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Uber Increasing Reserve Window | Enterprise Journey Information


Ride-hailing company Uber “is beginning to roll out” longer periods for which customers can reserve rides, to 90 days from 30, the company announced Tuesday. Uber also is expanding the availability for Uber Reserve across “most of the U.S. and Canada.”

Customers using Uber Reserve receive an upfront price and details about the driver in advance of the trip.

The company also teased that its Uber for Business division would introduce “Business Comfort” in select cities and described it only as “an exclusive ride option for those traveling for work with a unique business-class experience.” No other details were available.

Uber also is adding in-app directions for how to get from the gate to the Uber pick-up area at airports. It currently is available in select terminals in 32 airports, including 19 in North America and 13 in other regions of the world, with expansion in the “coming months.” 

In addition, the company plans to include walking times from the gate to baggage claim areas that will be “available soon” in more than 400 airports globally.

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