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Tesla Mannequin Y and Toyota bZ4X high market off -8.7% – Greatest Promoting Vehicles Weblog


The Toyota bZ4X is the 2nd best-selling vehicle in Norway in February. Picture motor.no

After a dismal -76.6% fall in January, Norwegian new car sales thin their year-on-year loss to -8.7% to 7,439 registrations. The year-to-date tally is down down -42.3% to 9,299. Thanks to 6,183 sales (+0.4%) BEV hold a 83.1% market share vs. 75.6% a year ago. YTD BEV sales amount to 7,420 (-42.1%) and 79.8% share (79.6% a year ago). In contrast PHEV freefall -38.8% to just 521 and 7% share vs. 8.6% in February 2022 and at -49.5% YTD to 703 and 7.6% share vs. 8.6% a year ago. HEV are in frank positive at +9.1% to 406 and 5.5% share vs. 4.6% last year and off -10% YTD to 669 and 7.2% share vs. 4.6% a year ago. All in all, electrified cars hold 95.6% of the Norwegian market vs. 90.6% a year ago. Petrol vehicles fall to 1.5% share and diesel to 3%.

The Top 4 brands ranking all go against the negative environment with surreal gains. Tesla (+8063.2%!) confirms its sales are now much less backloaded to the last month of each quarter. The American brand holds 20.8% of the market for the month. Volkswagen (+225.8%) follows at 17.8% ahead of Toyota (+68.1%) and Volvo (+40.8%). Therefore these Top 4 manufacturers account for 61.8% of Norwegian sales in February. Peugeot (+14.1%) is the only remaining Top 10 carmaker in positive , with BMW (-64.7%), Audi (-61%), Hyundai (-60.1%) and Mercedes (-55.9%) all imploding.

Model-wise, the Tesla Model Y (+18057.1%!) scores its fourth win in the past 6 months and grabs the YTD pole position in the process. The new Toyota bZ4X is up four spots to a record 2n place with 7.6% share. It distances the VW ID.3 (+1271.8%) and ID.4 (+128.8%). The Volvo XC40 (+145.5%) and Tesla Model 3 (+2372.7%) complete a Top 6 entirely in positive and by a very large margin. Below, the Peugeot 2008 (+69.8%) is the sole gainer in the remainder of the Top 10 with the Toyota Yaris Cross (+180.5%) also outstanding just below at #12. The new Toyota Corolla Cross (#14) and VW ID. Buzz (#15) both break their ranking records as does the BMW iX1 at #19.

Previous month: Norway January 2023: Market collapses -76.6% to lowest in 61 years due to price increases

One year ago: Norway February 2022: Market down -23.8%, Hyundai Ioniq 5 and BMW iX best-sellers

Full February 2023 Top 40 all brands and Top 170 all models below.

Norway February 2023 – brands:

Pos Brand Feb-23 % /22 Jan 2023 % /21 Pos FY22
1 Tesla 1,551 20.8% 8063.2% 16 1,572 16.9% 2281.8% 2 1
2 Volkswagen 1,326 17.8% 225.8% 1 1,789 19.2% 67.8% 1 2
3 Toyota   1,027 13.8% 68.1% 2 1,396 15.0% 17.6% 3 4
4 Volvo   701 9.4% 40.8% 3 906 9.7% 8.6% 4 5
5 Skoda   358 4.8% -34.8% 4 524 5.6% -48.1% 5 8
6 Audi 299 4.0% -61.0% 6 396 4.3% -76.9% 6 7
7 Peugeot 291 3.9% 14.1% 8 349 3.8% -33.9% 7 15
8 Hyundai 251 3.4% -60.1% 10 285 3.1% -78.6% 8 9
9 Mercedes 237 3.2% -55.9% 9 273 2.9% -73.6% 9 6
10 BMW 213 2.9% -64.7% 25 216 2.3% -81.7% 10 3
11 Ford 172 2.3% -58.9% 19 181 1.9% -77.6% 12 11
12 Nissan 153 2.1% -34.1% 7 215 2.3% -54.7% 11 14
13 MG 145 1.9% 55.9% 13 170 1.8% 73.5% 13 13
14 Lexus 116 1.6% 7.4% 14 139 1.5% -36.5% 15 24
15 Opel 110 1.5% -31.3% 11 136 1.5% -55.7% 16 22
16 Polestar 104 1.4% -73.1%  – 104 1.1% -84.0% 17 12
17 Citroen 49 0.7% -12.5% 17 67 0.7% -39.6% 19 21
18 Kia 43 0.6% -92.1% 12 68 0.7% -94.1% 18 10
19 Suzuki 39 0.5% -80.6% 15 62 0.7% -80.1% 20 16
20 Mazda  36 0.5% -47.1% 5 168 1.8% 18.3% 14 19
21 Renault 27 0.4% -35.7% 22 34 0.4% -66.0% 22 23
22 BYD 26 0.3% -71.1% 20 34 0.4% -81.7% 21 17
23 Cupra 24 0.3% -38.5% 18 33 0.4% -68.0% 23 28
24 NIO 24 0.3% -73.6% 29 27 0.3% -81.5% 26 25
25 Fiat 22 0.3% 120.0% 23 27 0.3% 12.5% 25 34
26 Porsche 20 0.3% -89.9% 21 28 0.3% -92.7% 24 18
27 Mini 16 0.2% -68.0% 37 17 0.2% -81.5% 27 29
28 Jaguar 14 0.2% -44.0% 35 15 0.2% -75.8% 28 32
29 Maxus 11 0.1% -54.2% 32 13 0.1% -72.9% 31 26
30 Honda 10 0.1% -56.5% 26 13 0.1% -75.5% 29 33
31 Land Rover 10 0.1% -64.3% 28 13 0.1% -56.7% 30 35
32 Subaru 4 0.1% n/a 30 7 0.1% n/a 32 30
33 DS 3 0.0% -75.0% 34 4 0.0% -77.8% 35 38
34 Jeep 2 0.0% -83.3% 27 5 0.1% -79.2% 34 37
35 Mitsubishi 2 0.0% 0.0%  – 2 0.0% 0.0% 37 36
36 JAC 1 0.0% new 24 5 0.1% new 33 41
37 Alfa Romeo 1 0.0% n/a 31 3 n/a n/a 36 43
38 Iles Automotive 1 0.0% n/a  – 1 0.0% -50.0% 39 51
39 Bus 0 0.0% n/a 33 1 0.0% n/a 38 58
40 Maserati 0 0.0% -100.0% 36 1 0.0% -50.0% 40 46

Norway February 2023 – models:

Pos Model Feb-23 % /22 Jan 2023 % /21 Pos FY22
1 Tesla Model Y 1,271 17.1% 18057.1% 114 1,272 13.7% 5430.4% 1 1
2 Toyota bZ4X 568 7.6% new 6 661 7.1% new 3 43
3 VW ID.3 535 7.2% 1271.8% 5 645 6.9% 293.3% 4 18
4 VW ID.4 485 6.5% 128.8% 1 697 7.5% 16.0% 2 2
5 Volvo XC40 410 5.5% 145.5% 8 473 5.1% 94.7% 5 5
6 Tesla Model 3 272 3.7% 2372.7% 113 273 2.9% 582.5% 8 16
7 Skoda Enyaq 270 3.6% -24.4% 2 397 4.3% -46.8% 6 3
8 Peugeot 2008 236 3.2% 69.8% 13 281 3.0% -13.0% 7 35
9 Audi Q4 e-Tron 192 2.6% -50.5% 16 226 2.4% -78.1% 10 7
10 Volvo C40 134 1.8% -27.6% 12 181 1.9% -49.0% 11 13
11 Hyundai Kona 127 1.7% 2.4% 20 155 1.7% -43.8% 12 20
12 Toyota Yaris Cross 115 1.5% 180.5% 3 239 2.6% 149.0% 9 17
13 Hyundai Ioniq 5 112 1.5% -75.3% 45 118 1.3% -87.3% 18 6
14 Toyota Corolla Cross 107 1.4% new 19 136 1.5% new 14 109
15 VW ID.Buzz 104 1.4% new 18 135 1.5% new 15 62
16 Polestar 2 104 1.4% -73.1%  – 104 1.1% -84.0% 22 9
17 Nissan Leaf  98 1.3% -54.4% 11 145 1.6% -67.5% 13 15
18 Ford Kuga 93 1.3% 365.0% 53 97 1.0% 155.3% 25 49
19 BMW ix1 88 1.2% new 71 90 1.0% new 27 72
20 VW ID.5 86 1.2% new 22 110 1.2% new 20 22
21 Mercedes EQA 85 1.1% -34.1% 46 91 1.0% -71.4% 26 23
22 Toyota RAV4 81 1.1% -75.1% 14 120 1.3% -79.9% 17 11
23 Opel Mokka 73 1.0% -11.0% 27 87 0.9% -47.9% 28 44
24 MG Marvel R 70 0.9% 42.9% 38 79 0.8% 61.2% 30 27
25 Ford Mustang Mach-E 70 0.9% -80.2% 54 74 0.8% -89.6% 31 10
26 Toyota Yaris 68 0.9% 36.0% 15 104 1.1% 9.5% 23 21
27 Volvo XC60 61 0.8% 41.9% 10 117 1.3% 101.7% 19 26
28 Lexus UX 60 0.8% -7.7% 29 73 0.8% -54.9% 33 68
29 BMW i4 57 0.8% 1325.0%  – 57 0.6% 103.6% 37 12
30 Nissan Ariya 51 0.7% new 32 62 0.7% new 35 67
31 Volvo XC90 50 0.7% 6.4% 17 81 0.9% -12.9% 29 45
32 Lexus NX 50 0.7% 47.1% 35 59 0.6% 40.5% 36 64
33 Mercedes EQB 50 0.7% 42.9% 56 54 0.6% -28.9% 38 33
34 Audi Q8 49 0.7% 1533.3%  – 49 0.5% 1533.3% 40 177
35 Skoda Octavia 48 0.6% -5.9% 21 74 0.8% 7.2% 32 54
36 MG 4 47 0.6% new 68 50 0.5% new 39 91
37 Audi e-Tron 44 0.6% -87.1% 9 104 1.1% -83.5% 21 8
38 Toyota Corolla 44 0.6% -58.9% 23 64 0.7% -71.4% 34 31
39 Mercedes EQS 40 0.5% 263.6% 103 41 0.4% 272.7% 41 58
40 VW Transporter/Caravelle 39 0.5% 69.6% 7 104 1.1% 48.6% 24 63
41 Peugeot 208 28 0.4% -46.2% 50 33 0.4% -68.9% 48 36
42 Skoda Kodiaq 27 0.4% -70.3% 30 39 0.4% -69.3% 42 37
