Renault is the best-selling carmaker in Turkey in June.
It’s another record for Turkish new light vehicle sales in June: up 38.1% year-on-year to 111,363, the first time June volumes pass the 100,000 unit mark. The H1 2023 result is up 55.5% to 556,369. A few elements explain these fantastic scores which seem contradictory in a challenging economic environment. In November 2022, the Turkish government raised the price thresholds for a special consumption tax on certain vehicles. For example, the price threshold for vehicles in the 45% tax bracket was raised from 120,000 Turkish Lira to 184,000 TL. In the run-up to the general election, the state doubled the basic pension, raised the minimum wage by 55% and offered consumers one month of free petrol. In a context of soaring inflation (around 40%) due to a weak Turkish Lira, consumers have looked at vehicles as an investment tool to protect themselves from rising prices, buying at a fixed price in the belief that the car will increase in value. Finally, interest rates have been cut to 8.5% in complete contrast with inflation rates, which means cheaper credit for costumers to purchase vehicles.
In this favourable context, Renault (+35.4%) rises to the brand leadership with 15.1% share vs. 10.6% year-to-date despite trailing the market. Fiat (-10.9%) is bumped down to 2nd place with 14.3% share vs. 18.2% so far this year, with a particularly high comparison base as it broke its market share record in June 2022. The next 5 carmakers all beat the market: Ford (+64.3%), Opel (+121.4%), Citroen (+205.6%), Peugeot (+61.6%) and Toyota (+61.2%) impress. Volkswagen (-2.6%) and Hyundai (+23.6%) are weak just as newcomer Chery repeats at #10. DS (+284%) and Cupra (+208.9%) stand out below.
Previous month: Türkiye May 2023: Sales surge 70.9% to new record, local brand Togg lands
One year ago: Türkiye June 2022: Market up 1% to best in 5 years, Fiat (+26.7%) hits record share
Full June 2023 Top 47 All brands ranking below.
Türkiye June 2023 – brands:
| Pos | Brand | Jun-23 | % | /22 | May | 2023 | % | /22 | Pos | FY22 |
| 1 | Renault | 16,845 | 15.1% | 35.4% | 4 | 58,705 | 10.6% | 19.0% | 2 | 2 |
| 2 | Fiat | 15,918 | 14.3% | -10.9% | 1 | 101,167 | 18.2% | 62.8% | 1 | 1 |
| 3 | Ford | 10,907 | 9.8% | 64.3% | 5 | 50,803 | 9.1% | 56.9% | 3 | 3 |
| 4 | Opel | 9,109 | 8.2% | 121.4% | 2 | 38,718 | 7.0% | 129.8% | 6 | 7 |
| 5 | Citroen | 8,014 | 7.2% | 205.6% | 7 | 32,030 | 5.8% | 146.2% | 7 | 10 |
| 6 | Peugeot | 6,435 | 5.8% | 61.6% | 3 | 40,892 | 7.3% | 169.9% | 4 | 9 |
| 7 | Toyota | 6,116 | 5.5% | 61.2% | 8 | 23,802 | 4.3% | 2.0% | 9 | 5 |
| 8 | Volkswagen | 5,946 | 5.3% | -2.6% | 6 | 39,718 | 7.1% | 36.6% | 5 | 4 |
| 9 | Hyundai | 5,101 | 4.6% | 23.6% | 9 | 27,823 | 5.0% | 16.9% | 8 | 6 |
