The VW Golf just misses out on a win this month.
The Austrian new car market is up 5.5% year-on-year in August to 18,790 units, leading to a year-to-date tally up 14.4% to 163,046. Volkswagen (-8.8%) easily retains the brands top spot with 15.3% share and despite a year-on-year fall. In contrast Skoda (+33.2%) and BMW (+20.2%) both shine, with the latter accessing the third place year-to-date. Tesla (+183%) shoots up to #6 and 4.7% share vs. #10 and 3.8% so far this year. Seat (+28.5%) is also strong year-on-year but only manages 4.4% share vs. 5.5% year-to-date. Below, Cupra (+37.7%), Renault (+53.9%), Mazda (+40.5%) and Volvo (+80.5%) impress.
Model-wise, the Top 6 models all beat the market. Skoda Octavia (+30.2%) remains on top but is teased by the VW Golf (+37.8%) only 8 sales below. The Tesla Model Y (+64.7%) rallies back up five spots on July to end the month on the third step of the podium. The VW Tiguan (+17%) is more measured at #4 but climbs 14 ranks on last month to #4. The Tesla Model 3 (+18000%!) revives at #5 ahead of the BMW X1 (+4971.4%!). The Skoda Enyaq (+60.8%), Seat Ibiza (+93.5%) and Skoda Kamiq (+152.1%) stand out below.
Previous month: Austria July 2023: Cupra up to record #8 in shy market
One year ago: Austria August 2022: Dacia Sandero now #1 YTD, market edging up 0.5%
Full August 2023 Top 60 All brands and Top 20 models below.
Austria August 2023 – brands:
| Pos | Brand | Aug-23 | % | /22 | Jul | 2023 | % | /22 | Pos | FY22 |
| 1 | Volkswagen | 2,876 | 15.3% | -8.8% | 1 | 23,761 | 14.6% | 15.5% | 1 | 1 |
| 2 | Skoda | 1,875 | 10.0% | 33.2% | 2 | 16,147 | 9.9% | 28.2% | 2 | 2 |
| 3 | BMW | 1,587 | 8.4% | 20.2% | 3 | 11,531 | 7.1% | 16.3% | 3 | 3 |
| 4 | Audi | 1,033 | 5.5% | 1.5% | 4 | 11,006 | 6.8% | 22.0% | 4 | 4 |
| 5 | Mercedes | 946 | 5.0% | -3.5% | 6 | 8,242 | 5.1% | 8.4% | 6 | 5 |
| 6 | Tesla | 880 | 4.7% | 183.0% | 17 | 6,141 | 3.8% | 125.3% | 10 | 15 |
| 7 | Seat | 830 | 4.4% | 28.5% | 5 | 9,029 | 5.5% | 25.5% | 5 | 8 |
| 8 | Hyundai | 804 | 4.3% | -17.5% | 12 | 6,093 | 3.7% | -8.6% | 11 | 6 |
| 9 | Toyota | 800 | 4.3% | 8.0% | 7 | 6,806 | 4.2% | 15.9% | 7 | 9 |
| 10 | Dacia | 780 | 4.2% | -14.8% | 9 | 6,194 | 3.8% | 17.4% | 9 | 12 |
| 11 | Cupra | 603 | 3.2% | 37.7% | 8 | 5,044 | 3.1% | 37.7% | 14 | 16 |
| 12 | Kia | 578 | 3.1% | -19.8% | 10 | 6,050 | 3.7% | 2.1% | 12 | 10 |
| 13 | Ford | 570 | 3.0% | -36.0% | 14 | 6,237 | 3.8% | -15.9% | 8 | 7 |
| 14 | Renault | 511 | 2.7% | 53.9% | 11 | 5,915 | 3.6% | 17.5% | 13 | 11 |
| 15 | Mazda | 510 | 2.7% | 40.5% | 16 | 4,365 | 2.7% | 15.5% | 15 | 14 |
| 16 | Suzuki | 361 | 1.9% | 11.8% | 18 | 2,745 | 1.7% | 16.4% | 20 | 20 |
