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Tesla breaks quantity file, Mannequin Y #2, Mazda BT-50 at highest ever – Finest Promoting Vehicles Weblog


The Mazda BT-50 hits a record 7th place in Australia in June.

New vehicle sales in Australia shoot up 25% year-on-year in June to 124,926 units, the highest June volume since 2018 (130,300). This means the H1 2023 tally is up 8.2% over the same period in 2022 to 581,809. This great performance could have been even better were it not for continued supply bottlenecks. Private sales trail the market at +22.5% to 62,351 while business fleets soar 33.3% to 46,038. Rental sales (+3% to 6,977) and government (+12.6% to 2,923) are a lot more discreet. SUV sales climb 31.5% to 69,059 and 55.3% share vs. 52.5% last year and 48.6% in June 2021. Light commercials lift 20.9% to 28,833 and 23.1% share vs. 23.9% a year ago and 25.8% in June 2021 while passenger cars post a rare gain at +10.6% to 20,397 but see their share continue to slide at 16.3% vs. 18.5% a year ago and 21.1% in June 2021. Heavy commercials hold 5.3% of the market for the month.

Petrol sales are up 16.8% to 59,995, diesel is up 6.2% to 37,497, BEVs shoot up 871.2% to a record 11,042, HEVs are up 40.6% to 9,020 and PHEVs up 28.9% to 735. Looking at sales by region, all states and territories are up by double-digits bar Northern Territory down -2.7% to 1,085. New South Wales is up 15.6% to 37,020, Victoria is up 31.8% to 33,966, Queensland up 27.6% to 28,029, Western Australia up 33.2% to 13,073, South Australia up 28.3% to 7,974, Tasmania up 22.3% to 1,923 and Australian Capital Territory up 24.9% to 1,856. As for sales by origin, Japan is up 16.2% to 30,112, Thailand up 10.4% to 25,063, China up 158.2% to 23,233, South Korea down -1.4% to 17,227 and Germany up 17.1% to 6,226.

The Tesla Model Y is up to 2nd place in June.

Toyota (-7.1%) continues to lead the brands charts despite another paltry performance due to supply problems. On the other hand Mazda (+55.4%) makes up for a particularly weak year-ago result (-48.9%) as its market share for the month (7.8%) remains below its YTD level of 8.7%. Hyundai (-0.5%) stays in third place ahead of a surging Ford (+55.9%) and a disappointing Kia (-11%). Tesla (+3980.2%!) breaks its ranking record at #6 (previous best #7 hit in August 2022, September 2022 and April 2023. It also manages a volume record at 7,018 (previous best 5,969 in September 2022) but can’t do the same market share wise at 5.6% vs. 6.4% in September 2022. Below, Volkswagen (+71.2%), GWM (+59.7% to a new record volume), Subaru (+37.6%) and MG (+36.6%) stand out, as do LDV (+167.2% to new share and volume records), Ssangyong (+143.8%) and Lexus (+141.7%) further down. Ram (+85.2%) smashes its volume record at 1,172 vs. a previous best of 766 hit just last month and is up to a record 0.9% share. 

Model-wise, the Toyota Hilux (-19%) stays on top with 4.9% share, slightly above its YTD level of 4.8%. The Tesla Model Y is up one spot to #2, the highest ever ranking for an electric vehicle in Australia. As a result it shoots up from #10 over the first five months of 2023 to #3 over H1. The Ford Ranger (+90.4%) is relegated to #3 despite a new generation-related surge. The MG ZS (+167.9%) advances to a fantastic 4th place, its highest since last December (#3) but more importantly it edges past the Toyota RAV4 (+10.5%) in the YTD charts. The Hyundai Tucson (-6.1%) recedes on a record year-ago performance. There are five pickup trucks (or “utes” as Australians call them) as businesses rushed to purchase them before the end of a tax write off benefit. Notably the Mazda BT-50 (+112.4%) is up to a new record 7th place (previous best #10 in September 2021), also breaking its volume and share records. The Hyundai i30 (+40.1%) is the only passenger car in the Top 10 at #8 with the Isuzu D-Max (+4.9%) and Mitsubishi Triton (+12.2%) rounding out the Top 10.

Previous month: Australia May 2023: Record market, Toyota Hilux reclaims control

One year ago: Australia June 2022: Kia breaks records again, Toyota Hilux and Hyundai Tucson at highest ever

Full June 2023 Top 50 All brands and Top 30 models below.

