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Skoda Octavia leads, Nissan Qashqai as much as #5 in weak market – Greatest Promoting Vehicles Weblog


An outstanding month for the Nissan Qashqai in Hungary.

Passenger Car sales disappoint once again in Hungary with a -10.4% year-on-year slide in August to 8,951 units. The year-to-date tally is now off -3.2 % to 73,879. When adding Light Commercial Vehicles, the market is down -1.5% year-to-date to 87,534. Toyota takes the lead of the PC brands ranking with 15% share above Suzuki at 10.6% and last month’s leader Skoda at 10%. Volkswagen drops one spot on July to #4 while Kia stays in 5th place ahead of Nissan up four ranks to #6, BMW and Mercedes. Hyundai is up two spots to #11 and Peugeot up three to #14. In the PC+LCV charts, Toyota leads the way again at 13.5% share, distancing Ford, Volkswagen, Skoda and Suzuki.

Over in the models lane, the Skoda Octavia remains the best-seller overall, distancing the Suzuki S-Cross as it does year-to-date. The Suzuki Vitara rallies back up 14 spots on August to #3 vs. #5 year-to-date while the Toyota Corolla is down two to #4. Another excellent month for the Nissan Qashqai up three ranks to #5 vs. #21 year-to-date, it distances the Toyota Hilux up 10 spots to #6 and the Kia Ceed down three to #7. The VW T-Roc (+5) and Toyota Yaris Cross (+12) also shine in the remainder of the Top 10 with the Dacia Duster (-5%) closing it out. Notice also the Ford Puma at #12 vs. #26 year-to-date, the Toyota Corolla Cross at #14 vs. #33 and the MG ZS at #18 vs. #36.

Previous month: Hungary July 2023: Octavia lifts Skoda to #1, weak market (-7%)

One year ago: Hungary August 2022: Kia Ceed, VW T-Roc and Opel Crossland top market edging up 0.6%

Full August 2023 Top 25 brands (PC), January-August 2023 Top 5 brands (PC+LCV) and Top 170 models below.

Hungary August 2023 – brands (PC only):

Pos Brand Aug-23 % Jul 2023 % Pos FY22
1 Toyota 1,346 15.0% 2 9,917 13.4% 1 2
2 Suzuki 952 10.6% 4 6,190 8.4% 4 1
3 Skoda 895 10.0% 1 7,548 10.2% 2 6
4 Volkswagen 738 8.2% 3 6,233 8.4% 3 3
5 Kia 495 5.5% 5 4,773 6.5% 5 5
6 Nissan 454 5.1% 10 1,524 2.1% 14 17
7 BMW 423 4.7% 6 3,545 4.8% 7 9
8 Mercedes 410 4.6% 7 3,231 4.4% 8 8
9 Ford 369 4.1% 8 4,650 6.3% 6 4
10 Audi 320 3.6% 9 2,725 3.7% 10 13
11 Hyundai 266 3.0% 13 2,490 3.4% 12 11
12 Opel 261 2.9% 12 2,654 3.6% 11 10
13 Dacia 253 2.8% 11 3,131 4.2% 9 7
14 Peugeot 224 2.5% 17 1,226 1.7% 19 15
15 Volvo 198 2.2% 14 1,835 2.5% 13 14
16 SsangYong 194 2.2% 15 1,464 2.0% 15 16
17 Mazda 163 1.8% 16 1,261 1.7% 18 19
18 MG 162 1.8% 18 953 1.3% 20 30
19 Renault 150 1.7% 20 1,392 1.9% 16 18
20 Tesla 117 1.3% 21 900 1.2% 21 24
21 Lexus 75 0.8% 19 775 1.0% 22 23
22 Mini 73 0.8% 22 500 0.7% 25 26
23 Seat 66 0.7% 24 679 0.9% 23 21
24 Fiat 46 0.5% n/a 1,363 1.8% 17 12
25 Citroen  38 0.4% 23 628 0.9% 24 20

Hungary August 2023 – brands (PC+LCV):

Pos Brand Jan-Aug-23 %
1 Toyota 11,858 13.5%
2 Ford 7,806 8.9%
3 Volkswagen 7,602 8.7%
4 Skoda 7,548 8.6%
5 Suzuki 6,356 7.3%

Hungary January-August 2023 – models (PC+LCV):