43 Citroen C5 Aircross 26 0.3% 1200.0% 52 30 0.3% 900.0% 50 107
44 Cupra Born 24 0.3% -38.5% 34 33 0.4% -68.0% 46 55
45 Opel Corsa 24 0.3% -56.4% 39 33 0.4% -68.3% 47 61
46 Renault Mégane 24 0.3% 1100.0% 43 31 0.3% 520.0% 49 42
47 Toyota C-HR 23 0.3% -41.0% 24 39 0.4% -45.8% 43 39
48 Suzuki Swift 23 0.3% -17.9% 33 34 0.4% 6.3% 45 81
49 Nio EL7 23 0.3% new  – 23 0.2% new 56  –
50 Fiat 500 22 0.3% 120.0% 49 27 0.3% 12.5% 52 89
51 Volvo V90 22 0.3% -18.5% 115 23 0.2% -39.5% 57 66
52 BMW iX3 21 0.3% -64.4%  – 21 0.2% -79.8% 59 32
53 Kia Niro 20 0.3% -87.7% 26 34 0.4% -89.3% 44 29
54 Volvo V60 20 0.3% -25.9% 44 27 0.3% -40.0% 54 70
55 MG ZS 20 0.3% -54.5% 58 24 0.3% -50.0% 55 34
56 Mercedes Vito 16 0.2% -55.6% 31 27 0.3% -51.8% 53 83
57 Peugeot 3008 16 0.2% 77.8% 59 20 0.2% -9.1% 64 95
58 VW T-Roc 16 0.2% -23.8% 70 19 0.2% -54.8% 65 59
59 Citroen C4 15 0.2% -44.4% 28 28 0.3% -61.1% 51 30
60 BYD Atto 3 14 0.2% new 40 22 0.2% new 58 52
61 Jaguar i-Pace 14 0.2% -39.1% 93 15 0.2% -73.2% 68 84
64 BMW iX 14 0.2% -96.7%  – 14 0.2% -98.4% 69 4
65 Porsche Taycan 14 0.2% -92.2%  – 14 0.2% -96.1% 63 25
66 Mini   13 0.2% -50.0% 104 14 0.2% -76.3% 62 77
67 Skoda Superb 13 0.2% -72.3% 110 14 0.2% -77.8% 71 60
68 Mazda CX-60 12 0.2% new 36 21 0.2% new 60 51
69 VW Tiguan 12 0.2% 0.0% 118 13 0.1% -27.8% 73 85
70 BYD Han 12 0.2% new  – 12 0.1% new 74 80
62 Hyundai Ioniq 6 12 0.2% new  – 12 0.1% new 75  –
63 Audi Q3 11 0.1% 450.0%  – 11 0.1% 450.0% 77 184
71 Mazda MX-30 10 0.1% -72.2% 4 132 1.4% 28.2% 16 41
72 Toyota Proace Verso 10 0.1% -58.3% 41 18 0.2% -59.1% 66 90
73 VW Polo 10 0.1% -61.5% 65 14 0.2% -66.7% 72 69
74 VW T-Cross 10 0.1% -28.6%  – 10 0.1% -61.5% 84 99
75 Mercedes EQC 9 0.1% -95.7% 73 11 0.1% -97.2% 78 14
76 Opel Astra 9 0.1% 800.0% 80 11 0.1% 1000.0% 79 148
77 BMW 3 Series 9 0.1% -60.9% 88 10 0.1% -71.4% 81 110
78 MG 5 8 0.1% n/a 37 17 0.2% 1600.0% 67 53
79 Kia Sportage 7 0.1% n/a 42 14 0.2% n/a 70 87
80 VW Caddy 7 0.1% 133.3% 51 12 0.1% 100.0% 76 154
81 Honda E 7 0.1% -30.0% 66 10 0.1% -44.4% 82 112
82 Toyota Prius 7 0.1% -36.4% 85 9 0.1% -65.4% 85 114
83 Maxus Euniq6 7 0.1% -12.5% 99 8 0.1% 0.0% 86 48
84 Citroen C5 X 7 0.1% new  – 7 0.1% new 89 141
85 VW Crafter 7 0.1% n/a  – 7 0.1% 600.0% 95 133
86 Tesla Model S 6 0.1% 500.0% 25 21 0.2% 950.0% 61 73
87 VW Golf 6 0.1% -81.3% 64 10 0.1% -77.3% 83 88