Australia June 2023 – brands:

Pos Brand Jun-23 % /22 May 2023 % /22 Pos FY22
1 Toyota   20,948 16.8% -7.1% 1 92,235 15.9% -24.0% 1 1
2 Mazda   9,706 7.8% 55.4% 2 50,424 8.7% 1.0% 2 2
3 Hyundai   8,215 6.6% -0.5% 3 37,707 6.5% -1.2% 5 5
4 Ford   7,753 6.2% 55.9% 5 38,182 6.6% 33.7% 4 6
5 Kia   7,551 6.0% -11.0% 4 39,160 6.7% -0.7% 3 3
6 Tesla 7,018 5.6% 3980.2% 8 25,577 4.4% 449.7% 8 16
7 MG 6,016 4.8% 36.6% 6 26,692 4.6% 8.9% 7 7
8 Mitsubishi 5,187 4.2% -11.3% 7 30,849 5.3% -26.1% 6 4
9 Volkswagen 5,125 4.1% 71.2% 9 20,970 3.6% 60.6% 10 11
10 Subaru   4,920 3.9% 37.6% 10 22,502 3.9% 32.4% 9 8
11 GWM 3,897 3.1% 59.7% 12 17,548 3.0% 105.1% 12 13
12 Isuzu Ute 3,611 2.9% 4.5% 11 20,357 3.5% 8.3% 11 9
13 BMW 3,038 2.4% 30.6% 15 12,502 2.1% 5.1% 15 14
14 Mercedes 3,016 2.4% -29.3% 14 15,089 2.6% -8.0% 14 10
15 LDV 2,760 2.2% 167.2% 16 11,250 1.9% 56.8% 16 17
16 Nissan   2,759 2.2% 44.7% 13 17,278 3.0% 13.3% 13 12
17 Audi 1,841 1.5% 13.8% 19 9,336 1.6% 48.0% 17 18
18 Suzuki   1,655 1.3% -34.7% 18 8,814 1.5% -21.6% 18 15
19 BYD 1,532 1.2% new 20 6,196 1.1% new 22 31
20 Lexus 1,491 1.2% 141.7% 17 6,910 1.2% 75.5% 19 22
21 Volvo 1,304 1.0% 11.1% 21 6,290 1.1% 9.0% 21 20
22 Ram 1,172 0.9% 85.2% 25 4,156 0.7% 61.6% 24 25
23 Honda   1,116 0.9% 7.7% 24 6,758 1.2% -11.3% 20 19
24 Renault 972 0.8% -10.0% 23 4,425 0.8% -12.7% 23 21
25 Skoda 810 0.6% 17.1% 26 3,967 0.7% 20.7% 25 24
26 Ssangyong 751 0.6% 143.8% 28 3,319 0.6% 130.0% 27 28
27 Land Rover 742 0.6% 83.7% 22 3,714 0.6% 42.8% 26 27
28 Porsche 726 0.6% 15.4% 27 3,231 0.6% 2.2% 28 26
29 Jeep   655 0.5% -0.6% 30 2,669 0.5% -22.3% 29 23
30 Chery 603 0.5% new 29 1,612 0.3% new 32  –
31 Mini 587 0.5% 81.7% 31 2,136 0.4% 30.5% 30 29
32 Chevrolet 452 0.4% 207.5% 32 1,713 0.3% 70.8% 31 30
33 Cupra 359 0.3% new 33 1,586 0.3% new 33 35
34 Peugeot 336 0.3% 94.2% 34 1,186 0.2% 17.3% 34 32
35 Polestar 251 0.2% 24.9% 35 1,147 0.2% 104.1% 35 33
36 Genesis 238 0.2% 98.3% 37 871 0.1% 88.1% 37 36
37 Fiat 161 0.1% 98.8% 36 1,008 0.2% 59.2% 36 34
38 Maserati 105 0.1% 32.9% 38 319 0.1% 1.9% 38 38
39 Alfa Romeo 86 0.1% 45.8% 39 267 0.0% -9.5% 39 39
40 Jaguar 47 0.0% -33.8% 40 238 0.0% -42.4% 40 37
41 Aston Martin 27 0.0% 42.1% 47 87 0.0% 27.9% 44 44
42 Lamborghini 22 0.0% 83.3% 44 71 0.0% 61.4% 45 43
43 Citroen 19 0.0% 35.7% 42 116 0.0% -32.6% 41 40
44 Bentley 15 0.0% -37.5% 41 110 0.0% -7.6% 42 41
45 Ferrari 14 0.0% -30.0% 43 105 0.0% -0.9% 43 42
46 Lotus 14 0.0% 600.0% 46 52 0.0% -16.1% 46 46
47 McLaren 10 0.0% 42.9% 45 46 0.0% 64.3% 47 47
48 Rolls-Royce 5 0.0% -37.5% 48 21 0.0% -36.4% 48 48
49 Iveco Bus 2 0.0% -80.0%  – n/a n/a n/a n/a n/a
50 Chrysler 0 0.0% -100.0%  – 0 0.0% -100.0% 49 45