| 10 | Chery | 4,218 | 3.8% | new | 10 | 9,757 | 1.8% | new | 16 | – |
| 11 | Mercedes | 2,866 | 2.6% | 0.0% | 17 | 12,933 | 2.3% | 33.2% | 12 | 11 |
| 12 | Dacia | 2,602 | 2.3% | -23.2% | 11 | 21,425 | 3.9% | 19.6% | 10 | 8 |
| 13 | Skoda | 2,259 | 2.0% | 5.1% | 12 | 17,809 | 3.2% | 82.3% | 11 | 14 |
| 14 | Kia | 2,148 | 1.9% | 5.3% | 15 | 10,143 | 1.8% | 23.9% | 15 | 13 |
| 15 | Audi | 1,834 | 1.6% | 58.0% | 16 | 10,851 | 2.0% | 51.7% | 13 | 16 |
| 16 | Honda | 1,598 | 1.4% | -9.3% | 13 | 9,438 | 1.7% | -18.1% | 17 | 12 |
| 17 | BMW | 1,343 | 1.2% | 10.4% | 14 | 10,540 | 1.9% | 62.9% | 14 | 15 |
| 18 | Volvo | 1,340 | 1.2% | 73.1% | 21 | 5,157 | 0.9% | 63.1% | 19 | 18 |
| 19 | Cupra | 1,106 | 1.0% | 208.9% | 22 | 3,629 | 0.7% | 216.4% | 21 | 22 |
| 20 | Nissan | 884 | 0.8% | -3.0% | 18 | 6,797 | 1.2% | 47.9% | 18 | 17 |
| 21 | Seat | 763 | 0.7% | 40.5% | 19 | 4,379 | 0.8% | 21.3% | 20 | 19 |
| 22 | DS | 553 | 0.5% | 284.0% | 23 | 2,137 | 0.4% | 236.0% | 23 | 26 |
| 23 | Togg | 502 | 0.5% | new | 28 | 808 | 0.1% | new | 31 | – |
| 24 | Suzuki | 496 | 0.4% | 193.5% | 31 | 1,910 | 0.3% | 179.6% | 24 | 20 |
| 25 | MG | 450 | 0.4% | 219.1% | 20 | 3,274 | 0.6% | 419.7% | 22 | 27 |
| 26 | Iveco | 289 | 0.3% | 120.6% | 25 | 1,284 | 0.2% | -0.4% | 27 | 21 |
| 27 | Jeep | 240 | 0.2% | -2.8% | 26 | 1,379 | 0.2% | -2.5% | 25 | 23 |
| 28 | Skywell | 209 | 0.2% | new | 37 | 571 | 0.1% | new | 35 | – |
| 29 | Isuzu | 180 | 0.2% | -7.7% | 29 | 1,241 | 0.2% | 68.2% | 28 | 25 |
| 30 | Mini | 171 | 0.2% | 116.5% | 27 | 989 | 0.2% | 140.6% | 30 | 29 |
| 31 | Alfa Romeo | 163 | 0.1% | 1937.5% | 24 | 1,299 | 0.2% | 3147.5% | 26 | 31 |
| 32 | Land Rover | 144 | 0.1% | 12.5% | 30 | 1,149 | 0.2% | 103.7% | 29 | 28 |
| 33 | Subaru | 134 | 0.1% | 226.8% | 32 | 679 | 0.1% | 121.2% | 33 | 33 |
| 34 | SsangYong | 123 | 0.1% | 70.8% | 33 | 707 | 0.1% | 51.1% | 32 | 30 |
| 35 | Porsche | 102 | 0.1% | 240.0% | 34 | 625 | 0.1% | 148.0% | 34 | 32 |
| 36 | Leapmotor | 70 | 0.1% | new | 38 | 200 | 0.0% | new | 41 | – |
| 37 | Lexus | 67 | 0.1% | 0.0% | 36 | 259 | 0.0% | 65.0% | 39 | 35 |
| 38 | Maserati | 32 | 0.0% | 190.9% | 35 | 307 | 0.1% | 351.5% | 36 | 37 |
| 39 | Mitsubishi | 23 | 0.0% | -86.5% | 42 | 307 | 0.1% | -78.7% | 37 | 24 |
| 40 | Mazda | 20 | 0.0% | -20.0% | 43 | 103 | 0.0% | 45.1% | 42 | 38 |
| 41 | Karsan | 16 | 0.0% | -56.8% | 39 | 226 | 0.0% | 43.9% | 40 | 36 |
| 42 | DFSK | 8 | 0.0% | -89.6% | 40 | 281 | 0.1% | 58.8% | 38 | 34 |
| 43 | Jaguar | 6 | 0.0% | -45.5% | 41 | 68 | 0.0% | 94.3% | 43 | 39 |
| 44 | Bentley | 5 | 0.0% | 400.0% | 46 | 16 | 0.0% | 77.8% | 44 | 42 |
| 45 | Aston Martin | 3 | 0.0% | 50.0% | 44 | 14 | 0.0% | 27.3% | 45 | 40 |
| 46 | Lamborghini | 3 | 0.0% | n/a | – | 8 | 0.0% | 166.7% | 47 | 43 |
| 47 | Ferrari | 2 | 0.0% | 0.0% | 45 | 12 | 0.0% | 0.0% | 46 | 41 |
Source: ODMD
