date domination (5.1% of the market). The Mazda CX-5 (+171.6%) surges to #2, its highest ranking since also hitting #2 in February 2018. The Hyundai Accent (-3.4%) resists at #3 ahead of the VinFast VF e34 (+1804.8%) at #4 vs. #6 year-to-date. The Ford Ranger (-10%) sees the new generation effect whittles down. The Toyota Corolla Cross (+26.5%) and Kia Sonet (+44.9%) shine with the new VinFast VF 5 Plus breaking into the Top 10 for the first time at #8. The Kia Seltos (+74%) and Ford Everest (+1672.9%) round out the Top 10 in fantastic fashion.

Previous month: Vietnam June 2023: Toyota Vios returns to #1 in stabilised market (+0.4%)

One year ago: Vietnam July 2022: Mitsubishi Xpander clear leader in market up 60.1%

Full July 2023 Top 18 All brands and Top 68 All models below.

Note: The brands ranking includes medium and heavy commercial vehicles, the models ranking does not. Some brands such as Peugeot, BMW, Mini and Lexus don’t share model detail. 

Vietnam July 2023 – brands:

Pos Brand Jul-23 % /22 Jun 2023 % /22 Pos FY22
1 Thaco-Kia 4,912 15.5% -15.3% 3 30,296 14.5% -43.4% 3 2
2 Hyundai 4,035 12.7% -30.3% 1 32,046 15.4% -24.0% 1 3
3 Toyota 3,813 12.0% -31.5% 2 30,450 14.6% -37.4% 2 1
4 Mitsubishi 3,518 11.1% -17.1% 7 16,365 7.8% -26.8% 6 4
5 Ford 3,150 9.9% 97.9% 5 20,573 9.9% 82.2% 4 7
6 Mazda 3,135 9.9% 47.5% 6 17,224 8.3% -20.2% 5 5
7 VinFast (EVs only) 3,042 9.6% 42.3% 4 14,680 7.0% -12.8% 7 8
8 Honda 1,597 5.0% 7.4% 8 11,085 5.3% -48.9% 8 6
9 Suzuki 1,281 4.0% 23.8% 9 9,051 4.3% -11.3% 9 9
10 Isuzu 709 2.2% -29.5% 10 4,708 2.3% -25.4% 10 10
11 Peugeot 191 0.6% -73.9% 12 1,423 0.7% -80.6% 11 11
12 BMW+Mini 190 0.6% 206.5% 13 1,092 0.5% 38.4% 13 15
13 Lexus 122 0.4% -14.1% 14 905 0.4% -13.2% 14 14
14 Hino 107 0.3% -78.1% 11 1,377 0.7% -58.9% 12 12
15 Hyundai Trucks 91 0.3% -19.5% 15 637 0.3% -51.4% 15 13
16 Samco 23 0.1% 27.8% 18 113 0.1% -5.8% 17 17
17 VEAM 18 0.1% -57.1% 17 125 0.1% -67.9% 16 16
18 Daewoo Bus 13 0.0% 116.7% 16 72 0.0% 242.9% 18 18

Vietnam July 2023 – models:

Pos Model Jul-23 % /22 Jun 2023 % /22 Pos FY22
1 Mitsubishi Xpander 2,586 8.1% -6.7% 4 10,568 5.1% -2.6% 1 3
2 Mazda CX-5 1,665 5.2% 171.6% 5 7,088 3.4% -15.7% 5 8
3 Hyundai Accent 1,375 4.3% -3.4% 3 8,827 4.2% -24.3% 2 2
4 VinFast VF e34 1,181 3.7% 1804.8% 7 6,253 3.0% 183.8% 6 n/a
5 Ford Ranger 1,175 3.7% -10.0% 2 8,775 4.2% 13.4% 3 5
6 Toyota Corolla Cross 1,125 3.5% 26.5% 15 7,466 3.6% -36.7% 4 4
7 Kia Sonet 1,030 3.2% 44.9% 8 5,466 2.6% -3.2% 9 16
8 VinFast VF 5 Plus 1,000 3.1% new 14 1,977 0.9% new 29  –
9 Kia Seltos 905 2.8% 74.0% 10 4,209 2.0% -50.0% 16 9
10 Ford Everest 851 2.7% 1672.9% 21 5,262 2.5% 159.3% 10 21
11 Suzuki Super Carry 813 2.6% 476.6% 16 4,702 2.3% 118.0% 14 34
12 Ford Territory 686 2.2% new 13 4,159 2.0% new 17 41
13 Hyundai Creta 551 1.7% -43.7% 12 4,988 2.4% 29.5% 13 10
14 Mazda3 548 1.7% -18.7% 17 3,136 1.5% -45.2% 19 14
15 Toyota Veloz 522 1.6% new 9 5,034 2.4% new 11 7
16 Hyundai Grand i10 515 1.6% -18.8% 11 4,373 2.1% -30.6% 15 12
17 Kia Carnival 500 1.6% -40.7% 23 2,986 1.4% -54.2% 20 17
18 Honda CR-V 467 1.5% -12.7% 20 2,491 1.2% -61.1% 23 15
19 Honda City 454 1.4% -41.3% 18 5,648 2.7% -44.7% 8 6
20 VinFast VF 8 443 1.4% new 6 4,998 2.4% new 12 n/a
21 Ford Transit 434 1.4% 91.2% 25 2,207 1.1% 134.8% 25 39
22 VinFast VF 9 418 1.3% new 26 1,452 0.7% new 39   –
23 Mitsubishi Attrage 387 1.2% -4.7% 22 2,824 1.4% -36.9% 22 20
24 Toyota Fortuner 384 1.2% -32.4% 34 2,185 1.0% -51.3% 26 19
25 Kia Carens 373 1.2% new 27 1,899 0.9% new 30 51
26 Toyota Raize 335 1.1% 4.7% 36 3,212 1.5% -17.7% 18 22
27 Mazda CX-8 315 1.0% 48.6% 29 1,631 0.8% -28.6% 36 32
28 Toyota Wigo 314 1.0% n/a 30 597 0.3% 22.3% 52 58
29 Hyundai Santa Fe 294 0.9% -71.0% 19 2,850 1.4% -51.4% 21 13
30 Honda BR-V 283 0.9% new  – 283 0.1% new 58  –
31 Honda HR-V 273 0.9% 320.0% 37 1,854 0.9% 17.3% 31 40
32 Toyota Vios 271 0.9% -75.8% 1 5,696 2.7% -56.4% 7 1
33 Toyota Avanza 263 0.8% -85.2% 28 1,796 0.9% -74.7% 33 35
34 Hyundai Tucson 259 0.8% -60.3% 24 1,828 0.9% -59.3% 32 18
35 Kia K3 250 0.8% -49.1% 39 1,745 0.8% -78.0% 34 11
36 Mitsubishi Triton 232 0.7% -69.3% 44 1,203 0.6% -62.1% 43 24
37 Mazda2 228 0.7% -19.1% 35 2,289 1.1% 30.1% 24 30
38 Suzuki XL7 197 0.6% -66.1% 33 1,700 0.8% -60.0% 35 23
39 Mitsubishi Outlander 191 0.6% -36.8% 32 1,208 0.6% -59.6% 42 25
40 Toyota Camry 187 0.6% -24.9% 40 1,581 0.8% -47.5% 37 26
41 Hyundai Elantra 183 0.6% 2514.3% 31 1,480 0.7% 8.6% 38 38
42 Suzuki Carry 173 0.5% -37.8% 41 2,103 1.0% -23.3% 28 27
43 Toyota Innova 152 0.5% -41.1% 45 1,252 0.6% -13.9% 41 36
44 Hyundai Stargazer 150 0.5% new 38 2,107 1.0% new 27 50
45 Toyota Corolla 134 0.4% -56.8% 47 987 0.5% -49.0% 44 31
46 Kia Sportage 126 0.4% n/a 42 1,442 0.7% n/a 40 37
47 Mitsubishi Pajero Sport 122 0.4% 1120.0% 46 562 0.3% -35.1% 54 49
48 Honda Civic 117 0.4% 41.0% 53 780 0.4% -42.7% 49 44
49 Kia Sorento 115 0.4% -48.9% 48 934 0.4% -69.7% 47 28
50 Mazda CX-3 112 0.4% 36.6% 50 943 0.5% -24.6% 46 43
51 Mazda6 102 0.3% 17.2% 51 714 0.3% 4.2% 50 47
52 Mazda CX-30 100 0.3% -33.8% 49 888 0.4% -15.0% 48 45
53 Kia Morning 98 0.3% -31.5% 43 971 0.5% -70.0% 45 29
54 Kia K5 95 0.3% -22.1% 52 562 0.3% -53.0% 53 46
55 Kia Soluto 78 0.2% -67.5% 55 597 0.3% -78.2% 51 33
56 Mazda BT-50 65 0.2% 170.8% 54 535 0.3% 27.1% 55 54
57 Toyota Land Cruiser 63 0.2% 687.5% 56 280 0.1% 95.8% 59 63
58 Suzuki Ertiga 56 0.2% 229.4% 57 301 0.1% -51.8% 57 52
59 Suzuki Swift 41 0.1% 192.9% 62 230 0.1% -45.2% 60 56
60 Isuzu D-Max 40 0.1% -33.3% 60 343 0.2% -40.8% 56 55
61 Toyota Prado 36 0.1% 89.5% 59 116 0.1% -57.7% 62 61
62 Isuzu MU-X 17 0.1% 13.3% 61 107 0.1% -53.9% 64 60
63 Toyota Yaris 13 0.0% -62.9% 64 108 0.1% -75.2% 63 57
64 Toyota Hilux 10 0.0% n/a 65 72 0.0% 554.5% 65 69
65 Ford Explorer 4 0.0% -63.6% 58 170 0.1% -63.8% 61 53
66 Toyota Alphard 4 0.0% -60.0% 63 68 0.0% 44.7% 66 65
67 Honda Accord 3 0.0% -82.4%  – 29 0.0% -83.3% 67 62
68 Suzuki Ciaz 1 0.0% -75.0%  – 15 0.0% -11.8% 68 66

Source: VAMA, Hyundai, Vinfast

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