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Peugeot (+63.3%), Volkswagen (+72.4%) shine in stabilised market – Greatest Promoting Vehicles Weblog


Peugeot sales are up 63.3% year-on-year in April.

Sales of new light vehicles slow down their fall in Morocco in April at -0.2% year-on-year to 12,484 units. Passenger Cars are actually up 1% to 11,278 while Light Commercials fall -10.1% to 1,206. Passenger Cars are now down -6.5% YTD to 45,035. In the Passenger Car brands ranking, Dacia (-15.5%) takes another beating but easily remains the overall best-seller at 22.5% share. Renault (+28%) stuns with a fantastic YoY gain but its market share (15.1%) remains below its YTD level (16%). Hyundai (+7.6%) is also up at #3 but the heroes of the month are Peugeot (+63.3%) and Volkswagen (+72.4%) surging ahead at #4 and #5 respectively. Peugeot notably scores a 9.8% share vs. just 7.2% so far this year. Opel (+11.1%) also shines at #6 while Skoda (+97.5%) rounds out the Top 10 in spectacular fashion.

Previous month: Morocco March 2023: Volkswagen (+94.1%) highlights market off -11.9%

Full April 2023 Top 34 All brands ranking below.

Morocco April 2023 – brands:

Pos Brand Apr-23 % /22 Mar 2023 % /22 Pos FY22
1 Dacia 2,537 22.5% -15.5% 1 10,485 23.3% -18.6% 1 1
2 Renault 1,705 15.1% 28.0% 2 7,199 16.0% 3.8% 2 2
3 Hyundai 1,292 11.5% 7.6% 3 5,831 12.9% 11.9% 3 3
4 Peugeot 1,107 9.8% 63.3% 4 3,236 7.2% -12.0% 4 4
5 Volkswagen 674 6.0% 72.4% 5 2,491 5.5% 41.0% 5 8
6 Opel 542 4.8% 11.1% 6 1,974 4.4% -17.6% 6 5
7 Kia 446 4.0% -13.1% 8 1,498 3.3% -18.6% 8 9
8 Citroen 342 3.0% -29.2% 7 1,505 3.3% -31.0% 7 6
9 Audi 331 2.9% -28.4% 10 1,269 2.8% -11.9% 10 n/a
10 Skoda 310 2.7% 97.5% 13 1,206 2.7% 115.0% 11 n/a
11 Toyota 301 2.7% -38.8% 11 1,408 3.1% -31.1% 9 7
12 Fiat 266 2.4% -37.1% 14 1,086 2.4% -21.9% 12 10
13 Seat  264 2.3% 16.8% 15 728 1.6% -8.0% 15 n/a
14 BMW 241 2.1% -6.9% 9 1,013 2.2% 11.3% 13 n/a
15 Mercedes 149 1.3% -44.6% 12 927 2.1% -5.7% 14 n/a
16 Land Rover 92 0.8% 70.4% 17 345 0.8% 107.8% 19 n/a
17 Ford 89 0.8% -42.6% 18 471 1.0% -20.7% 16 n/a
18 Nissan 85 0.8% -59.5% 16 445 1.0% -30.7% 17 n/a
19 Jeep 84 0.7% -33.3% 19 384 0.9% -40.8% 18 n/a
20 Volvo 81 0.7% 9.5% 20 334 0.7% 8.1% 20 n/a
21 DFSK 80 0.7% 321.1% 21 239 0.5% 267.7% 21 n/a
22 Porsche 44 0.4% 46.7% 22 168 0.4% 30.2% 22 n/a
23 MG 37 0.3% new  – 41 0.1% new 31 n/a
24 Cupra 36 0.3% new 31 142 0.3% new 23 n/a
25 DS 30 0.3% -6.3% 23 99 0.2% 16.5% 24 n/a
26 Mini 24 0.2% 41.2% 28 74 0.2% -10.8% 27 n/a
27 Honda 17 0.2% 112.5% 27 55 0.1% 22.2% 29 n/a
28 Alfa Romeo 16 0.1% -33.3% 26 79 0.2% -13.2% 26 n/a
29 Mitsubishi   14 0.1% 250.0% 25 86 0.2% 120.5% 25 n/a
30 Lexus 13 0.1% 30.0% 29 38 0.1% -11.6% 32 n/a
31 Mahindra 12 0.1% 33.3% 32 52 0.1% 18.2% 30 n/a
32 Jaguar 8 0.1% -27.3% 30 38 0.1% -5.0% 33 n/a
33 Suzuki 6 0.1% 20.0% 24 73 0.2% -9.9% 28 n/a
34 Abarth 3 0.0% -57.1% 33 16 0.0% -61.0% 34 n/a

Source: Manufacturers

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