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VW Polo repeats at #1, Nivus in Prime 10, market up 27.6% – Finest Promoting Vehicles Weblog

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The VW Polo is the best-selling vehicle in Brazil for the 2nd month running.

The Brazilian new light vehicle market shoots up 27.6% year-on-year in July to 215,711, leading to a year-to-date tally up 12.7% to 1,150,213. Fiat (+24.5%) retains the brands top spot with 20.6% share vs. 12% at home in Italy. However Volkswagen (+51.8%) is getting closer at 19.3% of the market vs. 15.6% so far this year. The German brand overtakes Chevrolet (+6.4%) in the year-to-date charts to rank #2 overall. Hyundai (+57.6%) also vastly outpaces the market in 4th place, distancing Toyota (+3%) and Renault (+24.1%). Jeep (+15.1%) is soft while Honda (+69.4%) impresses. Outside the Top 10, Citroen (+231.1%), Volvo (+143%), Land Rover (+76.6%) and Ford (+52.5%) make waves. BYD is up 5 spots on last month to #17.

In the brands ranking, the VW Polo (+9205.6%) repeats at #1 for the nameplate’s second ever monthly win and does so with authority at 7.6% share. The Hyundai HB20 (+48.7%) is also very strong and climbs five ranks on June to #2. The Fiat Strada (-4.7%) is in difficulty, relegated to #3 but holding onto the YTD top spot for now. The Chevrolet Onix (+16.1%) is lukewarm at #4 while the Fiat Mobi (+145.7%) and VW T-Cross (+142%) surge ahead and the VW Nivus (+117%), up 10 spots on last month to break into the Top 10 for the first time at #9.

Previous month: Brazil June 2023: VW Polo signs first ever win in market back into positive territory

One year ago: Brazil July 2022: https://bestsellingcarsblog.com/2022/08/brazil-july-2022-vw-gol-1-for-first-time-since-december-2014-market-up-4-1/VW Gol #1 for the first time since December 2014, market up 4.1%

Full July 2023 Top 20 brands and Top 135 models below.

Brazil July 2023 – brands:

Pos Brand Jul-23 % /22 Jun 2023 % /22 Pos FY22
1 Fiat   44,407 20.6% 24.5% 1 251,291 21.8% 12.7% 1 1
2 Volkswagen 41,602 19.3% 51.8% 2 179,977 15.6% 45.6% 2 3
3 Chevrolet 29,736 13.8% 6.4% 3 178,714 15.5% 24.3% 3 2
4 Hyundai   22,554 10.5% 57.6% 5 96,178 8.4% -8.1% 5 5
5 Toyota   17,253 8.0% 3.0% 4 105,424 9.2% -1.8% 4 4
6 Renault   13,971 6.5% 24.1% 6 66,991 5.8% 3.9% 7 7
7 Jeep 11,708 5.4% 15.1% 7 75,081 6.5% -0.9% 6 6
8 Nissan 6,868 3.2% 8.8% 9 38,497 3.3% 21.1% 9 9
9 Honda 6,733 3.1% 69.4% 8 40,839 3.6% 36.5% 8 8
10 Peugeot 3,841 1.8% 9.9% 10 17,993 1.6% -28.5% 10 10
11 Citroen  3,331 1.5% 231.1% 11 17,578 1.5% 32.4% 11 12
12 Chery 2,744 1.3% 29.7% 12 13,354 1.2% -36.2% 13 11
13 Ford   1,948 0.9% 52.5% 13 14,147 1.2% 32.1% 12 14
14 Mitsubishi 1,456 0.7% -34.8% 14 8,969 0.8% -32.3% 14 13
15 BMW 1,199 0.6% -5.4% 15 7,564 0.7% -5.5% 15 15
16 GWM 953 0.4% new 16 3,115 0.3% new 20  –
17 BYD 798 0.4% new 22 2,464 0.2% new 24 n/a
18 Ram 736 0.3% 35.0% 18 5,369 0.5% 234.1% 16 20
19 Volvo 610 0.3% 143.0% 17 4,599 0.4% 65.8% 17 19
20 Audi 488 0.2% 9.7% 19 3,362 0.3% 40.7% 19 17
21 Land Rover 461 0.2% 76.6% 20 2,726 0.2% 29.7% 22 21
22 Mercedes 451 0.2% -8.0% 23 3,547 0.3% -1.0% 18 16
23 Porsche 407 0.2% 41.3% 21 3,065 0.3% 69.9% 21 22

Brazil July 2023 – models:

Pos Model Jul-23 % /22 Jun 2023 % /22 Pos FY22
1 VW Polo  16,471 7.6% 9205.6% 1 54,193 4.7% 2368.9% 3 52
2 Hyundai HB20 12,126 5.6% 48.7% 7 46,128 4.0% -9.5% 4 2
3 Fiat Strada 10,387 4.8% -4.7% 2 60,933 5.3% -1.6% 1 1
4 Chevrolet Onix 10,260 4.8% 16.1% 3 54,370 4.7% 27.4% 2 3
5 Fiat Mobi 8,582 4.0% 145.7% 5 39,024 3.4% 11.7% 8 5
6 VW T-Cross 8,553 4.0% 142.0% 4 40,587 3.5% 11.5% 6 8
7 Fiat Argo 7,159 3.3% 17.3% 6 39,079 3.4% 38.4% 7 9
8 Renault Kwid 6,602 3.1% 47.1% 9 33,248 2.9% 20.7% 12 12
9 VW Nivus 6,498 3.0% 117.0% 19 27,375 2.4% 39.2% 15 20
10 Chevrolet Onix Plus 6,412 3.0% -21.2% 8 42,138 3.7% 20.1% 5 4
11 Jeep Renegade 5,556 2.6% 30.3% 18 27,875 2.4% -4.3% 14 13
12 Chevrolet Tracker 5,438 2.5% -9.3% 11 34,401 3.0% 4.4% 11 7
13 VW Saveiro 5,337 2.5% 204.8% 13 24,442 2.1% 341.8% 21 27
14 Hyundai Creta 5,314 2.5% 3.7% 14 35,262 3.1% 2.6% 9 11
15 Fiat Cronos 5,036 2.3% 31.5% 10 24,231 2.1% 21.3% 22 19
16 Honda HR-V 4,983 2.3% 55266.7% 12 25,525 2.2% 683.7% 18 37
17 Hyundai HB20S 4,811 2.2% 402.2% 36 14,310 1.2% -12.8% 29 26
18 Nissan Kicks 4,752 2.2% -9.0% 22 26,814 2.3% 20.2% 16 21
19 Jeep Compass 4,707 2.2% 6.9% 17 35,056 3.0% -1.1% 10 10
20 Toyota Hilux 4,354 2.0% 5.6% 21 25,878 2.2% 0.8% 17 16
21 Fiat Toro 4,132 1.9% -4.6% 15 29,418 2.6% -2.6% 13 15
22 Fiat Pulse 3,994 1.9% -24.6% 16 25,438 2.2% -13.3% 19 14
23 Toyota Corolla 3,812 1.8% -5.5% 20 23,664 2.1% -4.9% 23 17
24 Fiat Fastback 3,635 1.7% new 23 21,130 1.8% new 24 47
25 Toyota Corolla Cross 3,630 1.7% 0.4% 24 25,113 2.2% -3.0% 20 18
26 Peugeot 208 3,104 1.4% 10.7% 27 14,650 1.3% -18.1% 27 23
27 Citroen C3 3,030 1.4% new 26 14,368 1.2% new 28 42
28 Chevrolet Montana 2,948 1.4% new 25 17,011 1.5% new 25 n/a
29 VW Virtus 2,729 1.3% 616.3% 30 12,418 1.1% 292.0% 32 55
30 Toyota Yaris Sedan 2,505 1.2% 85.6% 38 8,562 0.7% 4.7% 37 36
31 Chevrolet Spin 2,026 0.9% 60.0% 33 10,617 0.9% 30.0% 34 33
32 Chevrolet S10 1,937 0.9% -13.1% 28 15,753 1.4% -2.8% 26 24
33 Renault Logan 1,923 0.9% 44.3% 52 3,289 0.3% -45.1% 52 45
34 Renault Duster 1,801 0.8% -11.7% 34 12,574 1.1% 8.6% 31 28
35 Toyota Yaris Hatch 1,609 0.7% -27.1% 31 13,489 1.2% -5.0% 30 25
36 Jeep Commander 1,408 0.7% -5.1% 37 11,917 1.0% 7.0% 33 29
37 Renault Oroch 1,360 0.6% -0.6% 49 7,025 0.6% 35.0% 42 40
38 Renault Sandero 1,348 0.6% 50.3% 42 4,907 0.4% -12.4% 47 43
39 Toyota Hilux SW4 1,261 0.6% -0.8% 39 8,132 0.7% 2.0% 38 39
40 VW Taos 1,203 0.6% 7.5% 40 7,632 0.7% 52.1% 40 41
41 Chery Tiggo 5X 1,201 0.6% 62.1% 32 4,998 0.4% -15.2% 46 48
42 Fiat Fiorino 1,159 0.5% -24.1% 29 9,727 0.8% -12.5% 35 31
43 Ford Ranger 1,131 0.5% 73.2% 35 9,457 0.8% 29.1% 36 38