Australia June 2023 – models:

Pos Model Jun-23 % /22 May 2023 % /22 Pos FY22
1 Toyota Hilux 6,142 4.9% -19.0% 1 28,093 4.8% -12.1% 1 1
2 Tesla Model Y 5,560 4.4% new 3 14,002 2.4% new 3 36
3 Ford Ranger 5,334 4.3% 90.4% 2 26,741 4.6% 35.1% 2 2
4 MG ZS 3,756 3.0% 167.9% 5 13,579 2.3% 30.8% 4 8
5 Toyota RAV4 2,858 2.3% 10.5% 4 13,523 2.3% -33.6% 5 3
6 Hyundai Tucson 2,667 2.1% -6.1% 8 10,749 1.8% 46.1% 11 13
7 Mazda BT-50 2,560 2.0% 112.4% 11 9,605 1.7% 21.0% 12 17
8 Hyundai i30 2,523 2.0% 40.1% 7 11,214 1.9% -4.6% 10 9
9 Isuzu D-Max 2,500 2.0% 4.9% 6 13,243 2.3% -1.6% 6 7
10 Mitsubishi Triton 2,259 1.8% 12.2% 18 8,725 1.5% -48.4% 13 4
11 Mazda CX-5 1,812 1.4% 62.4% 10 11,607 2.0% -17.2% 7 5
12 Toyota Corolla 1,703 1.4% -34.6% 16 7,206 1.2% -45.2% 17 6
13 Toyota Prado 1,627 1.3% 3.1% 14 7,044 1.2% -45.7% 19 10
14 Mitsubishi Outlander 1,624 1.3% -5.3% 9 11,342 1.9% 22.7% 9 11
15 Toyota Land Cruiser Wagon 1,562 1.2% 2.9% 17 6,541 1.1% 10.9% 21 16
16 Toyota Kluger 1,554 1.2% -6.1% 47 4,658 0.8% -24.9% 38 19
17 BYD Atto 3 1,532 1.2% new 13 6,196 1.1% new 23 99
18 Mazda CX-3 1,502 1.2% 25.1% 20 8,030 1.4% 55.1% 16 21
19 VW Tiguan 1,497 1.2% 68.8% 25 6,376 1.1% 203.3% 22 48
20 Subaru Crosstrek 1,481 1.2% new 23 2,658 0.5% new 65  –
21 Tesla Model 3 1,458 1.2% 747.7% 19 11,575 2.0% 148.7% 8 27
22 Subaru Forester 1,436 1.1% 69.3% 29 8,321 1.4% 45.6% 15 28
23 Subaru Outback 1,435 1.1% 13.5% 41 6,056 1.0% 22.9% 25 31
24 MG 3 1,403 1.1% 16.3% 12 8,449 1.5% -1.6% 14 14
25 GWM Ute 1,259 1.0% -4.3% 30 5,395 0.9% 86.4% 30 46
26 Kia Sportage 1,252 1.0% -38.7% 24 6,584 1.1% -24.9% 20 12
27 Kia Seltos 1,234 1.0% 22.2% 22 5,517 0.9% 18.5% 29 38
28 Toyota Land Cruiser PU/CC 1,162 0.9% -8.1% 32 5,052 0.9% -14.9% 33 23
29 Mazda CX-30 1,159 0.9% 27.6% 21 6,098 1.0% -26.5% 24 15
30 Ford Everest 1,153 0.9% -6.6% 39 5,609 1.0% 14.4% 27 30

Source: VFACTS

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