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Suzuki (+213.3%) swims upstream in market off -14.3% – Greatest Promoting Vehicles Weblog


The Suzuki Ignis is up to #5 in January.

New car sales in New Caledonia, a French archipelago located north east of Australia, drop -14.3% year-on-year in January to just 510 units. Toyota (-21.6%) falls faster than the market but easily remains on top of the brands charts with 21.4% share. Suzuki (+213.3%) is up 3-fold on a year ago and repeats at #2 ahead of Peugeot (-15.6%) up 10 spots on December to #3. Hyundai (+71.4%) also posts a stellar result at #4 with 7.1% of the market with Renault (-17.5%) rounding out the Top 5. Subaru (+33.3%) also shines in the remainder of the Top 10 whereas Kia (-57.9%) and Citroen (-50%) both sink.

Model-wise, the Toyota Hilux (-39.3%) retains the top spot with 6.7% share vs. 8.5% over the Full Year 2022, it is followed by the Toyota Raize (-25%) up eight ranks on last month to #2. The Hyundai Tucson (+340%) brilliantly closes the podium ahead of the Toyota RAV4 (-19.2%), Suzuki Ignis (+375%) and Swift (+171.4%). The Ford Ranger (+50%), Subaru XV (+33.3%) and Isuzu D-Max (+27.3%) also impress among the 10 best-selling models.

Previous post: New Caledonia (France) 2022: Toyota and Hilux tighten grip on market up 1.2%

One year ago: New Caledonia (France) January-February 2022: Toyota ultra dominant

Full January 2023 Top 35 all brands and Top 20 models below.

New Caledonia (France) January 2023 – brands:

Pos Brand Jan-23 % /22 Dec FY22
1 Toyota 109 21.4% -21.6% 1 1
2 Suzuki 47 9.2% 213.3% 2 9
3 Peugeot 38 7.5% -15.6% 13 2
4 Hyundai   36 7.1% 71.4% 7 6
5 Renault  33 6.5% -17.5% 6 7
6 Mitsubishi   26 5.1% -7.1% 11 11
7 Ford   24 4.7% -22.6% 4 4
8 Citroen   21 4.1% -50.0% 5 3
9 Subaru 20 3.9% 33.3% 14 12
10 Kia   16 3.1% -57.9% 8 5
11 Isuzu 14 2.7% 27.3% 17 15
12 Changan 13 2.5% 550.0% 16 17
13 Dacia 12 2.4% -66.7% 12 8
14 Dongfeng 11 2.2% 120.0% 19 22
15 FAW 10 2.0% 11.1% 15 14
16 MG 9 1.8% 12.5% 3 13
17 Nissan 9 1.8% -71.9% 9 10
18 Opel 9 1.8% 80.0% 28 26
19 BYD 8 1.6% 700.0% 30 20
20 Chevrolet   6 1.2% 50.0% 26 23
21 BMW 4 0.8% 0.0% 27 25
22 ZX Auto 4 0.8% 33.3%  – 33
23 Geely 3 0.6% -66.7% 10 16
24 Fiat 3 0.6% -75.0% 18 18
25 Audi 3 0.6% n/a 21 28
26 Mazda 3 0.6% -57.1% 22 21
27 Iveco 3 0.6% 200.0% 35 30
28 Mini 3 0.6% n/a 36 32
29 Land Rover 2 0.4% -50.0% 20 24
30 Mercedes 2 0.4% -66.7% 25 19
31 Porsche 2 0.4% -33.3% 29 31
32 DS 2 0.4% 100.0% 31 35
33 Great Wall   2 0.4% 100.0% 32 38
34 Jeep 2 0.4% -33.3% 34 29
35 Jaguar 1 0.2% 0.0% 37 36

New Caledonia (France) January 2023 – models:

Pos Model Jan-23 % /22 Dec FY22
1 Toyota Hilux 34 6.7% -39.3% 2 1
2 Toyota Raize 27 5.3% -25.0% 10 4
3 Hyundai Tucson 22 4.3% 340.0% 9 8
4 Toyota RAV4 21 4.1% -19.2% 15 5
5 Suzuki Ignis 19 3.7% 375.0% 8 43
6 Suzuki Swift 19 3.7% 171.4% 3 10
7 Ford Ranger 15 2.9% 50.0% 4 3
8 Isuzu D-Max 14 2.7% 27.3% 16 16
9 Dacia Duster 12 2.4% -42.9% 5 2
10 Subaru XV 12 2.4% 33.3% 18 17
11 Dongfeng Joyear X5 11 2.2% 120.0% 19 25
12 Peugeot 208 11 2.2% 57.1% n/a 6
13 Changan CS35 Plus 9 1.8% n/a n/a 41
14 Hyundai Staria 9 1.8% 800.0% n/a 42
15 Peugeot 2008 9 1.8% -10.0% n/a 23
16 Renault Master 9 1.8% 28.6% n/a 37
17 Suzuki Jimny 9 1.8% 350.0% 17 15
18 Mitsubishi Sportero/L200 8 1.6% -27.3% n/a 21
19 Opel Corsa 8 1.6% 700.0% n/a n/a
20 Renault Kangoo 8 1.6% n/a n/a n/a
21 Toyota C-HR 8 1.6% 60.0% n/a 32

Source: Manufacturers

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