HomeOutdoorPatagonia Turns 50, Doubles Down on Dedication to Combat Local weather Change

Patagonia Turns 50, Doubles Down on Dedication to Combat Local weather Change

March 15, 2023

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Yvon Chouinard, the legendary climber, inventor and Patagonia founder, has been an icon of the outdoors for decades.

When Chouinard announced last year that Patagonia would dedicate all profits to fighting climate change, he made one thing clear: He ain’t done yet.

If you believe in that mission, this latest vid from Patagonia is meant for you. It’s about much more than the incredible feats of Patagonia athletes — it’s about the fight to protect the planet.

Runtime: 2 minutes

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