| 17 | Fiat | 359 | 1.9% | -40.7% | 19 | 2,842 | 1.7% | -12.5% | 18 | 18 |
| 18 | Volvo | 296 | 1.6% | 80.5% | 23 | 2,056 | 1.3% | 11.6% | 21 | 21 |
| 19 | Opel | 288 | 1.5% | -16.3% | 15 | 3,779 | 2.3% | -1.5% | 16 | 17 |
| 20 | Peugeot | 266 | 1.4% | -50.4% | 13 | 3,597 | 2.2% | -28.1% | 17 | 13 |
| 21 | Citroen | 258 | 1.4% | -49.3% | 22 | 2,747 | 1.7% | -4.0% | 19 | 19 |
| 22 | Nissan | 221 | 1.2% | 61.3% | 21 | 1,630 | 1.0% | 30.5% | 23 | 23 |
| 23 | Mini | 210 | 1.1% | 2.4% | 24 | 1,434 | 0.9% | -6.9% | 25 | 22 |
| 24 | Jeep | 188 | 1.0% | 126.5% | 28 | 748 | 0.5% | -25.2% | 29 | 26 |
| 25 | MG | 178 | 0.9% | 223.6% | 20 | 1,781 | 1.1% | 198.8% | 22 | 27 |
| 26 | Mitsubishi | 153 | 0.8% | 37.8% | 25 | 1,442 | 0.9% | 23.0% | 24 | 24 |
| 27 | Alfa Romeo | 128 | 0.7% | 17.4% | 31 | 834 | 0.5% | 74.5% | 27 | 30 |
| 28 | Porsche | 108 | 0.6% | 22.7% | 26 | 1,183 | 0.7% | 22.3% | 26 | 25 |
| 29 | Honda | 105 | 0.6% | 72.1% | 29 | 541 | 0.3% | -31.3% | 30 | 28 |
| 30 | Land Rover | 103 | 0.5% | -1.9% | 27 | 829 | 0.5% | 12.3% | 28 | 29 |
| 31 | BYD | 95 | 0.5% | new | 32 | 459 | 0.3% | new | 32 | – |
| 32 | Polestar | 89 | 0.5% | 74.5% | 30 | 529 | 0.3% | 37.0% | 31 | 31 |
| 33 | Fisker | 42 | 0.2% | new | 36 | 65 | 0.0% | new | 38 | – |
| 34 | DS | 39 | 0.2% | 143.8% | 38 | 182 | 0.1% | 11.7% | 36 | 34 |
| 35 | Lexus | 31 | 0.2% | 181.8% | 35 | 193 | 0.1% | 15.6% | 35 | 35 |
| 36 | Jaguar | 23 | 0.1% | -20.7% | 33 | 268 | 0.2% | 3.1% | 33 | 32 |
| 37 | Subaru | 18 | 0.1% | -43.8% | 34 | 244 | 0.1% | 1.2% | 34 | 33 |
| 38 | Ferrari | 10 | 0.1% | 42.9% | 39 | 87 | 0.1% | 8.8% | 37 | 36 |
| 39 | Smart | 8 | 0.0% | n/a | 37 | 54 | 0.0% | -3.6% | 39 | 37 |
| 40 | Aston Martin | 5 | 0.0% | 150.0% | 45 | 27 | 0.0% | -3.6% | 41 | 41 |
| 41 | Ineos | 5 | 0.0% | new | 48 | 15 | 0.0% | new | 46 | – |
| 42 | Maserati | 4 | 0.0% | -33.3% | 44 | 34 | 0.0% | 54.5% | 40 | 38 |
| 43 | Bentley | 3 | 0.0% | 200.0% | 46 | 21 | 0.0% | -16.0% | 43 | 40 |
| 44 | Chevrolet | 3 | 0.0% | n/a | 41 | 16 | 0.0% | 220.0% | 45 | 47 |
| 45 | KTM | 2 | 0.0% | n/a | – | 5 | 0.0% | -64.3% | 53 | 42 |
| 46 | Forthing | 2 | 0.0% | new | – | 2 | 0.0% | new | 55 | – |
| 47 | Lamborghini | 1 | 0.0% | n/a | 47 | 17 | 0.0% | -34.6% | 44 | 39 |
| 48 | Chrysler | 1 | 0.0% | -66.7% | – | 11 | 0.0% | 0.0% | 47 | 43 |
| 49 | SsangYong | 1 | 0.0% | -50.0% | 42 | 8 | 0.0% | -33.3% | 48 | 44 |
| 50 | MAN | 1 | 0.0% | n/a | – | 7 | 0.0% | 133.3% | 49 | 50 |
| 51 | BAIC | 1 | 0.0% | new | 43 | 5 | 0.0% | new | 52 | 53 |
| 52 | Nio | 1 | 0.0% | new | – | 1 | 0.0% | new | 60 | – |
