VW sales almost double year-on-year in March.
New light vehicle sales in Morocco sink another -11.9% year-on-year in March to 13,619 units, that includes 12,475 Passenger Cars (-10.3%) and 1,144 Light Commercials (-26.7%). The cumulative volume over Q1 is 36,816 vs. 41,408 a year ago, a -11.1% decline. In the PC brands ranking, Dacia (-21%) and Renault (-14.4%) both fall faster than the market but retain their grip on the charts with 24.5% and 15.1% share respectively. The next three manufacturers defy the negative market to post solid gains. Volkswagen (+94.1%) is by far the most dynamic and ranks #5, with Hyundai (+8.3%) at #3 and Peugeot (+7.5%) at #4 also strong. Audi (+25.4%) and BMW (+7.5%) also impress in the remainder of the Top 10. Below, DFSK (+265%), Land Rover (+73.3%), DS (+55%), Porsche (+45.5%), Skoda (+30%) and Mercedes (+25.1%) are among the biggest gainers.
Previous month: Morocco February 2023: Sales down another -12.1%, Renault, Hyundai and Skoda in great shape
Full March 2023 Top 33 All brands ranking below.
Morocco March 2023 – brands (PC only):
| Pos | Brand | Mar-23 | % | /22 | Feb | 2023 | % | /22 | Pos | FY22 |
| 1 | Dacia | 3,060 | 24.5% | -21.0% | 1 | 7,948 | 23.5% | -19.5% | 1 | 1 |
| 2 | Renault | 1,879 | 15.1% | -14.4% | 2 | 5,494 | 16.3% | -2.0% | 2 | 2 |
| 3 | Hyundai | 1,530 | 12.3% | 8.3% | 3 | 4,539 | 13.4% | 13.2% | 3 | 3 |
| 4 | Peugeot | 1,028 | 8.2% | 7.5% | 4 | 2,129 | 6.3% | -29.0% | 4 | 4 |
| 5 | Volkswagen | 689 | 5.5% | 94.1% | 5 | 1,817 | 5.4% | 32.0% | 5 | 8 |
| 6 | Opel | 551 | 4.4% | -24.2% | 6 | 1,432 | 4.2% | -24.9% | 6 | 5 |
| 7 | Citroen | 500 | 4.0% | -20.4% | 7 | 1,163 | 3.4% | -31.5% | 7 | 6 |
| 8 | Kia | 402 | 3.2% | -18.0% | 9 | 1,052 | 3.1% | -20.8% | 9 | 9 |
| 9 | BMW | 358 | 2.9% | 7.5% | 13 | 772 | 2.3% | 18.6% | 13 | n/a |
| 10 | Audi | 350 | 2.8% | 25.4% | 11 | 938 | 2.8% | -4.2% | 10 | n/a |
| 11 | Toyota | 344 | 2.8% | -34.8% | 8 | 1,107 | 3.3% | -28.7% | 8 | 7 |
| 12 | Mercedes | 274 | 2.2% | 25.1% | 12 | 778 | 2.3% | 9.0% | 12 | n/a |
| 13 | Skoda | 269 | 2.2% | 30.0% | 10 | 896 | 2.7% | 121.8% | 11 | n/a |
| 14 | Fiat | 262 | 2.1% | -30.5% | n/a | n/a | n/a | n/a | n/a | 10 |
| 15 | Seat | 130 | 1.0% | -45.4% | n/a | n/a | n/a | n/a | n/a | n/a |
| 16 | Nissan | 108 | 0.9% | -53.0% | n/a | n/a | n/a | n/a | n/a | n/a |
| 17 | Land Rover | 104 | 0.8% | 73.3% | n/a | 253 | 0.7% | 125.9% | n/a | n/a |
| 18 | Ford | 104 | 0.8% | -52.9% | n/a | n/a | n/a | n/a | n/a | n/a |
| 19 | Jeep | 98 | 0.8% | -59.2% | n/a | 300 | 0.9% | -42.6% | n/a | n/a |
| 20 | Volvo | 97 | 0.8% | 18.3% | n/a | 252 | 0.7% | 7.7% | n/a | n/a |
| 21 | DFSK | 73 | 0.6% | 265.0% | n/a | n/a | n/a | n/a | n/a | n/a |
| 22 | Porsche | 64 | 0.5% | 45.5% | n/a | 124 | 0.4% | 25.3% | n/a | n/a |
| 23 | DS | 31 | 0.2% | 55.0% | n/a | 69 | 0.2% | 30 | n/a | n/a |
| 24 | Suzuki | 31 | 0.2% | 29.2% | n/a | n/a | n/a | n/a | n/a | n/a |
| 25 | Mitsubishi | 27 | 0.2% | 50.0% | n/a | n/a | n/a | n/a | n/a | n/a |
| 26 | Alfa Romeo | 25 | 0.2% | -10.7% | n/a | 63 | 0.2% | -6.0% | n/a | n/a |
| 27 | Honda | 23 | 0.2% | 64.3% | n/a | n/a | n/a | n/a | n/a | n/a |
| 28 | Mini | 17 | 0.1% | -32.0% | n/a | n/a | n/a | n/a | n/a | n/a |
| 29 | Lexus | 13 | 0.1% | 0.0% | n/a | n/a | n/a | n/a | n/a | n/a |
| 30 | Jaguar | 11 | 0.1% | -31.3% | n/a | n/a | n/a | n/a | n/a | n/a |
| 31 | Cupra | 10 | 0.1% | new | n/a | 106 | 0.3% | new | n/a | n/a |
| 32 | Mahindra | 8 | 0.1% | -33.3% | n/a | n/a | n/a | n/a | n/a | n/a |
| 33 | Abarth | 5 | 0.0% | -70.6% | n/a | n/a | n/a | n/a | n/a | n/a |
Source: AIVAM