Pos Model 8m 2023 % FY22
1 Skoda Octavia 3,987 4.6% 6
2 Suzuki S-Cross 3,067 3.5% 1
3 Kia Ceed 2,365 2.7% 3
4 Toyota Corolla 2,315 2.6% 4
5 Suzuki Vitara 2,293 2.6% 2
6 Dacia Duster 1,728 2.0% 5
7 Ford Tourneo Custom 1,686 1.9% 11
8 Toyota Yaris Cross 1,516 1.7% 12
9 Toyota Yaris 1,468 1.7% 9
10 Toyota C-HR 1,425 1.6% 15
11 Toyota Hilux 1,402 1.6% n/a
12 Renault Master 1,292 1.5% n/a
13 Ssangyong Korando 1,139 1.3% 16
14 Kia Sportage 1,073 1.2% 13
15 Fiat 500 1,057 1.2% 8
16 Ford Transit 1,032 1.2% n/a
17 Ford Ranger 996 1.1% n/a
18 VW Golf 992 1.1% 25
19 Toyota RAV4 983 1.1% 10
20 Hyundai Tucson 937 1.1% 18
21 Nissan Qashqai 921 1.1% 35
22 VW T-Roc 916 1.0% 7
23 Opel Corsa 912 1.0% 34
24 Dacia Jogger 876 1.0% 20
25 Skoda Kodiaq 876 1.0% 28
26 Ford Puma 844 1.0% 14
27 Fiat Ducato 841 1.0% n/a
28 VW Passat 802 0.9% 24
29 VW T-Cross 763 0.9% 23
30 Skoda Scala 742 0.8% 36
31 Hyundai i30 728 0.8% 19
32 Audi A3  701 0.8% 47
33 Toyota Corolla Cross 688 0.8% n/a
34 Opel Mokka 672 0.8% 38
35 Ford Kuga 662 0.8% 17
36 MG ZS 658 0.8% n/a
37 Mercedes Sprinter 640 0.7% n/a
38 Volvo XC40 633 0.7% 31
39 VW Crafter 627 0.7% n/a
40 Skoda Superb 624 0.7% 27
41 Tesla Model Y 613 0.7% n/a
42 Suzuki Swift 598 0.7% 40
43 Volvo XC60 569 0.7% 29
44 Ford Focus 560 0.6% 22
45 VW Arteon 557 0.6% 33
46 Ford Transit Custom 546 0.6% n/a
47 Opel Crossland 542 0.6% 21
48 Renault Express Van 516 0.6% n/a
49 VW Taigo 516 0.6% 30
50 Mercedes GLC 491 0.6% n/a
51 Toyota Aygo X 489 0.6% 43
52 VW Tiguan 481 0.5% 26
53 BMW X5 480 0.5% 32
54 VW Caddy 479 0.5% n/a
55 Skoda Karoq 444 0.5% n/a
56 Dacia Sandero 421 0.5% 39
57 BMW 3 Series 418 0.5% 50
58 Skoda Fabia 414 0.5% n/a
59 Lexus NX 403 0.5% n/a
60 Toyota Proace City  385 0.4% n/a
61 Kia Niro 378 0.4% 37
62 Isuzu D-Max 353 0.4% n/a
63 Audi Q3 352 0.4% n/a
64 Opel Movano 346 0.4% n/a
65 Skoda Kamiq 343 0.4% n/a
66 Ford Transit Courier 340 0.4% n/a
67 Hyundai i20 338 0.4% 46
68 Peugeot 2008 338 0.4% n/a
69 Opel Astra 317 0.4% 44
70 Seat Ateca 316 0.4% n/a
71 Renault Megane 314 0.4% n/a
72 Audi Q8 307 0.4% n/a
73 Toyota Camry 307 0.4% n/a
74 Renault Clio 306 0.3% n/a
75 Nissan Juke 290 0.3% n/a
76 BMW X3 284 0.3% n/a
77 BMW 5 Series 283 0.3% n/a
78 BMW X6 281 0.3% n/a
79 Kia Sorento 280 0.3% n/a
80 Toyota Proace Combi 278 0.3% n/a
81 Kia Xceed 270 0.3% 41
82 Mercedes V Class 269 0.3% n/a
83 Mercedes C Class 268 0.3% n/a
84 Mini Hatch 265 0.3% n/a
85 Opel Combo 265 0.3% n/a
86 Audi Q5 258 0.3% n/a
87 Audi Q7 256 0.3% n/a
88 BMW 4 Series Coupe/Cabrio 256 0.3% n/a