| 53 | McLaren | 0 | 0.0% | -100.0% | 40 | 26 | 0.0% | 766.7% | 42 | 51 |
| 54 | Dongfeng (DFSK) | 0 | 0.0% | n/a | – | 6 | 0.0% | n/a | 50 | 48 |
| 55 | Skywell | 0 | 0.0% | n/a | – | 6 | 0.0% | 100.0% | 51 | 49 |
| 56 | Lotus | 0 | 0.0% | n/a | 49 | 5 | 0.0% | -28.6% | 54 | 46 |
| 57 | Caterham | 0 | 0.0% | -100.0% | – | 1 | 0.0% | -66.7% | 56 | 52 |
| 58 | Dallara | 0 | 0.0% | n/a | – | 1 | 0.0% | 0.0% | 57 | 57 |
| 59 | Hongqi | 0 | 0.0% | new | – | 1 | 0.0% | new | 58 | – |
| 60 | Morgan | 0 | 0.0% | n/a | 50 | 1 | 0.0% | 0.0% | 59 | 54 |
Austria August 2023 – models:
| Pos | Model | Aug-23 | % | /22 | Jul | 2023 | % | /22 | Pos | FY22 |
| 1 | Skoda Octavia | 548 | 2.9% | 30.2% | 1 | 4,914 | 3.0% | 89.3% | 1 | 1 |
| 2 | VW Golf | 540 | 2.9% | 37.8% | 5 | 3,484 | 2.1% | 36.8% | 3 | 4 |
| 3 | Tesla Model Y | 509 | 2.7% | 64.7% | 8 | 4,528 | 2.8% | 100.7% | 2 | 3 |
| 4 | VW Tiguan | 434 | 2.3% | 17.0% | 18 | 2,738 | 1.7% | 24.8% | 5 | 8 |
| 5 | Tesla Model 3 | 362 | 1.9% | 18000.0% | n/a | 1,303 | 0.8% | 177.2% | n/a | n/a |
| 6 | BMW X1 | 355 | 1.9% | 4971.4% | 7 | 2,526 | 1.5% | 132.2% | 6 | n/a |
| 7 | Toyota Yaris/Cross | 333 | 1.8% | -21.6% | 2 | 2,942 | 1.8% | 11.2% | 4 | 2 |
| 8 | VW T-Roc | 325 | 1.7% | -10.2% | 10 | 2,316 | 1.4% | 5.8% | 10 | 11 |
| 9 | Skoda Enyaq | 299 | 1.6% | 60.8% | 6 | 2,050 | 1.3% | 68.9% | 16 | 20 |
| 10 | Fiat 500 lineup | 272 | 1.4% | -16.3% | 13 | 1,917 | 1.2% | -9.7% | 20 | 12 |
| 11 | Seat Ibiza | 267 | 1.4% | 93.5% | 9 | 2,260 | 1.4% | 24.3% | 11 | 15 |
| 12 | Dacia Duster | 266 | 1.4% | 2.3% | n/a | 1,930 | 1.2% | 24.2% | 19 | 14 |
| 13 | Skoda Fabia | 262 | 1.4% | -15.8% | n/a | 2,079 | 1.3% | -25.2% | 14 | 6 |
| 14 | VW Bus | 256 | 1.4% | -41.4% | 4 | 2,030 | 1.2% | -33.3% | 17 | 7 |
| 15 | Dacia Sandero | 255 | 1.4% | -54.2% | 3 | 2,408 | 1.5% | -21.6% | 9 | 5 |
| 16 | Cupra Born | 255 | 1.4% | 15.4% | 15 | 1,941 | 1.2% | 13.8% | 18 | 16 |
| 17 | BMW X3 | 253 | 1.3% | -8.7% | 19 | 0 | 0.0% | -100.0% | n/a | 13 |
| 18 | Skoda Kamiq | 237 | 1.3% | 152.1% | n/a | 1,202 | 0.7% | 1.4% | n/a | n/a |
| 19 | VW Polo | 202 | 1.1% | -25.5% | n/a | 2,069 | 1.3% | -14.3% | 15 | 9 |
| 20 | Skoda Karoq | 176 | 0.9% | 57.1% | 11 | 2,173 | 1.3% | 46.1% | 13 | 17 |
| n/a | VW Caddy | 162 | 0.9% | -14.3% | n/a | 2,422 | 1.5% | 50.4% | 8 | 18 |
| n/a | VW ID.4 | 159 | 0.8% | -38.4% | n/a | 1,575 | 1.0% | 61.9% | n/a | 10 |
| n/a | Seat Ateca | 146 | 0.8% | 9.8% | 16 | 2,468 | 1.5% | 89.4% | 7 | n/a |
| n/a | Seat Arona | 127 | 0.7% | -6.6% | 20 | 2,235 | 1.4% | 33.3% | 12 | n/a |
| n/a | Kia EV6 | 118 | 0.6% | 181.0% | n/a | n/a | n/a | n/a | n/a | n/a |
Statistik Austria