88 Mercedes GLE 6 0.1% -79.3% 75 8 0.1% -78.4% 88 76
89 Kia Soul 6 0.1% -96.8% 94 7 0.1% -97.5% 90 50
90 Mazda2 6 0.1% 500.0%  – 6 0.1% 500.0% 98 124
91 Suzuki SX4 S-Cross 5 0.1% -93.3% 48 11 0.1% -92.2% 80 47
92 Peugeot 308 5 0.1% 150.0% 81 7 0.1% 75.0% 91 111
93 Range Rover  5 0.1% n/a 83 7 0.1% n/a 92 187
94 VW Passat 5 0.1% -61.5% 86 7 0.1% -61.1% 96 86
95 Kia Sorento 5 0.1% n/a  – 5 0.1% n/a 103 131
96 Mazda CX-30 5 0.1% -66.7%  – 5 0.1% -76.2% 105 104
97 Mercedes C Class 5 0.1% -16.7%  – 5 0.1% -54.5% 106 96
98 Mercedes GLC 4 0.1% -78.9% 57 8 0.1% -72.4% 87 105
99 Subaru Solterra 4 0.1% new 69 7 0.1% new 93 71
100 Kia EV6 4 0.1% -97.9% 72 6 0.1% -98.9% 97 19
101 Nissan Qashqai 4 0.1% -71.4% 78 6 0.1% -66.7% 99 97
102 Maxus Euniq5 4 0.1% -75.0% 98 5 0.1% -68.8% 104 108
103 Suzuki Across 4 0.1% -95.1% 111 5 0.1% -95.6% 107 38
104 Suzuki Vitara 4 0.1% -55.6% 112 5 0.1% -58.3% 108 79
105 BMW 1 Series 4 0.1% 300.0%  – 4 0.0% 100.0% 109 160
106 BMW 2 Series Active Tourer 4 0.1% n/a  – 4 0.0% n/a 110 183
107 Suzuki Ignis 3 0.0% -62.5% 60 7 0.1% -41.7% 94 118
108 Ford Explorer 3 0.0% -62.5% 92 4 0.0% -63.6% 111 92
109 Lexus ES 3 0.0% -25.0% 96 4 0.0% -50.0% 113 175
110 Mercedes CLA 3 0.0% -25.0% 101 4 0.0% -55.6% 114 142
111 Peugeot Rifter 3 0.0% -25.0% 108 4 0.0% -42.9% 116 137
112 VW Multivan 3 0.0% 200.0% 117 4 0.0% 100.0% 118 122
113 Audi A3 3 0.0% -25.0%  – 3 0.0% -50.0% 120 150
114 BMW X5 3 0.0% -66.7%  – 3 0.0% -75.0% 121 93
115 DS 3 Crossback 3 0.0% 0.0%  – 3 0.0% -50.0% 122 145
116 Ford Puma 3 0.0% -84.2%  – 3 0.0% -88.0% 123 127
117 Ford Transit   3 0.0% 50.0%  – 3 0.0% 50.0% 124 231
118 Honda Jazz 3 0.0% -66.7%  – 3 0.0% -78.6% 125 128
119 Land Rover Defender 3 0.0% -57.1%  – 3 0.0% -57.1% 126 180
120 Lexus RX 3 0.0% -25.0%  – 3 0.0% -50.0% 127 191
121 Mini Countryman 3 0.0% -87.5%  – 3 0.0% -90.9% 131 102
122 Porsche 911 3 0.0% -25.0%  – 3 0.0% -57.1% 134 120
123 Renault Captur 3 0.0% -87.5%  – 3 0.0% -94.6% 136 113
124 Tesla Model X 2 0.0% n/a 61 6 0.1% 500.0% 101 75
125 Mercedes EQE 2 0.0% new 74 4 0.0% new 115 57
126 Toyota Camry 2 0.0% -60.0% 84 4 0.0% -42.9% 117 149
127 Mazda3 2 0.0% -60.0% 100 3 0.0% -40.0% 128 152
128 Mercedes E Class 2 0.0% -80.0% 102 3 0.0% -78.6% 129 121
129 Opel Combo 2 0.0% -33.3% 106 3 0.0% -50.0% 132 173
130 Peugeot 5008 2 0.0% -84.6% 107 3 0.0% -81.3% 133 101