44 Nissan Versa 1,086 0.5% 220.4% 47 4,658 0.4% 3.3% 48 54
45 Honda City 1,060 0.5% -54.7% 41 7,656 0.7% -47.9% 39 30
46 Mitsubishi L200 964 0.4% -46.3% 44 6,193 0.5% -31.5% 43 35
47 GWM Haval H6 953 0.4% new 43 3,115 0.3% new 54  –
48 Chery Tiggo 8 901 0.4% 35.5% 50 4,615 0.4% -11.0% 50 44
49 Renault Master 896 0.4% -4.8% 46 5,716 0.5% 6.3% 45 46
50 Nissan Frontier 748 0.3% 0.7% 45 4,624 0.4% -2.5% 49 50
51 Honda City Hatch 673 0.3% -58.2% 48 7,313 0.6% -18.3% 41 34
52 Chery Tiggo 7 555 0.3% -0.2% 53 3,234 0.3% -35.8% 53 49
53 VW Amarok 466 0.2% -26.7% 51 4,244 0.4% 64.6% 51 53
54 BYD Song Plus 445 0.2% new 58 1,541 0.1% new 66 n/a
55 Volvo XC60 395 0.2% 291.1% 57 2,603 0.2% 136.2% 56 75
56 BMW X1 390 0.2% -3.9% 54 1,991 0.2% -16.5% 63 62
57 BMW 320i 350 0.2% 25.4% 56 2,643 0.2% 3.6% 55 57
58 Chevrolet Equinox 335 0.2% 108.1% 59 2,227 0.2% n/a 59 77
59 Peugeot Partner 306 0.1% 125.0% 72 920 0.1% 121.7% 81 69
60 Nissan Sentra 275 0.1% n/a 55 2,228 0.2% n/a 58 n/a
61 Hyundai Kona 275 0.1% new n/a n/a n/a new n/a  –
62 Mitsubishi Eclipse Cross 264 0.1% -16.2% 60 1,682 0.1% -10.4% 65 59
63 Fiat Scudo 257 0.1% 328.3% 61 2,010 0.2% 2691.7% 62 93
64 Ford F-150 249 0.1% n/a 69 639 0.1% n/a 91 n/a
65 Citroen C4 Cactus 227 0.1% -71.6% 75 2,058 0.2% -82.0% 61 32
66 Mitsubishi Pajero 227 0.1% 194.8% 65 1,084 0.1% -16.6% 73 73
67 Ford Transit 218 0.1% 34.6% 81 1,698 0.1% 176.5% 64 71
68 Ram 1500 204 0.1% -2.9% 62 961 0.1% 121.9% 78 86
69 Kia K2500 203 0.1% -20.1% 88 1,407 0.1% -0.8% 67 66
70 Ford Maverick 193 0.1% 5.5% 70 920 0.1% -1.8% 80 85
71 Peugeot 2008 191 0.1% -15.9% 71 1,073 0.1% -74.2% 74 56
72 Porsche Cayenne 190 0.1% n/a 66 1,180 0.1% n/a 69 n/a
73 Peugeot Expert 185 0.1% -17.8% 80 925 0.1% -58.6% 79 61
74 Ram Classic 184 0.1% new 73 1,271 0.1% new 68 108
75 Iveco Daily   178 0.1% 67.9% 63 1,127 0.1% 306.9% 70 96
76 Ram 2500 168 0.1% 147.1% 106 780 0.1% 18.5% 86 92
77 Ram 3500 165 0.1% -38.2% 68 2,329 0.2% 351.4% 57 68
78 VW Jetta 162 0.1% 52.8% 67 806 0.1% 117.8% 85 109
79 Land Rover Discovery 155 0.1% 4.0% 76 850 0.1% -0.9% 82 82
80 BYD D1 143 0.1% new n/a 163 0.0% new 122 n/a
81 VW/MAN Express 139 0.1% -24.9% 74 1,066 0.1% -21.7% 75 70
82 Audi Q3 137 0.1% n/a 78 834 0.1% n/a 83 78
83 Chevrolet Trailblazer 123 0.1% 43.0% 93 999 0.1% -21.1% 77 63
84 VW Gol 122 0.1% -99.0% 87 6,053 0.5% -83.0% 44 6
85 Land Rover Defender 121 0.1% n/a 77 645 0.1% n/a 90 139
86 Audi Q5 116 0.1% -10.8% 64 1,090 0.1% 34.7% 72 80
87 Chevrolet Cruze Sedan 113 0.1% -89.2% 84 675 0.1% -88.5% 88 51
88 Volvo XC40 106 0.0% 41.3% 79 1,009 0.1% 19.8% 76 74
89 Mercedes Sprinter 315 94 0.0% 56.7% 89 738 0.1% 939.4% 87 115
