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Volkswagen, BMW surge, Zeekr lands inside Prime 30 – Greatest Promoting Automobiles Weblog


Zeekr has landed in Ukraine.

Ukrainian new car sales soar 82.7% year-on-year in October to 5,735 units, with the year-to-date tally now up 60.6% to 49,587. Toyota (+39.7%) trails the market growth but easily remains on top of the brands charts with 16.2% share. Volkswagen (+205.3%) triples its sales year-on-year to 10% share whereas Skoda (+46.3%) is weaker at #3. BMW (+254.6%) continues to evolve markedly above its year-ago level and manages a solid 8% share this month. Mazda (+1592.3%!), Nissan (+423.7%) and Peugeot (+222.6%) also post surreal gains in the remainder of the Top 10. Below, notice Chinese fare Zeekr landing inside the Top 30 at #27 with 0.5% share, an interesting time to launch a new brand in Ukraine.

Previous month: Ukraine September 2023: Volkswagen shines, BMW up to #3, market up 66.4%

Full October 2023 Top 30 brands ranking below.

Ukraine October 2023 – brands:

Pos Brand Oct-23 % /22 Sep 2023 % /22 Pos
1 Toyota 929 16.2% + 39.7% 1 8,371 16.9% + 64.2% 1
2 Volkswagen 574 10.0% + 205.3% 2 4,641 9.4% + 138.5% 3
3 Skoda 477 8.3% + 46.3% 4 3,821 7.7% + 79.0% 4
4 BMW 461 8.0% + 254.6% 3 3,729 7.5% + 173.4% 5
5 Renault 432 7.5% + 60.0% 5 4,729 9.5% + 40.7% 2
6 Nissan 309 5.4% + 423.7% 13 1,468 3.0% + 38.5% 11
7 Hyundai 240 4.2% + 14.8% 6 2,623 5.3% + 38.3% 6
8 Mercedes 224 3.9% – 2.6% 9 2,133 4.3% + 62.9% 7
9 Mazda 220 3.8% + 1592.3% 7 1,873 3.8% + 236.9% 9
10 Peugeot 200 3.5% + 222.6% 15 1,131 2.3% + 35.8% 12
11 Suzuki 193 3.4% + 421.6% 8 1,964 4.0% + 470.9% 8
12 Lexus 176 3.1% + 259.2% 11 1,566 3.2% + 144.3% 10
13 Audi 136 2.4% + 267.6% 12 1,106 2.2% + 38.1% 13
14 Citroen 122 2.1% + 430.4% 17 782 1.6% + 58.9% 17
15 Kia 113 2.0% – 58.0% 16 1,081 2.2% – 2.4% 14
16 Chery 90 1.6% – 2.2% 14 982 2.0% – 30.3% 15
17 Volvo 89 1.6% + 50.8% 21 710 1.4% + 72.3% 19
18 Mitsubishi 88 1.5% + 11.4% 10 831 1.7% – 44.3% 16
19 MG 75 1.3% + 226.1% 20 499 1.0% + 60.5% 23
20 Honda 73 1.3% + 108.6% 19 565 1.1% + 63.8% 22
21 Land Rover 68 1.2% + 23.6% 18 746 1.5% + 146.2% 18
22 Porsche 68 1.2% + 151.9% 23 572 1.2% + 126.1% 21
23 Opel 65 1.1% + 490.9% 25 407 0.8% + 30.9% 24
24 BYD 45 0.8% + 200.0% 24 322 0.6% + 519.2% 25
25 Ford 39 0.7% + 1850.0% 26 175 0.4% – 50.6% 29
26 Subaru 28 0.5% + 154.5% 29 294 0.6% + 52.3% 26
27 Zeekr 26 0.5% new n/a 43 0.1% new n/a
28 Lada 20 0.3% – 20.0% n/a 188 0.4% – 48.6% 27
29 Haval 20 0.3% + 185.7% 28 186 0.4% – 67.9% 28
30 Cupra 15 0.3% n/a 27 172 0.3% n/a 30

Source: Manufacturers

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