89 Audi A4 251 0.3% n/a
90 Mazda2 249 0.3% n/a
91 Mazda CX-60 247 0.3% n/a
92 Ford Transit Connect Van 242 0.3% n/a
93 Tesla Model 3 241 0.3% n/a
94 Peugeot Boxer 238 0.3% n/a
95 Peugeot Partner 234 0.3% n/a
96 Opel Vivaro Tour 232 0.3% n/a
97 Citroen C3 231 0.3% n/a
98 Mercedes CLA 229 0.3% n/a
99 Renault Trafic 228 0.3% n/a
100 Lexus RX 228 0.3% n/a
101 Hyundai Kona 226 0.3% n/a
102 Renault Captur 224 0.3% n/a
103 Nissan X-Trail 224 0.3% n/a
104 Mercedes A Class 223 0.3% n/a
105 Cupra Formentor 217 0.2% n/a
106 Mercedes Citan 217 0.2% n/a
107 Peugeot 308 215 0.2% n/a
108 Peugeot 208 214 0.2% n/a
109 Mercedes GLE 211 0.2% n/a
110 Mazda CX-5 208 0.2% n/a
111 Toyota Proace City Verso 203 0.2% n/a
112 Mini Countryman 200 0.2% n/a
113 Citroen Jumper 197 0.2% n/a
114 Volvo XC90 193 0.2% n/a
115 Mazda6 193 0.2% n/a
116 VW Transporter 191 0.2% n/a
117 Volvo V60 190 0.2% n/a
118 Citroen C4 190 0.2% n/a
119 Peugeot 5008 189 0.2% n/a
120 VW Touran 188 0.2% n/a
121 Mercedes GLC Coupe 184 0.2% n/a
122 VW Polo 183 0.2% n/a
123 Seat Arona 180 0.2% n/a
124 VW Transporter Kombi 175 0.2% n/a
125 MG HS 175 0.2% n/a
126 Iveco Daily 171 0.2% n/a
127 BMW 4 Series Gran Coupe 169 0.2% n/a
128 Mercedes S Class 169 0.2% n/a
129 Suzuki Jimny 166 0.2% n/a
130 Peugeot 3008 166 0.2% n/a
131 Abarth 500 164 0.2% n/a
132 Audi A6 162 0.2% n/a
133 VW Touareg 160 0.2% n/a
134 Suzuki Ignis 159 0.2% n/a
135 BMW X1 159 0.2% n/a
136 Citroen Berlingo 158 0.2% n/a
137 BMW iX 155 0.2% n/a
138 Mazda CX-30 154 0.2% n/a
139 Opel Grandland 151 0.2% n/a
140 Mazda3 146 0.2% n/a
141 Mercedes GLE Coupe 142 0.2% n/a
142 Fiat 500X 138 0.2% n/a
143 Citroen C3 Van 137 0.2% n/a
144 Piaggio Porter 136 0.2% n/a
145 Mercedes GLA 135 0.2% n/a
146 Seat Leon 133 0.2% n/a
147 Mercedes Vito 132 0.2% n/a
148 Mercedes G Class 132 0.2% n/a
149 Ssangyong Tivoli Grand 131 0.1% n/a
150 BMW 2 Series Coupe/Cabrio 130 0.1% n/a
151 Ssangyong Musso Grand 126 0.1% n/a
152 BMW  X7 126 0.1% n/a
153 Porsche Cayenne 124 0.1% n/a
154 BMW 2 Series Active Tourer 124 0.1% n/a
155 BMW X4 119 0.1% n/a
156 Audi Q2 118 0.1% n/a
157 Kia Stonic 118 0.1% n/a
158 Skoda Enyaq 118 0.1% n/a
159 BMW iX3 113 0.1% n/a
160 Jeep Renegade 113 0.1% n/a
161 Kia Picanto 113 0.1% n/a
162 Fiat Tipo 112 0.1% n/a
163 Kia EV6 110 0.1% n/a
164 BMW i4 109 0.1% n/a
165 VW Multivan 109 0.1% n/a
166 Ford Mustang Mach-E 107 0.1% n/a
167 Dacia Spring 106 0.1% n/a
168 Renault Arkana 104 0.1% n/a
169 Renault Austral 103 0.1% n/a
170 Honda Civic 103 0.1% n/a
171 Renault Scenic 100 0.1% n/a