90 Mercedes C Class 93 0.0% 342.9% 127 399 0.0% -37.2% 100 88
91 Kia Stonic 92 0.0% n/a 96 613 0.1% n/a 94 111
92 BYD Dolphin 80 0.0% new n/a 97 0.0% new 127  –
93 Porsche Macan 78 0.0% 6.8% 91 830 0.1% 34.5% 84 91
94 Range Rover 78 0.0% n/a 85 592 0.1% n/a 95 129
95 Mercedes GLB 77 0.0% 1183.3% 92 636 0.1% -6.6% 92 103
96 Audi A3 Sedan 71 0.0% 153.6% 82 393 0.0% 20.9% 101 110
97 Volvo XC90 65 0.0% n/a 90 653 0.1% n/a 89 n/a
98 Effa V21 65 0.0% -12.2% 94 462 0.0% 25.9% 97 101
99 Citroen Jumpy 64 0.0% -61.2% 86 1,110 0.1% -36.5% 71 65
100 Mini Cooper 58 0.0% 61.1% 98 424 0.0% 3.2% 98 100
101 Chery Arrizo 6 58 0.0% -10.8% 102 390 0.0% -65.9% 102 81
102 Ford Territory 57 0.0% -14.9% 83 634 0.1% -0.9% 93 95
103 Fiat Ducato 56 0.0% 3.7% 116 204 0.0% -88.3% 116 76
104 Audi A5 52 0.0% 67.7% 100 291 0.0% 89.0% 108 119
105 Porsche 911 51 0.0% 6.3% 95 463 0.0% 54.8% 96 105
106 Audi A3 48 0.0% 336.4% 101 224 0.0% 53.4% 113 135
107 Effa V22 40 0.0% 100.0% 103 217 0.0% 59.6% 114 125
108 Iveco Daily 30-130 40 0.0% 37.9% 117 120 0.0% -68.0% 126 113
109 JAC E-JS1 39 0.0% -55.7% 107 260 0.0% -35.8% 109 106
110 Chevrolet Cruze Hatch 33 0.0% -78.0% 105 238 0.0% -74.1% 112 84
111 Porsche Panamera 33 0.0% -21.4% 111 208 0.0% 58.8% 115 131
112 Ford Mustang 25 0.0% -3.8% 104 243 0.0% 53.8% 111 122
113 Porsche Taycan 23 0.0% -43.9% 112 167 0.0% -11.2% 121 127
114 Audi A4 22 0.0% 22.2% 109 243 0.0% 207.6% 110 124
115 Jeep Gladiator 22 0.0% 144.4% 121 91 0.0% 911.1% 128 140
116 BMW M3 18 0.0% -18.2% 115 186 0.0% 102.2% 118 134
117 Hyundai HR 18 0.0% -30.8% 108 65 0.0% -88.9% 137 104
118 Chevrolet Bolt 18 0.0% #DIV/0! n/a 52 0.0% 5100.0% 143 n/a
119 Mercedes Sprinter   17 0.0% 54.5% 110 88 0.0% -5.4% 129 137
120 Toyota Corolla GR 17 0.0% new  – 17 0.0% new 164  –
121 Mercedes CLA250 16 0.0% -75.0% 114 201 0.0% -28.0% 117 114
122 Porsche Cayman 16 0.0% n/a 119 82 0.0% n/a 132 n/a
123 Peugeot Boxer 15 0.0% 15.4% 118 84 0.0% 9.1% 131 144
124 Ram Rampage 15 0.0% new 123 28 0.0% new 156  –
125 Porsche Boxster 14 0.0% 250.0% 122 127 0.0% 58.8% 125 146
126 BMW i4 14 0.0% new 113 86 0.0% new 130 n/a
127 Mercedes Sprinter 517 14 0.0% new n/a 35 0.0% new 151  –
128 BMW 420i 11 0.0% -42.1% 131 60 0.0% 20.0% 140 138
129 Lexus ES300 10 0.0% n/a 128 47 0.0% n/a 147 n/a
130 BMW 330E 9 0.0% -83.6% 130 365 0.0% 49.0% 103 107
131 BMW 530E 9 0.0% -35.7% 120 54 0.0% -1.8% 142 142
132 Citroen Jumper 9 0.0% -30.8% 126 38 0.0% -29.6% 149 149
133 BYD Seal 9 0.0% new  – 9 0.0% new 171  –
134 Jaguar F-Type 8 0.0% 300.0% n/a 49 0.0% 104.2% 146 n/a
135 Effa V25 8 0.0% n/a n/a 34 0.0% n/a 152 n/a

Source: Fenabrave

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