131 BMW 4 Series 2 0.0% 0.0%  – 2 0.0% -60.0% 138 169
132 BMW 5 Series 2 0.0% -50.0%  – 2 0.0% -80.0% 139 123
133 BMW i7 2 0.0% new  – 2 0.0% new 140 126
134 BMW X1 2 0.0% -93.5%  – 2 0.0% -94.3% 141 94
135 BMW X7 2 0.0% 0.0%  – 2 0.0% -50.0% 142 200
136 Mercedes EQV 2 0.0% -84.6%  – 2 0.0% -89.5% 144 115
137 Mercedes eVito Tourer 2 0.0% -50.0%  – 2 0.0% -60.0% 145 130
138 Mercedes SL 2 0.0% n/a  – 2 0.0% n/a 146 277
139 Mitsubishi Eclipse Cross 2 0.0% 0.0%  – 2 0.0% 0.0% 147 106
140 Range Rover Evoque 2 0.0% -33.3%  – 2 0.0% -50.0% 151 151
141 Toyota Aygo X 2 0.0% new  – 2 0.0% new 152 129
142 Volvo S60 2 0.0% 100.0%  – 2 0.0% 100.0% 153 170
143 Volvo S90 2 0.0% 100.0%  – 2 0.0% 100.0% 154 196
144 JAC E-JS4 1 0.0% new 55 5 0.1% new 102  –
145 Jeep Compass 1 0.0% 0.0% 67 4 0.0% 0.0% 112 147
146 Alfa Romeo Stelvio 1 0.0% n/a 62 3 0.0% n/a 119 233
147 Mercedes Sprinter 1 0.0% -90.9% 76 3 0.0% -83.3% 130 116
148 Porsche Cayenne Coupe  1 0.0% n/a 82 3 0.0% n/a 135 155
149 Kia Xceed 1 0.0% -66.7% 95 2 0.0% -81.8% 143 140
150 NIO ES8 1 0.0% -98.9% 105 2 0.0% -98.6% 148 40
151 BMW 8 Series 1 0.0% n/a  – 1 0.0% n/a 156 254
152 BMW XM 1 0.0% new  – 1 0.0% new 157  –
153 BMW i3 1 0.0% -97.0%  – 1 0.0% -99.9% 158 65
154 Citroen SpaceTourer 1 0.0% -50.0%  – 1 0.0% -50.0% 161 212
155 Iles Automotive Sprinter 1 0.0% n/a  – 1 0.0% -50.0% 163 240
156 Jeep Wrangler 1 0.0% -90.9%  – 1 0.0% -95.0% 164 125
157 Mazda CX-5 1 0.0% -88.9%  – 1 0.0% -90.0% 166 146
158 Mercedes A Class 1 0.0% -80.0%  – 1 0.0% -85.7% 167 164
159 Mercedes AMG GT 1 0.0% n/a  – 1 0.0% n/a 168 250
160 Mercedes G-Class 1 0.0% n/a  – 1 0.0% 0.0% 169 235
161 Mercedes GLA 1 0.0% -80.0%  – 1 0.0% -92.3% 170 138
162 Mercedes GLB 1 0.0% -66.7%  – 1 0.0% -83.3% 171 157
163 Mercedes GLS 1 0.0% -50.0%  – 1 0.0% -75.0% 172 186
164 Mercedes S Class 1 0.0% 0.0%  – 1 0.0% -66.7% 173 208
165 Mercedes V Class 1 0.0% 0.0%  – 1 0.0% 0.0% 174 178
166 Opel Grandland X 1 0.0% n/a  – 1 0.0% 0.0% 175 119
167 Opel Zafira Life 1 0.0% -90.9%  – 1 0.0% -93.8% 176 136
168 Peugeot 408 1 0.0% new  – 1 0.0% new 177 258
169 Porsche Macan 1 0.0% -50.0%  – 1 0.0% -50.0% 178 244
170 Porsche Panamera 1 0.0% n/a  – 1 0.0% n/a 179 226
171 VW Touran 1 0.0% n/a  – 1 0.0% 0.0% 182 181

Source: OFV AS

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