Hungary August 2023 – models (PC+LCV):

Pos Model Aug-23 % Jul 8m 2023 % Pos FY22
1 Skoda Octavia 482 4.6% 1 3,987 4.6% 1 6
2 Suzuki S-Cross 469 4.5% 3 3,067 3.5% 2 1
3 Suzuki Vitara 410 3.9% 17 2,293 2.6% 5 2
4 Toyota Corolla 401 3.8% 2 2,315 2.6% 4 4
5 Nissan Qashqai 275 2.6% 8 921 1.1% 21 35
6 Toyota Hilux 244 2.3% 16 1,402 1.6% 11 n/a
7 Kia Ceed 234 2.2% 4 2,365 2.7% 3 3
8 VW T-Roc 187 1.8% 13 916 1.0% 22 7
9 Toyota Yaris Cross 169 1.6% 21 1,516 1.7% 8 12
10 Dacia Duster 166 1.6% 5 1,728 2.0% 6 5
11 Ssangyong Korando 163 1.6% 9 1,139 1.3% 13 16
12 Ford Puma 154 1.5% 14 844 1.0% 26 14
13 Toyota Yaris 152 1.4% 10 1,468 1.7% 9 9
14 Toyota Corolla Cross 148 1.4% 36 688 0.8% 33 n/a
15 Ford Ranger 136 1.3% 12 996 1.1% 17 n/a
16 VW Golf 132 1.3% 7 992 1.1% 18 25
17 Toyota C-HR 131 1.2% 18 1,425 1.6% 10 15
18 MG ZS 127 1.2% 42 658 0.8% 36 n/a
19 Ford Tourneo Custom 121 1.2% 19 1,686 1.9% 7 11
20 Hyundai Tucson 113 1.1% 28 937 1.1% 20 18
21 Opel Corsa 113 1.1% 29 912 1.0% 23 34
22 Kia Sportage 112 1.1% 11 1,073 1.2% 14 13
23 Skoda Scala 111 1.1% 30 742 0.8% 30 36
24 Renault Master 110 1.0% 20 1,292 1.5% 12 n/a
25 Toyota RAV4 109 1.0% 32 983 1.1% 19 10
26 Skoda Kodiaq 99 0.9% 15 876 1.0% 25 28
27 VW Passat 98 0.9% 26 802 0.9% 28 24
28 Ford Transit 97 0.9% 6 1,032 1.2% 16 n/a
29 Volvo XC40 96 0.9% 27 633 0.7% 38 31
30 Ford Kuga 91 0.9% 33 662 0.8% 35 17
31 Nissan Juke 91 0.9% 34 290 0.3% 75 n/a
32 Opel Mokka 86 0.8% n/a 672 0.8% 34 38
33 Nissan X-Trail 82 0.8% n/a 224 0.3% 103 n/a
34 BMW X5 81 0.8% 38 480 0.5% 53 32
35 Skoda Superb 77 0.7% 39 624 0.7% 40 27
36 VW Arteon 77 0.7% 35 557 0.6% 45 33
37 Mercedes Sprinter 76 0.7% 49 640 0.7% 37 n/a
38 Peugeot 2008 75 0.7% n/a 338 0.4% 68 n/a
39 Toyota Aygo X 73 0.7% 37 489 0.6% 51 43
40 Audi A3  72 0.7% 24 701 0.8% 32 47
41 Peugeot 308 71 0.7% n/a 215 0.2% 107 n/a
42 Hyundai i30 69 0.7% 23 728 0.8% 31 19
43 VW Crafter 69 0.7% 40 627 0.7% 39 n/a
44 VW Tiguan 61 0.6% n/a 481 0.5% 52 26
45 Audi Q5 61 0.6% n/a 258 0.3% 86 n/a
46 Ford Transit Custom 60 0.6% n/a 546 0.6% 46 n/a
47 Tesla Model Y 59 0.6% 44 613 0.7% 41 n/a
48 Tesla Model 3 56 0.5% n/a 241 0.3% 93 n/a
49 Toyota Proace City  55 0.5% n/a 385 0.4% 60 n/a
50 Toyota Camry 53 0.5% 50 307 0.4% 73 n/a

Source: Datahouse, many thanks to Csaba

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